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Good To Great By Jim Collins

1714 words - 7 pages

In Good to Great, Jim Collins discusses major key points companies have used to go from a good company to a great one. He did this by discussing seven characteristics companies should listen and absorb to transition from being good to becoming great. These characteristics included: level 5 leadership, first who…then what, confront the brutal facts, the hedgehog concept, a culture of discipline and the flywheel. Companies who can approach these successfully are the ones who enable themselves to separate from other competing companies. Furthermore, the statement Jim Collins said, which caught my attention immediately, was not in these seven characteristics, but in the first chapter of the book. He stated, “Good is the enemy of great.” This sentence consisting of six words I believed was most powerful throughout the book. Having said this, he discusses how typically companies are satisfied with just good, good is good, no one ever tries to take another step to try and become great. While this book is discussing businesses, it also applies to everyday life; am I doing everything to be great, or am I too just satisfied with good? Reflecting back on past work, school and overall experiences, it came to my attention not all the time did I try and be great, for I was content with good, good was good for me. I never took an extra stride to try and become great at what I was doing. Chapter 1, I felt to be the most influential, it truly grasped my attention and made me think to never settle for just good because someone else out there is taking extra steps to be great. Moreover, while all the characteristics have a significant meaning in the text and assist one another in transitioning companies from good to great, the Hedgehog Concept is one everyone should approach and absorb. Which leads me to my next discussion, the Hedgehog Concept, a flywheel, a doom loop and the Energy Management program at The University of Tulsa.
The Hedgehog Concept: Are you a hedgehog or a fox? Jim Collins displays in this chapter about a famous essay from Isaiah Berlin, “The hedgehog and the Fox.” It is all based upon an ancient Greek parable, as stated by Isaiah Berlin, “The fox knows many things, but the hedgehog knows one big thing.” While the fox is a creative and scheming hunter, the hedgehog has an advantage against the fox. Sensing danger he rolls up into a ball, exposing his spikes to the fox. Trial and error time after time for the fox, which leads Jim Collins to establish good to great companies were built by “hedgehogs.” The Hedgehog concept is the best approach not only for companies, but individuals as well, to assess their vocation. It’s stated as “simplicity within three circles.” In these circles hold three statements: What are you deeply passionate about, what can you be best in the world at and what drives your economic engine. Having said this, when one looks at this diagram, it leads them to think: Am I truly passionate about my career? Can I be the best at...

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