This website uses cookies to ensure you have the best experience. Learn more

Corporate Social Responsibility: An Analysis Of Google

2310 words - 9 pages

Corporate Social Responsibility: An Analysis of GoogleIntroductionThe concept of social responsibility began in the 1950s, along with the study of its relationship with business (Archie 1999; Frank, Peter 2005). Although the discussion between social responsibility and commence appeared early, it is attached much or more attention today, especially when we come into an era where globalization has become an heated topic. In other words, the global furious competitive market environment has far-reaching influence on the theory of CSR (Scherer and Palazzo 2008). However, the clear definition of CRS lacks coherence due to various literature (Scherer and Palazzo, 2011). For instance, Chinese may consider a company having corporate conscience by producing healthy and quality guaranteed goods; Germans treat it as employment safety; and in South Africa business responsibility is expected to meet the demand of medical service or education (Knox, Simon 2007). Although aspects of social responsibility are multiple, public goods can play a leading role or be a definition in terms of the theory (Abagail, Donald and Patrick 2006; Timothy , Maitreesh 2007; Markus, Jay 2012). For multinational companies who have much power in many areas such as Google, earning over one billion unique visitors in 2011 (Google 2011) and US$50 billion in 2012 (Fiegerman, Seth 2013), was expected highly by the public in social responsibility, which means that people pay much more attention to Google events that contribute to public goods or bads. This essay will focus on the theory of CSR, referring to public bads Google bring over human rights such as copyright and privacy, and goods in the field of public health, involving medical care, environment and employment.The Case against GoogleAs we all know, Google takes the phrase "Don't Be Evil" as a code of conduct, which set itself to a higher moral standard (Swift, Mike 2012). And with this slogan, Google try to convince their customers of reliable information provided by the company (Entertainment Close - Up 2012). However, when arguing over issues such as copyright and privacy, the motto just seems to be a mask of Google to protect it against criticism from outsiders by holding their own moral code.In 2010, Google decided to pull out of China and Poulter (2010) insisted that hackers attacked human rights activists' Gmail accounts was the reason why Google quit China and through this event Google won "Don't Be Evil" reputation. However, there's a questions left - why hackers attacked Google, but not other companies? It can be reasonably assumed that hackers attacked Google by breaking into human rights activists' accounts because the company had lost its integrity in China owing to its irresponsibility in the event of copyright infringement. As early as 2005, Google was accused of infringing copyright by Authors Guild, a group composed of over 8,000 US authors (PR Newswire 2005; Jamie Wilson in Washington 2005) originating from...

Find Another Essay On Corporate Social Responsibility: An Analysis of Google

India's Consumer's Perception of Corporate Social Responsibility

849 words - 4 pages “An Empirical Study of Indian Consumer’s Perception of Corporate Social Responsibility (CSR)” Introduction In the area of consumer perception and response towards corporate social responsibility (CSR) increasingly received attention from the managers and researchers. Most of the research was conducted in context of developed countries that means research on consumer perception towards CSR in developing countries like India needs to be developed

Social Corporate Responsibility of Body Shop

1273 words - 5 pages In this article we can see that The Body Shop is an organization with Social Corporate Responsibility concept. Besides providing high quality beauty products, they considering the social responsibility to make a positive difference in the world. This ethical behavior beauty company founder actually is a social and environmental activist who works on the basis of being a business model of positive social change named Dame Anita Roddick. The Body

The boundaries of strategic corporate social responsibility

8567 words - 34 pages their products and markets while neglecting the socialimpact of their activities (Flores, 2001).Perhaps this is because the concept of corporate social responsibility (CSR)is a fuzzy one with unclear boundaries and debatable legitimacy. Thepurpose of this paper is to clarify the CSR concept by offering an historicalperspective on CSR, reviewing the different viewpoints on the role ofbusiness in society, and distinguishing three types of CSR

Google Corporate Analysis

2046 words - 8 pages billion which is breaching success records. Google allows its employees to implement whatever creative idea they think approached. Employers are given freedom. This has created an environment where everyone is together to innovate. Moreover the regular survey of employees is done with the managers; this survey decides who is going to be the teacher for next year. The worst manger is given training and coaches, (He, 2013). SWOT Analysis

