Good Negotiation Skills Are Essential To A Successful Business In The Tourism Industry

1447 words - 6 pages

Negotiation is a common human activity. Everybody negotiate in his or hers personal and professional lives and it is an important part of the competitive modern life. Negotiations can occur over dealing with people, business contracts, official matters, service, buying products and relationships. Also, in the tourism industry needs good negotiation skills for business successfully.Tourism industry is not only one part of selling an air ticket or a room in the hotel but it is included the whole branches of business that provide the products and services desired by people while they are away from home. Without the tourists and business travelers and the money they spend for products and services while they are away from home, no branch of the tourism industry could survive.For example, when the employee in the ticket booth has become an expert salesperson, it is a higher chance for the big group of customers to arrange the trip there and attract those customers who cannot make the buying decision to buy the ticket. More sales skills are required for big sales like major tours, independent tours, and long intermodal transportation itineraries.In order to be a good negotiator, one must be a good listener. "Being a good listener means always letting the other person finish their thought before responding." After that, it needs to restate or paraphrase what the other person has just said. Armed with facts and background information, you can correct any perceptions that you don't clearly know. So, Preparation is the first step and the better way to know the needs and wants of the other side before to simply listen to what they are saying.The first stage of negotiation is preparation. It is to set the plan to clarify the objectives, set the strategy and goals to help during the agreement process. The good plan will guide you quickly to the agreement. For example, the tourist group wants to stay in five-star hotel only then you must find the best price for them and make a well prepare all the five- star hotels details and pictures in order to arouse the tourists buy your product and service. Flexible must be in the process to accommodate changing issues, data needs, the political environment and other dimensions of group decision-making. For example, pricing sensitive tourists will like to choose variety prices or promotion of package tours and cancellation may be made within 15 days and 10 % charges.Because the better negotiator one becomes the more power they behold. So, a well prepare of all proposals and alternatives to a negotiated settlement (BATNA) will satisfy the client's interest. A good planning may help to make confident through clear thinking under stress and clarify the details of conversation. In addition, different tactics like where we should meet, how you should start, what topic should be in the conversation first, how long should they pursue, and how much risk should be involved is all determined by the situation, well preparation and...

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