This website uses cookies to ensure you have the best experience. Learn more

Four Functions Of Management: Defining The Four Functions Of Management And How They Relate To The Writers Experiences At Catalina Marketing.

1265 words - 5 pages

While the success of today's organizations depends on the innovation and drive of its workforce, there is no doubt management plays a very important part. In fact, having a properly educated, trained, mentored, and or experienced managerial staff can be the key between achieving success or failure. In this paper, the writer talks about his experiences with management at Catalina Marketing and points out the importance of having personnel in supervisory positions of all levels to be familiar with the four functions of management. For having a good understanding of planning, organizing, leading, and controlling can help to ensure better chances of success and aid a person to arise among the ranks of management.The first of the four functions of management, planning deals with the act or process of developing goals and the plans, policies, and or procedures for reaching those set goals. "Historically, planning described a top-down approach in which top executives establish business plans and tell others to implement them." (Bateman, pg 17). For most organizations, this old hierarchy structure of management still operates to this day, where the top executives would go about looking over the organization's current projects, resources, and forecasting to see and determine what types of activities the organization can ensue. Then based on that information build the business strategies needed to pursue the new goals. "Now and in the future, delivering strategic value is a continual process in which people throughout the organization use their brains and the brains of customers, suppliers, and other stakeholders to identify opportunities to create, seize, strengthen, and sustain competitive advantage." (Bateman, pg 17). Since its foundation in 1983, Catalina Marketing executives took to this approach of involving all stakeholders in the development of its business strategies. Was the decision to pursue this type of modern day management style a smart one? Here today some 23 years later, Catalina Marketing is the dominant global leader in behavior-based marketing solutions that leverages actual shopper purchase behavior in five countries with further expansions on the horizon. All of which was made possible thanks to plans carefully constructed by a collaboration between all stakeholders.While planning can bring into the spot light the goals and methods of reaching such goals, it takes having a workforce of resources to make things happen. Organizing, the second of the four functions of management, deals with the gathering and coordinating of resources needed to achieve the organizations goals. Though resources can be anything, in the business world it tends to consist of people, equipment, finances, and even information. Organizing can involve the creation of job responsibilities, grouping employees with specific or even varying talents into teams designed for working certain tasks, and even the collaboration between different divisions to meet a shared...

Find Another Essay On Four Functions of Management: Defining the four functions of management and how they relate to the writers experiences at Catalina Marketing.

The Four Functions of Management Essay

906 words - 4 pages In the twentieth century a brilliant French mine owner by the name of Henri Fayol first developed the concept "Four Functions of Management" to help the functionality of an organization and its functional design. This concept focused on essential skill development. Since then, the "Four Functions of Management" have been utilized by teams and by emerging corporations in marketing. One would assume that this concept has been finely tuned, but to

The Four Functions of Management Essay

847 words - 3 pages many views, theories, and thoughts of management, that have evolved over the years but the success of management has always prevailed when utilizing the four key functions: planning, organizing, leading and controlling.References: Carter, L. (2005). Best Practices in Leadership Development and Organization Change: How the Best Companies Ensure Meaningful Change and Sustainable Leadership. San Francisco. Wiley.Jawadekar, W.S. (2002). Management

The Four Functions Of Management

1101 words - 4 pages The Four Functions of Management Management is the utilization of organizational resources, combined with people working together to achieve an organizational objective. In order to accomplish a united goal effectively, managers should use the four functions of management, which are: planning, organizing, leading, and controlling. The Marine Corps is a large organization that uses these traditional methods of management to conduct business at

The Four Functions of Management

859 words - 3 pages because their managers routinely exhibit the sound human relations practices that build a strong work community. 1Level 3 HeaderPlanning is considered to be one of the major four functions of management. Planning means identifying where you want to go, why you want to go there, how you will get there, what you need in order to get there, and how you will know if you're there or not. Planning is setting the direction for something, in some way, and

