When you hear the word enslaved what do you think of? Usually we associate the word enslaved with slaves from the 1800’s. We never really think of ourselves as slaves. Now sure, we may not be physically enslaved but we are enslaved mentally. We have become slaves to brands but we rarely ever notice it because consumerism is so prominent in today’s society. Consumerism is the theory that an increasing consumption of goods is economically desirable.
Consumerism has corrupted today’s society. We’ve become so attached to brands and products that if we don’t have the thing we want, we get upset. Some people become so upset they’re willing to steal or kill for the thing they crave so bad. Now that is an extreme case, but it gets the point across. The point being, we need to stop being so attached to things. The brands controlling the products make limited quantities of things we all want so that people will be forced to spend lots of money. We spend so much money on things we think are sold out forever but really, it will be back on shelves later.
In today’s society, if you don’t have the finer things then you don’t matter. The big businesses realize this so they take full advantage of that. They know people will pay outrageous prices for things just to seem important. No matter how much we say we don’t care about material things we will always be lying to ourselves. We buy all these nice things and feel like we’re important to everyone but really, we aren’t important to the people we’re making rich. The only thing the businesses are caring about is the money leaving our pockets and filling theirs.
To counteract this problem and show the big businesses that we’re more important than our money, we should just stop buying from them. Most businesses just copy designs from smaller brands anyways. If we take the money out of the...