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Faisal Essay

485 words - 2 pages

Your case study report should cover all the following sections:Section1) introduction about the company:What sort of company is it?What's the product/service that is offered?Who are the managers?When was it established?What type of e-commerce is it (B2B, B2C, …).Section2) Business model:In this section, provide a detailed description of the business. Include the products, market and services as well as a thorough description of what makes this business unique. The description of the business should have two main sections: the first section describes the business, while the second section describes the product or service that is offering. The description of the business should clearly identify the business's goals and objectives (its "mission"). When describing the business, generally you should also explain:Description of business, customer value proposition and competitive advantages:What the company is offering?How the product or service will benefit the customer.What is different about the product or service this business is offering compared to other companies.What makes this business unique and how or why its unique aspects will appeal to consumers. Emphasize any special features that you feel will appeal to customers and explain how and why these features are appealing.Market OpportunityIn this section you should write a brief summary about the industry this website belongs to and cover some of these aspects (market opportunity includes a discussion of industry characteristics and trends, projected growth, customer behavior, complementary products/services, barriers of entry).CompetitionWho are the nearest direct competitors?How is the competitor's business: steady? increasing? decreasing?What are the competitor's business strengths and weaknesses?How does the competitor's product or service differ from the website in your case study?MarketingWho are their customers? How are their target market(s).Is this market growing? steady? declining?How this website attracts, holds,...

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