Apple Internal Scanning Essay

1110 words - 5 pages

Introduction
Strategic internal factors represents the strengths and weaknesses within an organization and these factors with external factors are very critical in evaluating and building effective organizational strategy. In this report, four internal factors that are impacting Apple will be analyzed.
Background
Apple inc. is multinational company and one of the largest manufacturer for smart mobiles , personal computers and portable music players. The main products of Apples are iPhone , iPad, Mac , iPod and Apple TV. Apple also are building operating systems and applications related to their products including iOS OS X and iCloud. Apple also provides the platforms for sellings third-party applications and digital contents. These platforms are iTune Store, App Store , iBookStore and Mac App store. Apple is selling its products globally through its retails stores, online stores, telecommunication companies , wholesale and retailers. Apple is also selling its products and solutions targeting small and mid-sized business(SMB) and education sector.
Internal factors affecting Apple
In these reports, four major internal factors are identified that have impacted Apple performance for the last four years. These factors are listed below:
Brand
Financial position
Research and development
Radical innovation and incrementalism
Brand
Apple is maintaining its brand as the most valuable brand for three consecutive years in Forbes world's most valuable brands. The brand valued by Forbes at $104.3 billion. According to Forbes , Apple brand “is worth nearly twice as much as any other brand on the planet by our count" (Forbes , 2013). This valuation is based on huge sales for Apple products and revenue earned by Apple. In the period between 28 June 2013 and 28 of September 2013, Apple sold 33.8 million iPhones, 14.1 million iPads, 4.6 million Macs, 30 billion songs on iTunes and 3.5 million iPods. Apple product design is competitive advantage and plays important roles in promoting Apple brand. Kevin Lane Keller ,branding expert and professor at Dartmouth's Tuck School of Business, commented on Apple design. "Design is how a product works, how it looks, how it feels. It's functional and aesthetic. Apple has embraced that in the fullest sense possible in terms of making products simple, but also good looking and attractive," (Kevin Lane Keller,2013). Strong brands can be a driver for developing further successful products and services however brand value can fall rapidly as in case of Nokia and Blackberry.
Financial position
Financial position is one of main keys to assess company performance and evaluate its strength and weakness. Apple was achieving outstanding results for last five years. For the five years ended in 28 September 2013 , the net income was increased by 462% and the net sales by 404%. As a result of Apple's success, Apple became the largest company in stock markets. As per Apple balance sheet , Apple was holding $146.7 billion as cash , cash...

Find Another Essay On Apple Internal Scanning

Supply Chain Management Essay

5464 words - 22 pages retailers to make heavy investments in supply chain technology. Computerized scanning equipment at the checkout line enables Wal-Mart to know what customers are buying and where they are buying it. They, or rather the system, then "tells" manufactures what to produce and where to ship the goods. A recent statement made in jest by a student of Radford University is not far off the mark. "If women in Roanoke, Virginia, start buying bobby pins

CSR with Focus on the Employee Perspective

8553 words - 34 pages 1 IntroductionThis first chapter aims to present our subject in focus; Corporate Social Responsibility. Thebackground is followed by a problem discussion, which in turn will lead us to the purpose of thisstudy. The purpose is broken down into three research questions. Thereafter the scope of thethesis and central concept are described, and finally a disposition is presented.1.1 Background"CSR is like motherhood and apple pie. Everybody is for it

Jezz bezos

10437 words - 42 pages Begin Reading Table of Contents Photos Newsletters Copyright Page In accordance with the U.S. Copyright Act of 1976, the scanning, uploading, and electronic sharing of any part of this book without the permission of the publisher is unlawful piracy and theft of the author's intellectual property. If you would like to use material from the book (other than for review purposes), prior written permission must be obtained by contacting the

jezz bezos

10437 words - 42 pages Begin Reading Table of Contents Photos Newsletters Copyright Page In accordance with the U.S. Copyright Act of 1976, the scanning, uploading, and electronic sharing of any part of this book without the permission of the publisher is unlawful piracy and theft of the author's intellectual property. If you would like to use material from the book (other than for review purposes), prior written permission must be obtained by contacting the

Ethan frome

10908 words - 44 pages . All donations should be made to: Project Gutenberg Literary Archive Foundation PMB 113 1739 University Ave. Oxford, MS 38655-4109 Contact us if you want to arrange for a wire transfer or payment method other than by check or money order. The Project Gutenberg Literary Archive Foundation has been approved by the US Internal Revenue Service as a 501(c)(3) organization with EIN [Employee Identification Number] 64-622154. Donations are tax

