This website uses cookies to ensure you have the best experience. Learn more

Economic Analysis Of Dell Desktop Computers Industry Demand, Costs And Production, Market Structure, Swot Analysis, Global Strategy, Recommendations

5414 words - 22 pages

Economic Analysis of Desktop ComputersTable of Contents1. Introduction 62. The Industry Demand 73. Costs and Production 154. Market Structure 205. Strategy 256. Recommendations 31References 331. IntroductionMichael Dell started the company in 1984 with the revolutionary idea to sell custom built computers directly to the customer. As one of the world's premier providers of computer products and services, Dell now designs and manufactures a comprehensive family of desktop solutions for virtually every computing need. Within the last five years, Dell has grown from $7 billion in revenues to more than $35,4 billion, and the company continues to expand in its current products and regions, and also into new markets. This makes Dell to the second largest seller of Computers and Computer products after Best Buy. As result of Dell's direct business model, Dell became leading seller of computer systems worldwide and the market leader in all customer segments of the United States.The success of Dell's direct selling strategy is reflected by an increase of almost 100% in net revenues over the past five yearsThe key principles of Dell's business strategy are: (1) a direct relationship to its customers that provides a constant flow of information about customers´ plans and requirements and enable Dell to continually improve its product offerings; (2) Customers can purchase custom-build products and custom-tailored services, which contributes to the efficiency in meeting the customers´ needs and reduces inventory levels by a faster inventory turnover; (3) Dell is the low-cost leader, enabled by a highly sufficient supply chain management and manufacturing organization; (4) Dell provides a single-point of accountability for its customers by offering an array of services designed to provide customers the ability to maximize return on investment, system performance and efficiency ; (5) Dell believes that standards-based technologies deliver the greatest value to customers because it provides flexibility and choice while allowing the purchase decisions to be based on performance, cost and customer service.On January 31, 2003, Dell had approximately 39,100 regular employees, with about 21,200 located in the United States. Dell has the luck of never having faced a work stoppage due to labor difficulties and the organization beliefs that its employee relation is good.In this study research, we analyze Dell's Desktop PC's in the US market. The US accounts for 35% to 40% of global unit PC demand. Dell offers a wide range of computer systems (desktop computer systemsServers, storage, networking products, workstations, notebook computers, software and peripheral products), of which we focus on desktop computers. Dell offers two different desktop computer systems. The OptiPlex® version is for the corporate and institutional customer segment that demands highly- reliable, stable, manageable and easily serviced systems. The Dimension® products target...

Find Another Essay On Economic analysis of Dell Desktop Computers Industry Demand, Costs and production, Market Structure, SWOT analysis, Global Strategy, Recommendations

An examination of the global strategy and cross-border operations of Ford Motor Company with SWOT analysis

2553 words - 10 pages Economy14Guanxi - Ties That Bind15Global Strategy at General Motors16Organizational Change at Unilever17Molex18Motorola's Global Cash Management System19Appendix B - Demand for learnings21SWOT Analysis of Ford Corporation21Appendix C23Profile of Ford Motor Company23Appendix D24My personal "wow" factor241.Recommendations (Weaknesses)Ford has always focused its product offering on the larger SUV and truck vehicle markets as it traditionally enjoyed

Dell Computer: Organization of a Global Production Network

6388 words - 26 pages Taiwanese computer and componentsmakers. This provided Dell with a base of suppliers and other support services. Having a plantin China was necessary to sell in the main land China market. With China's tariffs and taxes,importing is not a viable strategy, and if Dell hopes to sell to government agencies and stateenterprises, it needs to have production in China. In 2001, Dell announced it would beginproducing desktop PCs for the Japanese market in

Economic and Environmental Benefits of Global Organic Production

1081 words - 4 pages Economic and Environmental Benefits of Global Organic Production Although organic production as an entity is controversial, it is gaining momentum across the world in terms of sales. Organic foods have become more popular as people become more concerned about what it is they are consuming. This increased demand for organic products has lead to organic production on a global scale. With an increase in global organic production have come

Global Strategic Management, International Strategic Management, Thai Sugar Industry With Processes, Value-Chain, Five-Forces And SWOT Analysis

2853 words - 12 pages 1. Problem/Key IssueHow to maintain the competitiveness of the Thai Sugar Industry in a dynamic and volatile global market?Porter's Five Forces Analysis on Global Sugar IndustryThreat of new entrants - LOWThe industry requires sugar manufacturing firms to have necessary capital investments such as land and building, warehouses, factories, labor, etc. Moreover, these facilities can be utilized for sugar production including its by-products (i.e

market structure change in music recording industry

740 words - 3 pages independent firms proved to strongly compete with the existing firms by lowering production costs and the minimum efficient scale of production. It is partly because they created innovative music styles that became popular with consumers. Lancaster (1987) notes that, "If the market structure is that of a single multi-product firm, the degree of variety offered will always be less than it would be under monopolistic competition. " A less

