Cause And Effect Essay Mc Donald's Causes More Deaths Than Terrorists

1730 words - 7 pages

Cause and Effect Essay - McDonald's Causes More Deaths than Terrorists

It was probably inevitable that one day people would start suing McDonald's
for making them fat. That day came this summer, when New York lawyer Samuel
Hirsch filed several lawsuits against McDonald's, as well as four other
fast-food companies, on the grounds that they had failed to adequately
disclose the bad health effects of their menus. One of the suits involves a
Bronx teenager who tips the scale at 400 pounds and whose mother, in papers
filed in U.S. District Court in Manhattan, said, "I always believed
McDonald's food was healthy for my son."

Uh-huh. And the tooth fairy really put that dollar under his pillow. But
once you've stopped sniggering at our litigious society, remember that it
once seemed equally ludicrous that smokers could successfully sue tobacco
companies for their addiction to cigarettes. And while nobody is claiming
that Big Macs are addictive -- at least not yet -- the restaurant industry
and food packagers have clearly helped give many Americans the roly-poly
shape they have today. This is not to say that the folks in the food
industry want us to be fat. But make no mistake: When they do well
economically, we gain weight.

It wasn't always thus. There was a time when a
trip to McDonald's seemed like a treat and when a small bag of French fries,
a plain burger and a 12-ounce Coke seemed like a full meal. Fast food wasn't
any healthier back then; we simply ate a lot less of it.

How did today's oversized appetites become the norm? It didn't happen by
accident or some inevitable evolutionary process. It was to a large degree
the result of consumer manipulation. Fast food's marketing strategies, which
make perfect sense from a business perspective, succeed only when they
induce a substantial number of us to overeat. To see how this all came
about, let's go back to 1983, when John Martin became CEO of the ailing Taco
Bell franchise and met a young marketing whiz named Elliott Bloom.

Using so-called "smart research," a then-new kind of in-depth consumer
survey, Bloom had figured out that fast-food franchises were sustained
largely by a core group of "heavy users," mostly young, single males, who
ate at such restaurants as often as 20 times a month. In fact, 30 percent of
Taco Bell's customers accounted for 70 percent of its sales. Through his
surveys, Bloom learned what might seem obvious now but wasn't at all clear
20 years ago -- these guys ate at fast-food joints because they had
absolutely no interest in cooking for themselves and didn't give a rip about
the nutritional quality of the food. They didn't even care much about the
taste. All that mattered was that it was fast and cheap. Martin figured Taco
Bell could capture a bigger share of these hard-core customers by
streamlining the food production and pricing main menu items at 49, 59 and
69 cents -- well below its competitors.

It worked. Taco Bell...

Find Another Essay On Cause and Effect Essay - McDonald's Causes More Deaths than Terrorists

Why Are Some Assets More Liquid Than Others? Explain How Information Asymmetries Can Cause Markets To Collapse/ Reduce In Liquidity

1702 words - 7 pages Why are some assets more liquid than others? Explain how information asymmetries can cause markets to collapse/ reduce in liquidity.Part One: When a person invests in a financial institution, the institution in turn invests this money where they see fit. Their aim: to earn interest on the money, over and above the guaranteed rate of return they have promised their clients; hence making a profit for themselves.The more money these institutions...

Mobilizing for World War 2 did more to rectify the Great Depression than all of the programs in effect in the late 1930s and early 1940s

545 words - 2 pages The years of the Great Depression were a time of great change in Americansociety. New reforms were an attempt by President Franklin Roosevelt to relieveunemployment, poverty and alter the economy to bring the Great Depression to an end.However, it was not until the 1940's after America's involvement in World War IIthat the effects of the depression ended. While these new policies did help to prevent theeconomic crisis from becoming any worse, it...

This a cause and effect essay on Global Warming

1334 words - 5 pages Cause and Effect of Global WarmingOne of the hottest topics in the United States is the issue of global warming. This issue, once discounted and ridiculed as the wild imaginings of over enthusiastic environmentalists and "tree lovers," is now being taken seriously by scientists, politicians, business leaders, and the American environmentalist community. Environmental scientists have been trying to warn these groups that our continued use of coal...

The Effects Of Early Marriage (Cause and effect essay)

660 words - 3 pages The Effects of Early MarriageIn the poem, "Betrothal in B Minor," it implies that marriage is a war and a struggle in life. Getting married before the age of eighteen would be a huge struggle for the girl. In many countries, young girls between the ages of seven and fifteen are often married to older men by the force of their families. During this marriage, girls face extreme hardships including the lack of education, emotional adversity, and...

