This website uses cookies to ensure you have the best experience. Learn more

Crowdsourcing Essay

1113 words - 5 pages

The rise of new technology has offered new methods for organizations to gain support. Social media has given organizations a way to gain more support from people that would not normally support them. It gives organizations a quicker, cheaper way to get themselves known in the community. Recently crowdsourcing like Kickstarter has become a way for organizations to fundraise money. This research paper will explore the positives and negatives of crowdsourcing as a way for organizations to raise money.
The primary article that this paper will focus on is called “Fundraising: Oui or Non?” by Michael Kasier. In this article Kasier discusses how French museums have to find new ways to fundraise money since financial support from the government has significantly decreased. These art organizations have started to turn towards crowdsourcing as the way to raise funds. Kaiser says, “My hope is that they will go beyond crowdsourcing techniques, which, while relatively simple to implement, still only produce rather modest amounts of money” (Kaiser, 2013). He then continues on to say, “If government funding in France continues to fall at current rates, it will take far larger sums of money to make up the difference. A meaningful major gifts program will be required in the relatively near future. This will require a far more personal approach to fundraising than crowdsourcing can offer” (Kaiser, 2013). One negative of crowdsourcing is how it is impersonal. The organizations in most cases do not know who is donating and therefore, cannot develop a relationship with them.
From this article I found a few more articles that give information on crowdsourcing. The next article is How Crowdsourcing Can Help Your Nonprofit by Soha Borno brings up a lot of good points about crowdsourcing. She says, “But there are some cautions to keep in mind, the most important of which is to keep crowdsourcing simple and meaningful” (Borno, 2012). She then continues on to state tips for success with crowdsourcing, “Plan ahead. Start by choosing the right model for your goals. Figure out what you’re trying to achieve and find the best way to do it. Make sure you choose the right crowd, too--setting up a crowdsourcing campaign is the easy part, but getting the word out to the right people is not” (Borno, 2012). This is a good tip because crowdsourcing is not going to be correct for every organization or to support every event they put on. In my opinion, crowdsourcing is good for single specific events or campaigns, not to raise money for the organization as a whole. I think fundraising events and obtaining major gifts work better than crowdsourcing in gaining money overall for the organization. However, crowdsourcing works well for raise funds for certain programs at an organization like a youth education program.
Another tip of Borno is, “Crowd-funding is an easy way to ask for donations, but it creates the illusion that hordes of people with large amounts of money are sitting at...

Find Another Essay On Crowdsourcing

Web 0.1, Web 0.2, Social Collaboration and Crowdsourcing

1200 words - 5 pages business socially i.e. How they work together as a group, how they work individually. It can also assist in selecting the right applicant to take a position. An example of this could be Linkedin. Question 4: Define crowdsourcing and what benefits does crowdsourcing provide? Give an example of crowdsourcing. (~250 Words) Crowdsourcing comes from two words, crowd and outsourcing. Simply, a crowd is a large group of people and outsourcing is when a

Crowdsourcing: Carry out Work and Outsource it to a Crowd of Workers

856 words - 3 pages Crowdsourcing was firstly used by Jeff Howe in an article "The Rise of Crowdsourcing". It takes the form of getting work or funding, usually online, from a crowd of people. The word is a combination of the word's 'crowd' and 'outsourcing'. The idea is to carry out work and outsource it to a crowd of workers. In other words, it is a modern way to encourage a large number of people and their resources to collect and share processed information

Information on Crowd Sourcing Plataforms

1779 words - 8 pages 1. INTRODUCTION The aim of this report is to provide information to our clients on potential crowdsourcing platforms so that they may make an educated decision on whether or not to adopt the platform into their business model(s). Our clients are unsure about the changes and opportunities associated with implementing a crowdsourcing platform with their business, so this report has been created with the aim of providing them an evaluation of the

The Era of Social Media

1006 words - 5 pages 1. Introduction The era of social media was first started in 1999. The origin itself was named UseNet, created in 1979 where people were allowed to post messages to the public. Social media can be defined as a group of internet-based applications that build on the ideological and technological foundations of Web 2.0; it also allows the creation and exchange of User Generated Content (UGC). On the other hand, crowdsourcing is said to coexist

