News
Press Mentions
- 07/21/10
Brightkite Takes Branded Badges to the Next Level
Brightkite has launched a new way for their users and partner brands to get more out of location-based checkins.
- 07/20/10
Brightkite Ups the Ante With "Badge Levels" For Better Loyalty & Rewards Program
Brightkite has been known to experiment with badges for its location-based social networking service, but besides a partnership with Starbucks, has been dormant on the topic- until now.
- 07/20/10
Brightkite Gets Down To Badges
Location-based social networking service Brightkite
has experimented with the concept of badges in the past, threading in the footsteps of Foursquare and Gowalla, who have popularized if not pioneered the now-familiar virtual loyalty and rewards system. - 06/08/10
Brightkite Launches Location-Based Photo Tips
If, while using a location-based service, you’re going to laud a venue’s decor, comment on its cute staff or decry the food presentation, it helps to provide photographic evidence along with your tip. Briefly put, a picture’s worth a thousand words
- 06/01/10
I’m Not Sure This Augments Your Reality, But Brightkite Gets Better AR Ads
Back in December, the location-based service Brightkite
rolled out a new layer to its Augmented Reality (AR) view: ads. At the time, these were Google ads that showed up in a “relatively unobtrusive” way, as ReadWriteWeb put it. Now, those ads are getting more obtrusive because some big brands are on board. - 05/19/10
Hands on with Check.in
Over the past couple of weeks, I've been using Check.in, the browser-based "check in" application that registers your current location with a variety of location-based social networking applications, including Foursquare, Gowalla, Brightkite, Whrrl and TriOut. The app was cooked up by the Brightkite team in an effort to simplify the process of using multiple services such as these, an ongoing frustration among LBS (location-based-services) early adopters.
- 05/19/10
Brightkite Set To Launch Check.In Unified Check-In Web App
The much anticipated Check.In Web app from Brightkite is set to make its public launch tonight, finally coming out of closed Beta testing
. - 05/18/10
Check.in Checks Out Of Closed Beta And Into Your HTML5-Compatible Device
Back in March, I wrote about the problem of check-in fatigue. That is, with so many location-based check-in services now out there, it’s exhausting to open each one every time to check-in to the same place across multiple networks. The solution, for now at least, is Check.in
. And it’s ready to open to everyone tonight. - 05/14/10
Starbucks taps mobile social media for Frappuccino promotion
Coffee giant Starbucks Coffee Co. is running the Frappuccino Happy Hour promotion, a location-based multichannel campaign offering discounts to consumers who express brand loyalty on social networks.
- 05/12/10
Brightkite Teams Up With Starbucks For Deals, Branded Badges
When partnering with brands for you location-based network, it’s probably best to choose companies that are ubiquitous. As in, Starbucks ubiquitous. With over 17,000 store locations around the world (including over 11,000 in the U.S. alone), the chain, as everyone knows, is everywhere. So it looks like Brightkite
chose wisely. - 05/03/10
Brightkite Brings Together Location Sharing and Group Texting
Over the weekend, location-based service Brightkite added a slew of new features to its mobile apps, including upgrades to its Android and iPhone features. One of the most exciting is the ability to send group texts via the iPhone application.
- 04/22/10
Brightkite Group Text Delivers 20 Million Messages Per Month, Launches In Canada
A mere month and a half after launching, Brightkite
says its new Group Text feature is a big hit with users in the United States. - 03/26/10
Check.in Aims to Support Universal Location Checkins [INVITES]
Location-sharing is all the rage, but those of us who spread our checkins across a handful of sites are already starting to find the process daunting. Check.in, a mobile app for any phone that supports HTML5 (it looks great on the iPhone), solves that problem: It’s the first app to attempt to support a universal checkin.
- 02/26/10
Brightkite: 2 Million Users And A Lot Of Local Promo Interest
Yesterday, I wrote that location was going to be this year’s Twitter at SXSW. Today, my inbox exploded.
