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Cultural Analysis Of Australia

7230 words - 29 pages

Cultural Analysis of AustraliaExecutive SummaryNaraya is a big brand in Thailand when it comes to fabrics in different variety as bags, hats, dolls, kitchen products etc. Naraya was establish in 1989 and has now shops in 10 different countries as China, Hungary, Japan, Malaysia, Taiwan, Italy, Switzerland, France and Guam but not yet in Australia.Australia's original population, aborigines come to the island in more than 50.000- 60.000 years ago. The first European who had contact with Australia was a Dutch in 1606. In 1770 an Englishman named James Cook come to Australia and claimed the country fir the British crown and after that they used Australia as a punishment colony and shipped prisoners to the island.Australia's land area is the sixth largest nation after Russia, Canada, China, USA, and Brazil. Australia has extremes of climate and different climates for different places. They have among other things snowfields and desert.Australia consists of six states and two territories and the mainland mass are nearly 77 million square kilometers and it's the flattest continent in the world.The social situation in Australia is that the average family has between two or three children but it is an increasing number of single parent's families, about 40 percent of families now consist as a couple. When it comes to education Australia follows a three-tier model which includes primary school, secondary education and tertiary education (university).The most common religion in Australia is Christian 70.28 %, although it is a highly secularized society. There is no state religion but the Australians has a general belief that the world, men, animals and plants were created by a certain supernatural being that afterwards disappeared, either sending to the sky or entering the earth.Australia's official language is English after being a British colony.I.IntroductionNaraya is the brand of Thai company that created a variety of Thai products with different fabric to response to the needs and usages of every aged group and every occasion. It started with the love of beauty and delicate of the fabric and from the inspiration to creates variety of products with the feminine feeling and soft that those fabric infuse. This company was opened since October 6, 1989.For the process, Naraya pay close attention to the production process in order to ensure that every piece meet with the satisfied customers. Naraya also selected every fabric use in the products by evaluation quality, uniqueness and durability. It has many kinds of products like bags, hats, dolls, kitchen's products, and etc.Naraya has grown to gain international acceptance. From a small business at the beginning, now Naraya has a distribution network of over fifty branches both in Thailand and overseas like Turkey, France, Italy, Hungary, Switzerland, Japan, Taiwan, USA and Saudi Arabia. The countries that Naraya's products already existed most are in Europe, Asia and USA, but there are not shops in the...

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