Software Localization Systems

1547 words - 7 pages has knowledge on software localization is even better. The most important aspect of this phase is the communication between all parties to ensure everyone understands each other and no mistakes are made in the translation. An alternative way to translate the software would be crowdsourcing translation. This is a community working together to translate the software and vote on the results. Facebook used crowdsourcing translation to translate their

the difference between Web 1.0 and Web 2.0

2264 words - 10 pages instance, shows significant increases in the percentage of companies using social networking such as Facebook (40 percent) and blogs (38 percent)” McKinsey & Company 2014 Question 4: Define crowdsourcing and what benefits does crowdsourcing provide? Give an example of crowdsourcing. Crowdsourcing is the process of getting work or funding, usually online, from a crowd of people. The word is a combination of the

The Increased Involvement of the End User in Innovation Process

1877 words - 8 pages to the high paced technological industry. Innovation has been viewed as a coupling process which is initiated by the minds of imaginative people. However, critiques have argued the usefulness of the user involvement in the process of product development (Woolgar, 1991). One of a common techniques that is deployed by manufacturing firm for outsourcing their product development is crowdsourcing (Kleemann et al., 2008), which can lead to the way

What´s Internet Crowdfunding

1187 words - 5 pages , there are many funds available in small amounts among thousands and millions of people across the world. At the same time, there are disadvantages, value capture is consider one of the important factor of crowd funding Afuah & Tucci (2013) proposed “two types of openness in crowd sourcing they are openness to public and tournament based crowdsourcing” (Afuah & Tucci, 2013, Pg.-458). In first type, openness to public, the problem opened to all

Marketing Plan

1346 words - 6 pages accounts regarding the moving of PBS official facebook page and invite these people to like that page. 2. Using social media and crowdsourcing We suggest that PBS use social media crowdsourcing to engage their audience to talk about PBS and promoting PBS at the same time. The objective of using social media and crowdsourcing is to increase popularity of PBS among locals and internationals. PBS could use the power of “sharing” to create brand

Using Challenge Driven Innovation to Optimise New Product Development

696 words - 3 pages crowd’ crowdsourcing: This strategy is based on the idea that a group of people is more knowledgeable than an individual. In this case, firms collect a lot of information from the crowd and aggregate it to get an accurate picture of the solution. I stock photos is an example where clients upload and buy photos at small credits based on crowd’s decision. These and many other open innovation strategies make it cheaper for firm to develop and

Location-Type and Trip-Purpose Detection

3033 words - 12 pages the places in the dataset by adding more descriptive characteristics in the description or correcting any categorization error. Foursquare is therefore heavily dependent on crowdsourcing for its information. To promote crowdsourcing, the software include several playful features involving place identifications that serve as incentives for users to be actively involved in adding information to the foursquare dataset while being entertained. 5.2

Similar Essays

Crowdsourcing Essay

838 words - 4 pages Crowdsourcing is a term coined by Jeff Howe, a Wired Magazine writer, in one of his famous articles "The Rise of Crowdsourcing" in 2006. He defines the term as "the act of taking a job traditionally performed by a designed agent (usually an employee) and outsourcing it to an undefined, generally large group of people in the form of an open call" (Howe). Today, companies use crowdsourcing as a tool to receive input from consumers about their

Crowdsourcing With Clickworker
 Essay

1620 words - 7 pages finding a solution or help a company be more profitable, without being experts on the subject matter. Joining a crowdsourcing job web site, called Clickworker.com, and failing miserably to make more than ten cents, I don’t feel it worked in my favor. However, I see how Clickworker benefits from it.
 Clickworker, is a website that offers services to companies, that need to complete large or complex projects, inexpensively. This is how it works

A New Business Model Of Crowdsourcing

1773 words - 8 pages Executive Summary With the rapid development of Internet, a new business model of crowdsourcing is emerging. It is a development demand research of organizations through Internet. Companies could seek for solutions through it with the help of numerous solvers. Crowdsourcing platform is an intermediary which provides a place for seekers to ask for solvers’ help. This report will mainly discuss the target market of crowdsourcing platforms and

How Crowdsourcing Is Transforming The Way Businesses Operate

2251 words - 9 pages Recent advancements in technology have helped change the way many businesses operate. Yet, none of these innovations is as promising as Crowdsourcing. Defined as the strategy of outsourcing high-risk, high-cost tasks to an online community known as a crowd this relatively new concept has proven to be a highly effective organizational tool. As a result, an increasing number of private and public sector organizations are incorporating it into