In the period after World War II, with the spread of the term mass media, started to grow a desire to propagate motion pictures that did not required a film, a way to converge codes of a message to one kind of media, simultaneously elsewhere. Already with negative undertones, the concept of mass media and its effects on society have been criticized by various artists and this will be the topic addressed in this paper.
Like anything that is extremely popular and, somehow, encompasses the masses to the same idea, is criticized by minds with a macro view or a view of an outsider of the popular culture. The way that these artists have found to do this criticism was taking the quality of spreading information out of the television and turning it against itself of just objectifying and using the television as critical picture frame.
One of the most acclaimed artists in the area was Nam June Paik. Paik brought to life the piece The Moon is the Oldest TV (1964) summarizing the criticisms of television art. In this project, Paik manipulated the image in televisions to represent the phases of the lunar cycle and replaced the sound for a zen-like way or just silence. When presented the work in this format, the artist ironizes the act of observation of the moon, which evokes the natural, creative and curious side of human beings in relation to the universe, while television focuses on the artifcial, the world represented by other human beings and the highly subjective and manipulable information, where our acceptance is implied.
In 1969, Paik also immortalized his work TV Bra for Living Sculpture when he attached two tubes to Charlotte Moorman for her to wear as a bra. In this piece, Paik create almost a living technological sculpure-performance, intended to humanize technology and stimulate the use of the electronics in a humanistic and creative way by replacing our intimate...