This website uses cookies to ensure you have the best experience. Learn more

Do Wealthy Societies Prefer Intangible Value To Tangible Value?

751 words - 4 pages

Value has always been a central role in how we live and construct our lives. Value to consumers is considered the sum of all intangible and tangible benefits minus the sum of all intangible and tangible costs. Tangible value is defined as value that can be perceived by human senses. Similarly, intangible value is value that cannot be perceived by human senses. It is a fact that wealthy people have more money to spend, but does this automatically imply that they focus more on intangible value? In other words, is value predominantly of an intangible nature in a prosperous society? Information on this topic is greatly appreciated and would be useful to all kind of fields, from consumers to ...view middle of the document...

Their main target markets are North America, Europe and Japan. They specialize in a very rare industry. Changyou sells virtual items to gamers such as virtual gems, virtual swords, virtual armor and virtual clothes. They do this in a wide variety of video games. Prices for these items vary from $0,50 to $200 and are in great demand under gamers. These products are not real; they exist only in the virtual world and thus are completely of intangible nature. Considering Changyou mostly operates in prosperous societies such as Europe, we can conclude that intangible value indeed is predominantly in prosperous societies and hence this is a clearly supporting argument.
Four years ago there was a study in the Indian car market (Subramanian, 2010). Numerous luxury brands such as Ferrari, Lamborghini and Porsche sold surprisingly many cars to the Indians. Up to 13% of these luxury car giants went to the Indian car market and even up to 35% went to the entire less prosperous societies including China and Africa. This completely contradicts Maslow’s hierarchy of needs because these people should be fulfilling more basic needs and not the need of having a luxury car (social status). The reason behind this is that even in poor...

Find Another Essay On Do wealthy societies prefer intangible value to tangible value?

“Everyday Use” Literary Analysis: Value the Intangible

773 words - 4 pages appreciate the artifacts. Mama knew that Maggie would love to have the quilts to attach herself to. Mama let Maggie have the quilts, although she knew Dee would be upset, she knew that she had to do the right thing and give them to someone who would put the quilts to “Everyday Use”. Dee, Maggie and Mama all values different things, which make them who they are and are based around where they have been in life. In the short story

Do philosophers or theorists have anything of value to offer in the conduct of politics?

2438 words - 10 pages Essay Question:Plato writes that, "Nothing else can enable one to see what is right for states and individuals, and the troubles of mankind will never cease until either true and genuine philosophers attain political power or the rulers of states become genuine philosophers." Do philosophers or theorists have anything of value to offer in the conduct of politics? Discuss with reference to at least two of the political thinkers you have

Do Humans (Homo sapiens) Maximize the Number of Food Items Per Foraging Run? A Test of the Marginal Value Theorem

905 words - 4 pages Abstract Organisms such as starlings and honeybees appear to forage based on the marginal value theorem. This experiment tested whether humans could forage in like manner. An equal number of students took long and short routes to the foraging patch and collected simulated food items in a way that simulated diminishing marginal returns. Data on travel time, foraging time, and number of food items collected were collected. The data differed

Why do women prefer to work

836 words - 4 pages others melt down after a day or two without going to work and having a perspective to do all the house work. Thus it is up to a woman which way of life to choose and it is remarkable that more and more women prefer to work. This can be explained by the fact, that staying at home gives no opportunities to meet new people, to improve skills and often a women does not see evident results of her work, besides home work is not valued by men properly

Adding Value to the Organization

1236 words - 5 pages (HRM) adds value to a company I would like to look at what some common core HRM business activities are. Some examples are: recruiting, hiring and retaining faculty and staff, paying employees and managing benefits, managing financial and budgetary transactions, procuring goods and services, managing grants and contracts, and information and data access and desktop support related to the above.How companies manage their human capital is now an

Adding Value to Iowa's Resources

2006 words - 8 pages wind turbines. One is that wind turbines kill birds. Wind turbines are man made, tall structures that are usually a couple hundred feet tall, and they have a giant propeller with huge blades. So they, consequently, are not natural to birds and therefore, do cause some bird deaths. The only area where there has been major problems with birds running into to them is Altamont Pass. (Jodziewicz) Altamont Pass, one of the first wind farms

Why Do Managers Prefer to Pay Dividend in Cash?

