This website uses cookies to ensure you have the best experience. Learn more

Color Scheme Of L'oreal's Commercial Add

772 words - 4 pages

L’Oreal’s ad only shows three colors in the page that is black, white, and lavender. The color scheme in any commercial ad is very important since the two contrasting colors will help make products stand out and appear more unique and enticing to consumers. The lavender color L’Oreal chose represents a sense of femininity and indicates that the ad is focused and targeted only towards women. The lavender symbolizes a woman’s femininity and royalty. On a black and white background, the lavender will be the only splash of color that will capture the consumers’ eye. The color scheme of the ad seems to be saying that women are graceful, and royal so they should be using L’Oreal Paris’s Boost It hairspray. The hairspray will transform any woman into a woman of grace and royalty. Being in touch with a woman’s feminism and being seen as royalty can relate back to the childhood fairytale stories where the princess finds her prince charming, marries, and becomes royalty. The color black represents boldness and power L’Oreal’s hairspray contains. It is basically saying that L’Oreal’s Boost It hairspray will give anyone a bold and powerful look. Feelings of being bold and strong, gives confidence and helps women feel better about themselves. The spray is strong enough to give any woman’s hair that strong boost that will last for 24 hours.
The words and phrases on an ad really helps tie the ad all together and complete what the company wants the consumers to see. When humor is added in an advertisement, it helps get the consumers in a good mood and view the product in a good light. L’Oreal uses play on words of what the product they are introducing and what it does for the consumer. In a large lavender font, consumers can see “How high will you go?” at the beneath the model. The phrase “How high will you go?” refers to how big, the consumer wants their hair to be and the models volumized hair. L’Oreal jokes on the how big one’s hair can get from the use of the “Boost It” hairspray, and the question, “how high will you go?”...

Find Another Essay On Color Scheme of L'Oreal's Commercial Add

The Importance of Color and Allignment in Design

1450 words - 6 pages the effectiveness design has on the world today. Notably, the most critical aspect of design to conquer is the choice of color. The color scheme in a design is what can sell the company or product to consumers. The most important step in choosing a color scheme is finding the right base color for a color scheme as it is the foundation for any color scheme. The base color represents the mood and meaning of the overall design and determines the

Commercial Effectiveness Essay

2444 words - 10 pages advertising over the television. Many people tuned into new sitcoms such as "I Love Lucy," "The Bob Hope Show," and "Captain Kangaroo," and began to pay attention to the commercials and what their meanings were. In 1953, color broadcasting arrived in the United States. One year later the first color commercial was televised. By May of 1957, in an average week, 420 commercials were observed by viewers, totaling around 5 hours, and 8 minutes

Bucks County Barn

841 words - 3 pages One word that can be used to describe "Bucks County Barn" is intriguing. This painting cannot be looked at once or twice. It has to be looked upon several times to really absorb all it has to offer. This painting is unlike most paintings because it has quite a few aspects that are non-traditional. The different shades of browns used in the color scheme, the "non-existing" background, and the plainness of the picture make it non-traditional. All

Scholarship Poster Essay

816 words - 4 pages picture I chose had really distracting shadows that the thought-bubble created, so my first step was to edit those out. Then I proceeded to test different gradients to add dream-like colors to the photo, and add interesting lighting effects to further the dream-like quality of the image. I chose a gradient that matched the color scheme that I had chosen for my logo that I was planning for the thought-bubble. Next, I cut out my model and thought

How To Create Abstract Paintings

894 words - 4 pages use color on his painting. One simple way for a student to proceed is to limit his palette. With fewer colors, it will be easier to keep the color theme controlled. Create a minimalist color scheme. Use a monochrome palette of shades of one hue or a palette consisting of only two or three colors. Use only neutrals and add just a touch of a vibrant accent color to highlight a focal point. For a jarring tone, use opposites on the color wheel

The Super Bowl Ads Can Change Public View

1424 words - 6 pages the finer things in life? "Well, I'll tell you: More than most. You see, it's the hottest fires that make the hardest steel. Add hard work and conviction, and the known how that runs generations deep in every last one of us. That's who we are. That's our story” (Kennedy). While narrator giving the tour of the Detroit city, the theme of the commercial gives visual emotion to the audience by showing the pictures of Detroit city, which was

