Our company is called Ben & Jerry’s Homemade Holdings, Inc., which was founded in 1978 by our very own, Ben Cohen and Jerry Greenfield. Our headquarters are situated within South Burlington, Vermont in the United States of America. Our company rapidly became recognized for our ice cream containing fresh ingredients and notorious flavors. In 2000 British/Dutch Ice cream market leader giant acquired our company. But nevertheless, our company is still striving and marching to the beat of its very own drum, in the means of selling our ice cream novelties. We, as of today, hold annual revenue of around $132 million, 446 employees, 5,812 eating locations and around 750 franchises ...view middle of the document...
This thesis paper will; examine, explain and demonstrate through the use of examples our own model and concept that we as a company and have created in order to help guide/shape and describe the ethical decision making process within our company. This paper will also analyze and evaluate the created model and concept in corporation with creating a framework for ethical decision-making within our company.
Identification of model and concept created to describe the ethical decision making process in our company:
As we have progressed as a company in terms of innovation and product development, we have also increased our ethical awareness and decision-making process in order to have a more ethically correct company. We as a company, have learnt that it is essential and key to learn how to make decisions within an internal environment of an organization such as our company Ben & Jerry’s (Ethics book ed. 9). We have also actively learnt that, business do not exist in a closed box, but rather in the open world, and the decisions we make as business executives can directly/in-directly effect and have implications for all stakeholders such as; shareholders, employees, customers, society and so on (Ethics book ed. 9).
In order to practice this efficiently, we came up with a model and concept that gives an in-depth insight/instruction manual to our ethical decision making process. Our ethical decision making process consists of eight steps. In order for one to understand this process, one has to first understand what ethical decision making actually means. Ethical decision-making is defined as, “ethical decision-making refers to the process of evaluating and choosing among alternatives in a manner consistent with ethical principles. “In making ethical decisions, it is necessary to perceive and eliminate unethical options and select the best ethical alternative” (Josephson Institute of Ethics, 2002). Before going through these steps of the process, workers need to practice commitment, consciousness and competency. With this in mind workers in our company can now go through the ethical decision process step-by-step, in order to make correct/moral decisions (Josephson Institute of Ethics, 2002).
The first and foremost important step of the process in making ethical decisions is to identify a selected problem or a specific dilemma. When employees are on the first step, we urge them to ask themselves if there actually is a problem or dilemma so that were not wasting any time. After that, the employee should examine what type of problem this actually is? For example; is it a legal, moral or ethical problem etc. To end the first step, if the worker needs to seek advise from someone at this early stage, the employer is told to think how he might begin the process.
The Second step of the ethical decision making process is to recognize the possible issues related in within the selected problem or specific dilemma. With this step, we ask...