Globalisation Of Nike Essay

1441 words - 6 pages

Introduction:Globalisation is defined in the dictionary as "The growth to a global or widespread scale". However, under a more economic definition, the term "Globalisation" describes the increased mobility of goods, services, labour, technology and capital throughout the world.The advantages and disadvantages of globalisation have been debated and studied heavily in recent years. Some economists of globalisation say that it helps developing nations "catch up" to industrialized nations much faster through increased employment and technological advances. Critics of globalisation say that it weakens national sovereignty and allows rich nations to ship domestic jobs overseas where labour is much cheaper. Here are some examples of both advantages and disadvantages of globalisation.This essay makes an attempt to study globalisation in general and the impact of globalisation on the sporting apparel giant Nike. The paper is divided in following subtopics:I.Overview of GlobalisationII.Advantages of GlobalisationIII.Disadvantages of GlobalisationIV.Effect of Globalisation.V.Globalisation at NikeVI.Reasons for Globalisation at NikeVII.ConclusionsVIII.RecommendationsIX.Bibliography.Advantages of Globalisation include:1.Increased free trade between nations2.Increased liquidity of capital allowing investors in developed nations to invest in developing nations3.Corporations have greater flexibility to operate across borders4.Global mass media ties the world together5.Increased flow of communications allows vital information to be shared between individuals and corporations around the world6.Greater ease and speed of transportation for goods and people7.Reduction of cultural barriers increases the global village effect8.Spread of democratic ideals to developed nations9.Greater interdependence of nation-states10.Reduction of likelihood of war between developed nations11.Increases in environmental protection in developed nationsDisadvantages of Globalisation include:a.Increased flow of skilled and non-skilled jobs from developed to developing nations as corporations seek out the cheapest laborb.Increased likelihood of economic disruptions in one nation effecting all nationsc.Corporate influence of nation-states far exceeds that of civil society organizations and average individualsd.Threat that control of world media by a handful of corporations will limit cultural expressione.Greater chance of reactions for globalization being violent in an attempt to preserve cultural heritagef.Greater risk of diseases being transported unintentionally between nationsg.Spread of a materialistic lifestyle and attitude that sees consumption as the path to prosperityh.International bodies like the World Trade Organization infringe on national and individual sovereigntyi.Increase in the chances of civil war within developing countries and open war between developing countries as they vie for resourcesj.Decreases in environmental integrity as polluting corporations take advantage of...

Find Another Essay On Globalisation of Nike

Nike- The Biggest Training Shoe Company

1024 words - 4 pages Nike- The Biggest Training Shoe CompanySports has become a widespread interest after World War One as a pursuit of physical health development and new found past time interest. Various trainers shoes were invented back in the 1870s by several companies and the launched of rubber shoes became a new revenue stream for basic product in United States.There was a sudden demand of sports shoes after World War Two where basketball as a sport became an

Fact Sheet - Globalisation and How it's Affected Our Ways of Thinking

702 words - 3 pages rejects all others, stressing heterogeneity and fragmentation in the character of social and cultural 'realities' within a world of many meaningsOur new social outlook is produced by globalisation opening our lives to culture and all its creativity. Unfortunately, this brought traditional cultural variety under siege from the forces of American consumer monoculture spread by Nike and McDonald's. Internet, Visa cards, and the English language make

Corruption and Globalisation

4779 words - 19 pages countries to invest in and how they treat their employees. These multinational companies may make such decisions bases on what makes the best profit for them, and they may ignore some environmental and social ethical issues. For example, Nike has been accused to exploit workers in its Southeast Asian factories. Therefore, one of the disadvantages of globalisation is the lack of accountability. Globalisation also increases vulnerability. The

"Analyse the impact of globalisation in EITHER a country OR a region of your choice." I chose London, England.

2846 words - 11 pages competing downwards but there can be super exploitation going on through companies such as Nike, Gap and McDonalds. There is the belief that globalisation in a democratic world order is not what is desired or aimed for, despite what the original members of GATT wanted.These protest groups do not just object to the treatment of the Less Economically Developed Countries (LEDCs) but also the situation their nations are in. They follow the ideology of


3814 words - 15 pages "Globalisation has joined imperialism, colonialism, capitalism and communism in becoming an all purpose tag, which can be wielded like a club in almost any ideological direction. It is the defining political, economic and social phenomenon of the new millennium" Discuss.The world is shrinking. Not physically, of course, but socially, culturally and economically. The nations of the world are coming closer together in terms of cultural contacts

How Globalisation has affected developing countries in the Asia - pacific region"

1610 words - 6 pages labour like Nike and McDonalds have done, which was also mentioned above.As seen above, there are negative and positive impacts of globalisation on developing countries. Transnational corporations also contribute to globalisation in both negative and positive ways. Countries do things in their power to increase the positive impacts and to decrease the negative impacts.

