In the isolated city of Seattle during the mid 1980's a new sound and attitude was developing. Although it didn't yet have a coined term it would later become know as Grunge, "originally a tounge-in cheek term for the pungent guitar noise propagated by the cultish independent label Sub Pop" ("Grunge"). This mix of 70's metal and early 80's punk blasted into mainstream America and brought the hard rock sound of the 70's back to life, but the sudden, unexpected and to some unwanted, fame and popularity would prove to much for it and like so many pop culture movements before, it would fade away under the pressure("History"). Grunge owes it's start in part to the area in which it was created, Seattle was isolated, untouched by major record labels and looked over by the major touring acts at the time. It's atmosphere and attitude built up the Grunge sound and allowed it to develop before it was discovered. Then in the early 90's a small trio who called themselves Nirvana burst into the
mainstream and set the record charts on their ears. The gates were opened but soon the rush proved to much and Grunge was lost in a flood of it's own stardom, dead to most it slunk back to the isolation it spawned from.
While the isolation of Seattle was vital to the development of Grunge it may have also been the key to it's downfall. Without the stain of major labels in the city the bands didn't know what
to expect from them. The freedom of no major record labels allowed musicians to make music to please their friends ("Grunge City"). The dreary rainy atmosphere of Seattle resulted in grunge, it was the sound of a group of friends going into a basement on a rainy day drinking beer and jamming. ("Grunge City") Everyone was friends, "It [wasn't] a cutthroat sort of thing" it was a "Love Battery put out a cool single! Great, lets go see 'em!...It's not a competition thing" ("Grunge City"). Grunge wasn't a produced sound, the independent record labels that started to pop up where usually friends of the band members or the band's themselves. No one signed contracts, a shake of a hand and the band and label were now in business together. Unlike the large rock bands of the 70's or the pop bands of today Grunge bands didn't go seeking major record labels, they played to crowds of drunken friends and locals. They would play in clubs and bars where the crowd would get drunk and thrash about wildly. "The Seattle phenomenon wouldn't have been possible without the network of college radio, fanzines, and indie contributors that sprang up in the wake of punk rock" ("Grunge City"). The bands never expected to get big, most had a tight following of fans who were all that kept them going. The local fans had a lot to do with the development of Grunge. Grunge fans were the first fans to create fanzines. Fanzines were cheaply created magazines used to spread news about their favorite band, where they would be playing next, what their message was or just about the band...