Corporate Social Responsibility

2454 words - 10 pages this essay is to research the notion of CSR and uncover its true framework and outline what social responsibility truly means to corporate organisations, and whether it should be seriously considered to be a legitimate addition to the corporate framework of an organisation. This will be done by outlining some of the basics through the explanation of some terms underpinning CSR and managerial involvement. An explanation of how CSR is an

Corporate Social Responsibility

1437 words - 6 pages exist. Some examples of definitions of Corporate Social Responsibility definitions are as followed: Moser (1986) sees Corporate Social Responsibility as a function of four different aspects: law, intent, salient information and efficiency and not as a fixed definition. “Law refers to local, state, and federal regulations concerning an organization’s practices and behaviours. Intent can be defined as fixed or directed purpose. Salient information is

Corporate Social Responsibility

1172 words - 5 pages Chapter I: Introduction 1.1 Background Corporate social responsibility according to Henderson (2001) can be defined as the commitment of organizations to help society by improving working and living conditions of employees, their families, and the community as a whole. The use of CSR as a discipline has its foundation on past centuries, when some kind of social awareness was practiced by companies at the time, nevertheless most

Corporate Social Responsibility

885 words - 4 pages culture since geographically both Singapore and Australia are close. Furthermore Australia have more and different ethnic group of other western culture (Australia Culture's 2013). References A. Dahlsrud. 2006. "How Corporate Social Responsibility is Defined: an Analysis of 37 Definition". Corporate Social Responsibility and Environmental Management 15: I-I3. Australia Culture's. 2013. http://www.australia.com/about/culture-history/culture.aspx

Corporate Social Responsibility

1852 words - 8 pages Corporate Social Responsibility Description The most widely heard question about corporate social responsibility is what it is? There have been many different definitions of CSR for the last 60 years (Madrakhimova, 2013). To some extent, from Jamali’s (2008) and Hopkins’s (2007) point of view, CSR is defined as the corporate commitments to sustainable development, ethic and responsible treatment to stakeholders, and society welfare improvement

The Corporate Social Responsibility

771 words - 4 pages Citizenship", “Corporate Governance” which can be defined as the obligation of the association to the ethics, environments and law of the country to the welfare of the society. I will be separating the words corporate social responsibility and defining it individually to give a clear meaning. Corporate can be defined as group of people or individuals with the same interest that works together in an organisation or association either for profit or non

Corporate Social Responsibility

1811 words - 7 pages the new high potentials for applying to the job is not known yet. Therefore it is important to know what the role of Corporate Social Responsibility in the job advertisement is and if Corporate Social Responsibility has an effect on the motivation of the new high potential. This study describes the results of a research conducted into the different Corporate Social Responsibilities and whether or not these Corporate Social Responsibilities

Similar Essays

Fallacies Of Corporate Social Responsibility Essay

2181 words - 9 pages Corporate Social Responsibility. n.d.). First of all, Newell Hampson-Jones (n.d.), the author of Against Milton Friedman: an Argument for Corporate Social Responsibility wrote that Friedman’s view on CSR is ‘too narrow’ (para. 5) and “one could almost argue that Friedman is saying that those with the desire to work with a social conscience have no place in the free market”. Besides, a lack of CSR initiatives may affect profits like it happened with

Corporate Social Responsibility (Csr) In An Organization

2051 words - 8 pages As the industrialization and globalization have become more intense for decades, the concept of corporate social responsibility (CSR) becomes more advocated and is employed by corporation globally (Smith, 2011). However, despite an urge for performing “good” social roles, there still be numerous of organizations showing their unwillingness to fulfill their expected responsibility due to the controversy of how the concept should be defined

Corporate Social Responsibility Activities Of Unilever

3612 words - 14 pages contribution of CSR activities to corporate strategy. In the last part a SWOT analysis and some recommendations are given for more clarifications. I hope that this report will be able to give a clear view about CSR and its contribution to corporate strategy. Table of Contents 1 Introduction: 1 2 Methodology & Limitations: 1 3 Topic Background: 1 4 Company Background: 1 5 Corporate Social Responsibility: 2 6 Corporate

Discussion On Purpose Of Corporate Social Responsibility

2058 words - 8 pages Discussion on Purpose of Corporate Social responsibilityCorporate social responsibility has been define as that: "the view that organizations should act ethically, in ways that contribute to economic development, the environment, quality of working life, local communities, and the wider society" (Huczynski and Buchanan (2013). The purpose of this essay is to discuss whether corporate social responsibility activities are a genuine effort made by