2436 words - 10 pages always maximize shareholders’ wealth owing to the separation of ownership and control. Under the free cash flow hypothesis, firms choose to increase dividends and distribute the excess free cash in order to reduce agency costs. Therefore, the markets react positively to this type of dividend-increase announcement although these firms do not have sufficient positive net-present value projects. Furthermore, we assume that our cash-channeling argument

Why Do Female Elephant Seals Prefer To Mate With O

1111 words - 5 pages Why Do Female Elephant Seals Prefer To Mate With One Male? Biology It is known that elephant seals have a large sex dimorphism in size among all mammals. They have a mixed life style, consisting of an aquatic phase and a land phase (breeding and molting). However, due to their strong aquatic adaptation, their terrestrial mobility is greatly reduced. They feed during their aquatic phase and fast during their land phase. While submerged in their

Introduction to Study Positive Expected Value

896 words - 4 pages Introduction to study positive expected value: In this topic we will discuss about study positive expected value for discrete random variable and some exam questions. Expected value is the fundamental thought in probability, in a sense more general than probability itself. The expected value of a real-valued possibility variable offers a compute of the center of the distribution of the variable. More significantly, by taking the expected value

Introduction to Expected Value of X Tutoring

893 words - 4 pages Introduction to expected value of x tutoring: In this topic we will discuss about expected value of x tutoring for discrete random variable and some exam questions. Expected value is the fundamental thought in probability, in a sense more general than probability itself. The expected value of a real-valued possibility variable offers a compute of the center of the distribution of the variable. Tutoring is defined as a process of a personality

Adding Value to the Problem-Solving Perspective

913 words - 4 pages Problem solving is part of every organization strategic management functions whether the organization is functional in structure or a large decentralized type of organization; problems exist and management ought to find appropriate problem solving mechanism in order to deal with them. “Adding value to the problem-solving perspective (PSP)” written by Herman A Van Den Berg argues on the elements of a firm emphases to opportunity or value which he

Similar Essays

Tangible Or Intangible Value? Essay

723 words - 3 pages In this essay we will discuss the statement: “In a prosperous society, value is predominantly of an intangible nature”. Value is “the sum of the tangible and intangible benefits and costs to customers” (Kotler & Keller, 2012). The question is however if the tangible or intangible benefits and costs are influencing the value of a product the most. This essay will evince that value is mainly of tangible nature. According to the customer value

Intangible Value Essay

813 words - 4 pages , the intangible value is the added value of products and services due to, for instance, their appearance, comfort and safety (Palmroth, 1991). The intangible value of products might be the reason why people in a rich and affluent society tend to spend huge amounts on luxury goods and services, while these products do not always seem to have superior performance. Therefore, one could argue that in a prosperous society, value is predominantly of

“ In A Prosperous Society, Value Is Predominantly Of An Intangible Nature.”

667 words - 3 pages Internet, today. In a wealthy society, consumers take for granted the tangible benefits of products which is why the determinant factor for success is maximizing the intangible value to consumers.The importance of intangible qualities of products and services is illustrated by the American airline Southwest Airlines. Ever since the company was founded in 1966, it has outperformed its competitors to eventually carry most passengers annually in the

“In A Prosperous Society, Value Is Predominantly Of An Intangible Nature.”

681 words - 3 pages In this day and age there is increasing competition in the market place, leading to the availability of numerous products which all satisfy similar needs. When making the purchasing decision, consumers take into account the tangible and intangible value of the product. The tangible value of a product can be interpreted as the physical aspects of the product, such as quality of material. The intangible value of a product includes the immaterial