‘This position is best suited for a student or graduate who is fluent in English and whose written English is exceptional. You should also be able to display good knowledge of fashion history and a keen interest in vintage fashion.’ (The Gathering Goddess Vintage Boutique, 2013)
I believe this extract from the job description, found on fashionjobs.com, relates to me in more ways than one. I may not have an extensive knowledge of fashion history, but it is something I am keen to gain. Whenever I watch an historical film, the costumes fascinate me and I usually do not pay much attention to the film itself. I adore vintage and charity shops and nearly always find something unique and to my personal taste. I think of myself as quite quirky when it comes to my fashion sense, I like to mix and match my garments and I have been known to customise and adapt my own clothes too.
I acquired a B grade for A-level textiles and was commended for my excellent coursework as my creativeness shone in my writing and presentation of ideas and designs. I consider these attributes of mine ideal for this job role. I have recently started my own blog and hope my own experiences will impact and develop any new skills I contract. I chose to investigate this job role as it is something I feel isn’t accredited for enough within the fashion industry and because I am personally interested in it. Yes, they are recognised but I want to uncover more of what goes on within the social media aspect of the fashion industry.
Position of the brand in the market and its competitors
The Gathering Goddess Vintage Boutique has been selling since 2002 from their store in Notting Hill.(The Gathering Goddess Vintage Boutique, not dated) Already they have an advantage over other vintage boutiques as they are based in the capital. London is where all of these fashions originated from. In the past, ladies in surrounding towns and villages took guidance from ladies in London and mirrored these fashions as the London ladies were seen as the...