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Analysis Of The Mission And Vision Statements Of Jp Morgan Chase

2465 words - 10 pages

Introduction
This paper will analyze the mission and vision statements of JPMorgan Chase & Co against the performance of the organization. An evaluation of how well the company lives out its mission and vision statement will be provided. The organization’s strategic goals link to the company’s mission and vision will be assessed. An analysis of the company’s financial performance to determine the link between the company’s strategic goals, strategy, and its financial performance. A competitive and marketing analysis of JPMorgan Chase & Co will be conducted to determine its strengths and opportunities.
This paper will encompass the differentiation strategy will be applied that will maximize the organization’s return to shareholders. A scenario will be given in which a merger would be a viable strategy to implement. This scenario will detailed who the merger would involve, the market conditions making it a good choice, and the type of strategy that would make the merger a success. The appropriate rewards that would best motivate employees toward achieving the desired strategy will be determined. An evaluation of how this company’s current strategy supports ethical business behaviors.
Mission and Vision Statements
The mission statement of JPMorgan Chase & Co is “to be the best financial services company in the world” ("JPMorgan," 2013). According to its website it states, “At JPMorgan Chase & Co, we want to be the best financial services company in the world. Because of our great heritage and excellent platform, we believe this is within our reach” is the company’s vision statement ("JPMorgan," 2013).
This vision statement effectively communicates JPMorgan Chase & Co values, purpose, identity and primary business goals.
Strategic Goals
The organization’s strategic goals link to the company’s mission and vision are… JPMorgan Chase & Co has large mergers and acquisitions with other companies that were struggling financially. Diversity is important to JPMorgan Chase & Co, as the success of the business depends on it. For the company to grow and thrive, the workplace and workforce must evolve to reflect the changing needs of customers and the diversity of the communities served ("JPMorgan," 2013).
JPMorgan Chase & Co is a leading financial services firm, and one of the largest banking institutions in the US. This company supports small businesses as they are critical to the economic recovery and stability and building of America’s future.
In order to be the leading financial services firm, this company has always included the strategy of a merger in its strategic goals from day one.
Financial Performance
The financial performance of JPMorgan Chase & Co is determined by the link between the company’s strategic goals, strategy, and its financial performance. The success of the business is due to its strategic strategies and ideas. Unlike any other financial services firm, JPMorgan has definitely separate itself among the competition. The success of...

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