Cause and Effect Essay- Effects of a College Education

829 words - 3 pages The past has shown time and again that one who has been well educated succeeds in life. If a person attends college limitless doors will open for him or her because one has multiple possibilities in the career field. Since one has the qualifications, particular career options will continue to provide themselves. One will most likely be paid more money because one has a large wealth of knowledge, and have been professionally trained in certain...

Cause and Effect: Floods

790 words - 3 pages A flood is a very large number or amount of water that rises and spreads. A stream, river, or lake floods when water overflows beyond its banks. Flooding waters cover land that is usually dry. Floods have been a part of life at all ends of the earth, they occur in forests, mountains, and even deserts. They can even happen any time of the year, not just in winter. This essay will investigate the causes and effects of floods, most notably in the...

Cause And Effect

569 words - 2 pages Dress, speech, emotions, and entertainment is all said to be on the decline of neatness. Norman Cousin's essay "the decline of neatness'' only applies to a small group of people and a whole generation of people. Not every one has a strong preference for rated R movies, sloppy clothes, or jumbles up their words. Yes, there are some people who do like to do all of this, but only a small amount of people do. You can not just put this title of...

Cause And Effect

1280 words - 5 pages Cause and Effect We receive the same energy we put out. If we choose to look at life in a negative manner, then negative things will start popping up all over the place. When you are sitting there waiting for bad things to happen and anticipating them, chances are you are doing little things to make them happen. This also holds true for the people we surround ourselves with. By placing ourselves around people who attract that kind of energy we...

Cause And Effect

712 words - 3 pages As much as I enjoyed high school, it doesn't compare to the class schedule, workload, and faculty attitude that I've experienced in college. Although I have only spent one semester in college as compared to four years of high school, the differences between the two have been apparent from the beginning. College life is more difficult to adjust to because of the freedom I have been given, as compared to the rules I had to abide by in high...

Cause and Effect

743 words - 3 pages Nichols 1Tristen NicholsProfessor Jordan-HenleyEnglish 101025 September 2014Nichols 2Nichols 3Art Effects YouArt allows students all over the world to learn about themselves, their culture, other's cultures, and their community. Most schools see art programs as distractions from "real schooling", but art education is vital for future students. Fine arts include more than just painting or dancing; sign language and foreign language belong in these...

Watergate: Cause and Effect

696 words - 3 pages The date is June 17th, 1972. Night has fallen and the streets of the city are silent. Five men dressed in suits have just broken into Watergate, the Democratic headquarters. Their intent is to bug the DNC director's phone (McQuaid, 181-182). Suddenly, the lights flash on. Hiding behind desks, trying to still their breathing, they wait. But it is to no avail, for they are caught.The great presidential scandal known as Watergate happened something...

Similar Essays

Cause And Effect Essay Christianity Causes Divorce

719 words - 3 pages Cause and Effect Essay - Christianity Causes Divorce “Bible Belt Couples ‘Put Asunder’ More,” the New York Times proclaimed on May 21 of this year: “The divorce rate in many parts of the Bible Belt is roughly 50% above the national average.” So much for the notion that secularism is to blame for the decline of traditional families, among other frequently lamented social ills. Apparently, in a least a few states, the divorce rate correlates...

Cause And Effect Essay Causes Of School Violence

2268 words - 9 pages   The United States is facing an epidemic of seriously violent crimes in middle schools and high schools across the country. At least fifty people have died due to a series of high school shootings. These shooting rampages have occurred across the United States in 13 cities ranging from Pennsylvania to southern Mississippi and to western California. Just when the murder rampages seem to be subsiding, another tragedy occurs. Preventive...

Cause Effect Essay The Causes Of Date Rape

530 words - 2 pages Cause Effect Essay - The Causes of Date Rape There is no one direct cause of date rape. Although there are usually three key elements involved, socialization, miscommunication, and/or changing sexual mores. In a general sense, traditional male and female roles in society are part of the problem. Men are taught at a very early age to be aggressors; they participate in aggressive team sports, are encouraged to be competitive, not to give up,...

Technology: Does It Cause More Harm Than Good?

1332 words - 5 pages Technology is a major component of today’s society. From cell phones to free Wi-Fi at subway stations, people are constantly connected to or using one form of technology. However, this constant use of technology has its share of negative effects, especially in youth aged 12 -17. Growing up in an environment where everything is just a click away has affected their communication and interpersonal skills to the point that some teenagers cannot hold...