Reality and Illusion in Shakespeare's Hamlet - Reality, Appearance and Deception

896 words - 4 pages Reality and Illusion in Hamlet   Shakespeare’s play, Hamlet, begins with the appearance of a ghost, an apparition, possibly a hallucination. Thus, from the beginning, Shakespeare presents the air of uncertainty, of the unnatural, which drives the action of the play and develops in the protagonist as a struggle to clarify what only seems to be absolute and what is actually reality. Hamlet's mind, therefore, becomes the central force of the

Sub-plots in Hamlet

1118 words - 4 pages Sub-plots in Hamlet   There are many things that critics say make Hamlet a "Great Work," one of which is the way that Shakespeare masterfully incorporates so many sub-plots into the story, and ties them all into the main plot of Hamlet’s revenge of his father’s murder. By the end of Act I, not only is the main plot identified, but many other sub-plots are introduced. Among the sub-plots are trust in the Ghost of King Hamlet, Fortinbras, and

Hamlet as Victim and Hero

1301 words - 5 pages Hamlet as Victim and Hero      Hamlet, Prince of Denmark, a Shakespearean tragedy, tells the story of Prince Hamlet, who gained the knowledge of a terrible incident that his kingdom had suffered. Claudius, the king of Denmark and Hamlet's uncle, had killed his own brother, the king, who was also the father of Hamlet, and married his brother's widow. Hamlet suffered these traumas to a severe degree, and his only relief was to defeat his

Essay on Light and Dark in Antigone

1188 words - 5 pages Use of Light and Dark in Antigone   The "Golden Age" of Greece is noted for its many contributions to the creative world, especially in its development of the play. These performances strived to emphasize Greek morals, and were produced principally for this purpose. Antigone, by Sophocles, is typical. The moral focused on in Antigone is the conflict between physis (nature) and nomos (law), with physis ultimately presiding over nomos

charant Creon as the Main Character of Antigone

1231 words - 5 pages Creon as the Main Character of Antigone   Throughout the Greek play Antigone by Sophocles, there exists a dispute as to who should receive the designation of main character. Antigone, the daughter of the cursed King Oedipus, as well as Creon, stately king of Thebes, both appear as the key figures in this historic play. I believe that Creon, king of Thebes, should be considered the main character in this work of Greek theater. Three

Free Macbeth Essays: Sleep and Sleeplessness

525 words - 2 pages . Finally, Macbeth has a negative impact on Scotland. A king usually represents the peace and goodness of his country. When Duncan achieves internal peace, the country then begins to experience peace. As soon as Macbeth becomes king, however, the kingdom is flipped upside down. Since Macbeth feels internal turmoil, the people of Scotland also experience turmoil. Macbeth causes all the peace and sleep to change to distress and sleeplessness

Similar Essays

The External Environment Directly Affects What A Manager Does.

2553 words - 10 pages Intuition or "Gut feeling" 85.2.4 Moods/Emotions 96.0 How do they influence a leader's actions 96.1 How Primary factors influence a leader's actions. 96.2 How secondary factors influence a leader's actions. 97.0 Real World Examples 97.1 Organisations whose leaders have acted positively 97.1.1 The Cirque du Soliel 107.1.2 Apple Inc. 107.2 Organisations whose leaders have acted negatively. 107.2.1 Chrysler 108.0 Conclusion 129.0 References

Application Devices Essay

1857 words - 7 pages would allow for quick diagnostic and analytical data to be processed.Bank ChecksBank checks also need a means of secure input and output. The best input for bank checks would be MICR, Magnetic Ink Character Recognition, a magnetic scanning input device. Due to the nature of the volume of checks that a bank may process on a daily basis, they need a system that can read checks fast. This system is able to read the numbers at the bottom of the

Exploring Meditation Essay

1669 words - 7 pages basic posture (sit with your back straight). There is no particular attention to the breath, nor an attempt to change the breath. Zazen is the 'anti-method' approach to meditation. Thus, zazen meditation is not very popular because of it's lack of guidance. In the other hand, Zen meditation, a kind of meditation derived from old Zazen practice, has become a hype lately because of Steve Jobs, the Co-Founder of Apple Inc stated that he is a regular

Target Essay

3968 words - 16 pages Dayton Hudson Corporation. Dayton Hudson Corporation became the seventh largest U.S. retailer in 1978 when they acquired Mervyn's. In the eighties Target was able to introduce electronic scanning with the checkout to become more efficient in all of their stores by expediting distribution center delivery processes. The nineties brought big successes for Target as they acquired Marshall