What is Globalisation? Discuss its impact on one aspect of society.

2077 words - 8 pages Globalisation is often seen, quite incorrectly, as a relatively modern notion. However, its influence can be traced back centuries and modern sociologists have long known of the importance of global influence on human experience.Using the industrial revolution of Britain and the West as an example, none of this industrial change would have been possible had it not been for the interconnection of world society. Much of the raw materials used to

Present the Advantages and Disadvantages of Globalisation, Is Free Trade Desirable?

3082 words - 12 pages Present the Advantages and Disadvantages of Globalisation, Is Free Trade Desirable?IntroductionThe first part of this essay will be aimed towards understanding the concept of globalisation. We will analyse the various advantages and disadvantages that arise as a result of globalisation. The second part of the essay will concentrate on investigating the benefits and drawbacks that arise from the free trade.In order to devise an accurate and

What is Globalization?

2925 words - 12 pages Anthony Giddens a famous London sociologist defines globalisation as " a decoupling of space and time, emphasising that with instantaneous communications, knowledge and culture can be shared around the world simultaneously."Globalisation refers to the increasing integration of economies around the world particularly through trade and financial flows. It can also refer to the movement of people (labour) and knowledge (technology) across

How has globalisation affected the world economy?

2802 words - 11 pages with the First Fleet. It was an investment in construction, agriculture, livestock and government infrastructure. Hence, Australia as we know it, is as a result of globalisation.As a result of this how many of us in Australia can truly claim that globalisation is a bad thing? It is extremely difficult for Australian consumers to purchase goods, which are entirely produced, or even owned here. Nike, Philips, Panasonic, Sony, IBM, Apple, Fosters

How has globalisation affected the world economy? Discuss the impacts.

2765 words - 11 pages Australia can truly claim that globalisation is a bad thing? It is extremely difficult for Australian consumers to purchase goods, which are entirely produced, or even owned here. Nike, Philips, Panasonic, Sony, IBM, Apple, Fosters, Cadbury and Nestle are all multinationals and they all sell large amounts of produce in Australia.Ironically the British even own one of Australia's most recognisable features the Sydney Harbour Bridge. Globalisation

Similar Essays

The Pros And Cons Of Globalisation.

993 words - 4 pages Advocates of globalisation say that globalisation brings the first real chance of prosperity to the impoverished corners of the world. Opponents say globalisation is the cause of growing poverty and inequality on the planet. Those in the middle see how unbridled globalisation could wreak havoc on some while simultaneously opening the doors of opportunity to others. But what actually is globalisation? What is globalisation? The term

Critically Discuss The Concept Of Globalisation. What Is Meant By Cultural Globalisation?

1516 words - 6 pages , Adidas and Nike exploit workers in their restaurants offering minimum wage, inconvenient hours and little or no perks. In the case of sport firms Nike and Adidas they would argue that the firms exploit workers in third world countries to make their clothes and equipment, forcing people to work for very small amounts of money and in very harsh conditions.Continuing from my last point, I would argue that economic globalisation and cultural

The Process Towards Globalization Essay

1895 words - 8 pages Introduction Globalisation as process of international relations incorporates the aspects of economics and politics. The process of globalization is through the exchange of views, ideas, products and various other aspects. Through cultural differences within different countries, the process of globalization creates a unique realm by which globalisation can take place. The process of globalization is benign and within this essay will discuss the

Identify The Forces That Have Promoted Globalisation And Analyze The Outcomes Of These Forces

1019 words - 4 pages more capital globally, it has increased financial resources of the TNC itself as its worldwide profits grow, and it encourages firms to specialize in certain products in which they have expertise. Examples of successful TNCs include McDonalds, Nike and Microsoft which have been very successful in competing in an international market.The growing rate of TNCs established globally has led to one of the outcomes derived through globalisation and this