Disney Motivational Profile PSY/320February 25, 2013Teresa Neal
Running head: DISNEY MOTIVATIONAL PROFILE
DISNEY MOTIVATIONAL PROFILE
Disney Motivational ProfileDisney is an adventurous, magical, enthusiastic place to be with family and friends. This magical place will create new memories that will last a lifetime. It brings laughter and excitement to families who experience the world of imagination. They bring inspiration and opportunities to creative minds that want to live out their imaginations by developing new technology or characters for Disney. Disney Corporation brings many smiles to many lives with their different products and services, and that includes so much more than the amusement parks. The company has a rich history that began with nothing more than a dream and a mouse. They continue to be a profitable company, regardless of the shape of the economy. To top all of this off, it is a fantastic company to work for. Disney's motivational profile is one that many companies are jealous of and strive to match.Background of DisneyDisney is a nationally known organization perhaps best known for its amusement parks. Amusement parks have been around for many years and center on family entertainment. There are rides that take a person to extreme heights and fast drops. Some celebrities loan their names and likeness to amusement parks.America's amusement park history begins on Coney Island in 1875. Railway companies, in search of ways to keep passenger usage up on the weekends, set up parks here at the end of the rail lines and introduced weekend and summer activities. The first rides at these parks were carousels, but in 1884, the first gravity switchback train was introduced. This was the first true roller coaster in America.In 1912, the first under friction roller coaster was introduced by John Miller. This design held the coaster train on the track and allowed for more speed, steeper hills, and less drag. The 1920s saw the building of some of the best roller coasters of all times. (Rollercoaster)The Walt Disney Corporation Mission / Vision Statement: "The mission of The Walt Disney Company is to be one of the world's leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world."History of DisneyWalt Disney started Disney Brothers Studio in October 1923 when he signed a contract with M.J. Winkler. Disney started out as cartoons and brought about the birth of Mickey Mouse.On July 17, 1955, Disneyland opened for a few thousand specially invited visitors; the following day, Disneyland officially opened to the public. Disneyland, located in Anaheim, California on what used to be a 160-acre orange orchard, cost $17 million to build. The original park included Main Street, Adventureland, Frontierland, Fantasyland,...