The Four Functions of Management - 894 words

894 words - 4 pages do, ensure that employees work together, and monitor whether the employees are doing their share to reach the goals of the organization. The basic fundamentals of management can be applied to the small organizations just as readily as to the giant organizations. Included in the management concept are four basic functions: Planning, Organizing, Leading, and Controlling. The relative importance of these functions depends upon the situation and

The Four Functions of Management - 760 words

760 words - 3 pages Functions of ManagementManagement is defined as "the process of working with people and resources to accomplish organizational goals (Bateman and Snell, 2004, p.11)". The four functions of management are to plan, organize, lead, and control. Without a manager to plan, organize, lead and control an organization, what would be the effect on that organization?Planning is "specifying the goals to be achieved and deciding in advance the appropriate

The Four Functions of Management

1342 words - 5 pages The Four Functions of Management There are four functions of management that need to be successfully applied if a business is to survive and thrive in the fast paced economy of today. They are planning, organizing, leading, and controlling. Every business, large or small, public or private will benefit from a well-structured, coordinated, directed, and monitored business plan. Planning is the process of defining a

The Four Functions of Management - 687 words

687 words - 3 pages methods are not working, it is important to instigate changes until we find a successful procedure.The four functions of management: planning, organizing, leading, and controlling are essential to successful managing. A manager who does not use all four functions will eventually fail. A balance of each function will give a manager a strong basis to complete tasks and achieve company goals. This, in turn, will help the overall company

The Four Functions of Management - 743 words

743 words - 3 pages Dalynn HickersonIn order to run a business effectively, a manager must implement the four functions of Management. The four functions include, planning, organizing, leading and controlling (Bateman). Each of these functions provides an important step in having a productive business. If they are followed correctly, the manager will be able to route the steps they need to take to be effective and efficient.Planning involves specifying the goals of

The Four Functions of Management

570 words - 2 pages The Four Functions of Management The four functions of management include planning, organizing, leading, and controlling. Each provide the fundamentals needed in a company that is just starting or a company that has been established for many years. Planning is specifying the goals to be achieved and deciding in advance the appropriate actions needed to achieve those goals. Planning activities include analyzing current situations

The Four Functions of Management - 914 words

914 words - 4 pages Planning, organizing, leading, and controlling are the main functions of management. High-level managers must set goals, develop sales strategies, and organize those goals and strategies for their organization not only for today, but also for the long term. They also need to encourage, motivate, and ensure that regional, district, and store managers accomplish those goals and strategies. Lower-level managers must then utilize these functions to

Similar Essays

Defining The Four Functions Of Management

689 words - 3 pages The four functions of management are planning, organizing, leading and controlling. Management in a company or even in your home life is to be able to reach the goals set in an organized way by being as efficient and effective as possible. Management is creative problem solving.Planning is the management function of systematically making decisions about the goals and activities that an individual, a group, a work unit, or the overall

The Four Functions Of Management Essay 804 Words

804 words - 3 pages AbstractPlanning, organizing, leading, and controlling: the four functions of management. This paper discusses what the four functions of management are, and how they relate to my organization. Delivering strategic value, building a dynamic organization, mobilizing people, and learning and changing directly relate to the four functions of management. The goals my organization has set in stone pave the way to a prolonged future. With the

The Four Functions Of Management Essay 872 Words

872 words - 3 pages downfall. Without having a controlling factor you have no benchmark for success.Regardless of whether your entry level management, mid-level management or senior management, the four functions addressed in this paper are essential to the success of not just the company but to the manager themselves. A manager cannot be effective without utilizing and incorporating each facet of these functions. Although at various levels of management, each function

The Four Functions Of Management Essay 1037 Words

1037 words - 4 pages , informational, and other resources needed to achieve these goals. Leading is the management function that connects the manager's efforts to motivate top performance by his or her staff. Controlling is the management function of supervise the projected progress and making modifications as needed. The four functions of management at my organization, are applied when our Marketing Department studies what new products should be launched in the printing market