Designing a Global Strategy for Pharmaceutical Industry

1365 words - 6 pages Designing a Global Strategy for Pharmaceutical Industry Introduction The pharmaceutical industry develops, produces, and markets drugs or pharmaceuticals compounds for medical purpose. Pharmaceutical companies produce generic, brand medications and medical devices. The industry is subject to a complex regulatory environment regarding the patenting, testing and ensuring safety and efficacy and marketing of drugs. As per WHO "The 10 largest

Successful global strategy in a service industry

730 words - 3 pages business, the service provider must understand how to compete in a new market. The service industry is growing and to stay competitive they must identify and implement the right strategy. Whether a company chooses to follow the lead of an innovator as a rule taker or wish to be a rule breaker by redefining the service and the market, the strategy has to fit for that service provider. As with any global business understanding the culture and the

Case Study: Swatch And The Global Watch Industry International Business, Repositioning Strategies, Marketing, Management Issues, And Recommendations For Growth

1734 words - 7 pages 1998. Swatch needs to apply a SWOT analysis and determine which product lines are successful in this market space and drop the remaining products. In addition, the Swatch Group needs to look at their consumer base and determine if it would be profitable to launch a new product line that captures past consumers who have now progressed to the next stage of their lives and are desiring a more expensive and sophisticated watch. A marketing campaign

Market structure, pricing, performance and strategies for the last ten years of the Malaysian Domestic Airline Industry

1314 words - 5 pages they will closely to take over the domestic airlines market. They have a very good price strategy to increasing their customer volume and gain more profit. That's why today there is a tight competition between Air Asia and Malaysia airlines to serve the domestic flight market.2. The market structure of Malaysian domestic airline IndustryThe Malaysian domestic airline industry is a services industry for transportation and cargo services. It has its

Recommendations on a suitable market to enter, justifying its choice based on that country's competitiveness, political stability, infrastructure, economic growth and its overall market potential

2682 words - 11 pages today's global markets'.(Cateora and Graham 2005, p.379).By entering the Japanese market, JPW will have access to a technologically driven country, which is a feature of their economic growth. Their infrastructure is also excellent, which is compared favourably with other countries, as identified in table 1.Table 1 Market Indicators in Selected CountriesCountry Roads (1000 km) Vehicles (per 1000 people) Rail Lines (km) Electrical Power (kwh per

Why the Stock Market Crashed, the effect this had on the American People and how it affected the economic structure of the United States

690 words - 3 pages market wasn't actually there.The large and growing inequality of wealth between the well to do and the middle-income citizens made the U.S. economy unstable. For an economy to function properly, total demand must equal total supply. In an economy with such a distinct distribution of income it is not assured that demand will always equal supply. Essentially what happened in the 1920's was that there was an oversupply of goods. It was not that the

Similar Essays

Starbucks Identifying The Corporate Missions Industry Structure Swot Analysis Core Competencies And Competitive Advantage Strategy Recommendations Potential Fallout

3451 words - 14 pages diversificationDistribution Channel - Involving professional interference in retail chain and cost differentiationNumber of firms - Depends on the firms as Starbucks faces less competition and no more big brands so not much interferencesMarket Growth - Past trends Shows Starbucks still expanding and maintaining market, it give clear intention for market growth.Fixed Costs - High fixed costs results to higher investments as this industry did not

Evaluation Of Michael Dell, Dell Strategy, Expansion And Swot

1866 words - 8 pages better in financial performance the sales grew about 13% as a result of Dell's successful advertisement campaign, improved customer service and higher demand for IT products.8.Is Dell strategy potent enough to beat out Hp? What are Dell chances for becoming dominant leader in the global PC market?The case about Dell in the textbook is outdated and I many things happened during the last three years on the computer market.I just read the article in

Strategic Action Update Of Bharat Forge:Environments Scanning And Industry Analysis (Pest ,Swot Analysis, Value Chain Analyis, Growth Strategy Pursued

3882 words - 16 pages Table of Contents:SL No Topics Page N01 Executive Summary 32 Introduction 43 Industry Structure 54 Environments Scanning and industry Analysis, Key success factors in the industry 65 Competition Update 76 Bharat Forge: A brief history and leap of faith 97 Mission Update: Vision 1997- 108 Growth Strategy 119 Value Chain 1210 Competitive Advantage 1311 SWOT Analysis 1412 Key Success Factors 1513 Results 1614 Future Ahead 1615 Conclusion 1716

Motorola Marketing Strategy Analysis Of Motorola With Introduction, Situation Analysis, Swot Analysis, Problem Analysis With Entering Bottom Of Pyramid Market

2174 words - 9 pages East and Africa if it can further reduce its price below $30 (Hunt, B 2005).The chief executive of Motorola Ed Zander said "connecting the unconnected with new ultra low-cost, high-quality, beautifully designed handsets is a critical component of Motorola's growth strategy and is the right thing for us to do as a good global citizen" clearly positioning this as both a growth opportunity and a social benefit. Mr Zander has clearly seen the