In the scenario ‘Helping Molly’, the teacher is faced with a number of ethical issues that must be resolved. The main ethical issue this essay will attempt to deconstruct using the four ethical frameworks is whether to agree or deny helping McJacks promote their fast food chain and receive a donation of instruments, even though their promotion contradicts the schools health program. Another underlying ethical issue is that of discrimination. McJacks has stipulated that Molly is not to be involved in the promotional shots as her ‘big build’ is not keeping with the image the company is trying to project.
Consequentialism focuses on the consequences, outcomes and results of an action. (Holsinger, 2009) The idea is to eliminate the negative consequences to make the best possible decision. (Gensler, 2009)
Egoism relies on the idea that a person ought to do what is in their own self-interest. It is thinking about the consequences of an action, only considering how it best benefits them. (Kay, 1997)
In this scenario the best outcome for the teacher would be to not be held responsible regarding the decision to accept or deny the donation and promotion proposal. Therefore the teacher is able to avoid any repercussions that may arise as a result of the decision.
To reach this outcome the teacher ought to refer the decision on to other stakeholders involved in the scenario, such as, the principal, parents (P&C associations), and other staff members.
Altruism is where a person considers the consequences in terms of benefiting others involved and sacrificing their own self-interest. (Smith, 2003 - 2010)
In this case the following stakeholders must be considered:
The best possible outcome for molly would be to receive the donated instruments, allowing her to improve further with the saxophone, hopefully resulting in increased self-esteem.
The teacher therefore must agree to allow McJacks to donate the instruments and promote their franchise.
The best outcome for the school community would be for the continuation of the promotion of good health and allowing the students the opportunity to access new instruments.
To allow this, the teacher could negotiate with McJacks to consider promoting only their new healthy menu in alignment with the schools new policies, and allow the promotion to continue pending their agreement.
The best result for the parents would be for their children to receive the instruments, as well as have their lifestyle choices accepted within the school community. Therefore agreeing to the promotion would be the best action for the parents’.
For McJacks to promote their company and continuing to make a profit based on the promotion would be the best outcome for them. To produce this outcome the school must agree to McJacks promotional campaign.
Utilitarianism is where a person must consider...