Got Milk? Advertisement Analysis

1119 words - 4 pages purpose of this add is. The positioning, proportions, and color in this ad portray the use of the goodness/purity of white milk positioned directly by the dark seductive woman and liquor bottles, which make you question what is good and bad for yourself. The proportions of the liquor bottles and the martini milk glass in this advertisement show the sizes, or importance of these objects. The liquor bottles, being small and in the back of the

SUMMERTIME AND SPRING RAIN

990 words - 4 pages and style. However, despite these differences, the two painters’ works embody the same theme: They are both scenes of urban realism characterized by isolation and loneliness. John Sloan’s painting depicts a dismal view of municipal life. The painting’s gloominess is achieved most effectively through Sloan’s use of color. He uses deep shades of purple with the contrasting color green in the background. This color scheme provides an eerie

The Evolution of Advertising and its Impact in the Modern Day

1703 words - 7 pages authoritative figure holding a staph with a cross attached on top followed by what appears to be a family in an oversimplified style, not dissimilar to the depiction of people seen on the entrances to bathrooms except the church uses a black and red color scheme as opposed to white and blue. The use of the black and predominately red color scheme is used to catch the attention of a passerby in their car. This was intentional because their website does not

Comparison Of Love Poems: "The Telephone" and "Marianna" from Touched with Fire

649 words - 3 pages irregular because of the speech and thoughts in the poem, Frost still uses some rhyme to make the poem flow and to add a smoothness to it. This style is very different to that of the poem by Tennyson. The rhyme scheme in 'Mariana' is in the form of 'ABAB CDDC EFEF'. This represents how muddled up Mariana's thoughts are and that her life is messed up. The way that the rhyme is the same at the beginning and end of each poem shows us the monotony in her

Presentation DESIGN STEP 2

706 words - 3 pages allows multiple master slidesMaster slides help to give the presentation a consistent lookUsing color in a presentation helps to increaseRetentionRecallComprehensionWillingness to readSelling efficiencyColor must be used carefully to reach its maximum potential without becoming overbearingColor choices affect backgrounds, fonts, and graphicsPowerPoint uses color schemes to help maintain a consistent appearanceA color scheme is a series of choices

Similar Essays

The Use Of Hues In Design

1023 words - 5 pages give a name to a color to give someone an idea of what it may look like. I could say that my walls are painted gray but, are they bright? Are they possibly darker than a normal gray? It doesn’t quite matter because the walls are gray in general. Using Hue can be an easy way of giving the most basic definition of a color. If we want to get a tiny bit more complicated we add adjectives such as light, dark, puke, bright, etc. Even though we use

Special Tax Scheme In Denmark Essay

663 words - 3 pages employer requesting the scheme. In addition, employees was not allow to add other sources of income /earnings to make them qualify for the special tax scheme. The threshold of eligibility must also be met on an annualized basis. Incentives such as house allowance and free cars are included in earning eligible for the special tax scheme and taxed at the flat rate. Other income that does not included in earning eligible will be taxed at the regular tax

Television And Media Social Messages In A Coca Cola Tv Commercial

1634 words - 7 pages (typically low-paid) kitchen workers and not customers in expensive restaurants. Through this ad, Coca-Cola demonstrates their “Real” view of their Hispanic customers; ironically, they pride themselves on also filming the commercial in Spanish to air in other countries. The overt color scheme of the commercial functions significantly as the ad’s “Aesthetic” (Fowles): just as the presence/absence of Spanish establishes cultural

Thailand's Rice Mortgage Scheme Essay

892 words - 4 pages media cannot understand the importance of securing the living of the farmers. Also there are issues of the merchants, exporters and rice mill owners or even commercial banks, familiarize with the pursuits wealth exploited from farmers , tax evasion and even refused to sacrifice the loss of profit. บทสัมภาษณ์ (Interview) 1. What is the cause of the Rice Mortgage scheme problem? Answer: Firstly, the government cannot pay the pledge to the farmers