The New York Times bestseller Fast Food Nation: The Dark Side of the All-American Meal is one of the most riveting books to come out about fast food restaurants to date (Schlosser, 2004). Fast food consumption has become a way of life for many in the United States as well as many other countries in the world. The author Eric Schlosser an investigative reporter whose impeccable researching and bold interviewing captures the true essence of the immense impact that fast food restaurants are having in America (2004). Beginning with McDonald’s, the first fast food restaurant, which opened on April 15, 1955 in Des Plaines, Illinois to current trends of making fast food a global realization McDonald’s has paved the way for many fast food restaurants following the same basic ideal that is tasty foods served fast at a minimal cost (2011). Schlosser explains how fast food restaurants have gained substantial market share of the consumers; he also shows that by marketing to children and offering less unhealthful fare, that are purchased from mega-companies which are often camouflaged with added ingredients and cooked unhealthful ways, that these companies are indeed causing irreparable harm to our country (2004).
He begins his book in Colorado Springs showing a common scenario of Domino’s pizza delivery boy driving to Cheyenne Mountain Colorado home of a top security military installation relating future archeologist will find used paper goods of the fast food restaurants in the compound (Schlosser, 2004). It is true that fast food is in just about every major city in the United States and often across the world. According to an article in 2011, Gazette columnist Andrew Wineke claims: “Colorado Springs may have been the setting for Eric Schlosser's 2001 best-seller, "Fast Food Nation," but, in a new ranking of the nation's fast-food capitals, we're strictly middle of the pack” (2011, para. 1). Many citizens are concerned and website such as fastfoodmaps.com and thedailybeast.com and rank how many fast food restaurants exist in cities across the nation.
Explaining just about one quarter of the United States population eats fast food every day , he claims that fast food restaurants have “not only [changed] the American diet, but also our landscape, economy, work force and popular culture…and the consequences have become inescapable regardless ” how often you eat it ( Schlosser, 2004, p.3). According to DATAMONITOR a market research firm’s Fast Food Industry Profile,” [in] the United States fast food market grew by 0.2% in 2009 to reach a value of $71.4 billion. And, the compound annual growth rate of the market in the period 2005–09 was 3.7%” showing even years after the book was written, fast food continues to take a greater market share of consumer’s food dollars (“Fast Food Industry profile”,2010, pg. 12).
As fast food restaurants continue to market their products in schools, American schools continue to decline in the world’s ranking and are in...