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Business Plan Template Essay

903 words - 4 pages

Business PlanYour Business NameOWNERSOWNERSYour Business NameAddress Line 1Address Line 2City, State/Province ZIP/Postal CodeTelephoneE-Mail 1 1. Executive SummaryWrite this section last. It should be a page (no longer than 2) and include everything that you would cover in a five-minute pitch.Introduce your company.What product or service do you provide?Who will you be selling to (who are your customers)?What short term goals (1-2 years) and long term goals (3-5 years) do you have for your company?What makes you unique and special?2. Company SummaryThis section describes your company. If you are writing a business plan for yourself, you may not need to complete this section. If you are writing the plan to get a loan or to attract investors or partners, then they will want to know about your company.If you decide not to do this section, you SHOULD do the Startup Plan and Funding table.This section includes:Legal entity and ownership - the structure of your company (Sole Proprietorship, Partnership, LLC, Corporation- S or C corporation). If there is more than one owner, detail what percentage each owner owns.Key employees of your business, such as Partners or the CEO, President and Vice President, etc., depending on the structure of your company.Location and facilities - Depending on the type of business you have, the location and type of facilities may be more or less important. For a retail business, the location is very important. For a manufacturing business, the facility is more important. If you plan to write a Mission Statement, you would include that here as well.Startup and Funding PlanYou will have many startup expenses before you even begin operating your business. It's important to estimate these expenses accurately and then to plan where you will get sufficient capital. This is especially important if you are doing this plan to get a loan or investment.** The Start-up & Funding Plan is included in the Excel files that came with this template. Insert the table here after completing it. **3. Products and/or ServicesList all of your major products or services and for each product or service, describe the most important features and benefits.Describe your pricing strategy.Describe Your Product's Life Cycle.Intellectual Property (e.g. Do you have any copyrights, trademarks or patents or have you applied for patents?) Disclose whether any key aspects of a product may be classified as trade secrets.4. Market AnalysisHere is where the research happens.This section should include the following:Describe your target market (Your customers).Distinguishing characteristics -What are the demographics of the group and where are they located?Size of the primary target market - In addition to the size of your market, what is the forecasted market growth for this group?How much...

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