- 10/27/09
Brightkite 2.0 brings more privacy, social control
Location-based social networking service Brightkite recently gave its website a 2.0 makeover. Users now have per-post control over privacy and social broadcasting, and a new "friend/fan" model removes the pressure of having to accept requests from strangers. For iPhone and iPod touch users who take Brightkite on-the-go, these new features have also made it into a much-upgraded iPhone app.
- 10/6/09
Shiny, Happy Brightkite: Check Out the Site's New Look, Enhanced Features
Brighkite's upgrades are more than just a pretty new face. They also include marks of unseen quality, such as enhancements to Placesnapping, "the ability for Brightkite to find the place where you are, and specifically, to do so more quickly and more easily,"
- 10/1/09
Brightkite About To Go 2.0…And Asynchronous (Screenshots)
So what’s new? The first thing you’ll notice is that the whole look and feel of the site has been revamped. Gone is a lot of the clutter that distracts from the main location feed. This has been replaced by a revamped top toolbar, and a new bottom toolbar.
- 9/1/09
50 Best Android Apps (Androinica)
Any Brightkite member should grab this official app that looks great and feels better.
- 7/23/09
Google Latitude on the iPhone? It's Terrible, Try Brightkite (ReadWriteWeb)
We'd recommend you check it out and then promptly download the app for Brightkite, a startup in the same sector. Brightkite is so full featured it makes Latitude look like a frustrating joke.
- 6/15/09
Brightkite For Android Coming Soon, Beta Access Open Now (TechCrunch)
If you liked what you saw of the iPhone app, you'll probably like the Android app just as much - if not more.
- 4/23/09
New Here? The Phone Shows You Around (NYTimes.com)
[...]Brightkite can double as a sort of social compass, a way to chart a course for your nighttime outings using real-time information about where your friends are.
- 12/30/08
10 Most Creative iPhone Apps of 2008 (CreativeApplications.Net)
Recent release of the iPhone app together with Brightkite webapp offers a complete location based service with fantastic integration with Facebook, Flickr and Twitter. 2009 is the year when web becomes location aware and Brightkite is leading the way.
- 12/22/08
Most Promising Company of 2009 (ReadWriteWeb)
In particular no one company has yet broken through with a mobile-native social network. We think mobile social network Brightkite may become that app.
- 12/15/08
Top 10 Mobile Web Products of 2008 (ReadWriteWeb)
[...]if any of these apps have a chance for success, it's Brightkite. Withthe service's Twitter integration and live event niche, they offers something unique.
- 11/21/08
Brightkite's new killer feature is ... a wall? (Download Squad)
I love the Brightkite Wall. It could turn out to be a brilliant way to show new users what the service is all about, as well as making an interesting public installation.
- 11/20/08
Brightkite aggregates location content for businesses, fun (ars technica)
Location may be the next holy grail for social networking, and plenty of startups are already chasing it. Brightkite, a location-based social network focused on meeting friends and making new ones, has just introduced a new way to show off what everyone is doing in a particular location. Businesses, meet location-based social networks.
- 10/25/08
Brightkite iPhone App Goes Live (ReadWriteWeb)
Brightkite is one of the hottest mobile social networks on the scene. With a vast array of offerings and an active network of users to boot, you're bound to find someone near you or something new to check out. Recently this promising mobile social network released an official iPhone app to compliment its web app. Here's our take on what could be the best mobile social networking app available for the iPhone.
- 10/21/08
Brightkite finally launches its iPhone app. Could this be the one that launches LBS? (VentureBeat)
Brightkite's iPhone app is solid. And it has enough users that it may push LBS social networks another notch towards mainstream usage.
- 10/16/08
Brightkite's iPhone App Highlights the Potential of GPS (Mashable)
This is a much anticipated announcement because the union of Brightkite's services with the iPhone's GPS feature appear to be a match made in digital heaven.
