Health Of The Female Population Endangered By Media

1078 words - 4 pages

Today’s media is playing a huge role in the lives of everyday women and the way that they think about themselves and how they should look. This portrayal of unattainable beauty has effect women and young adolescent girls the most. The number one wish for girls ages 11 to 17 is to be thinner, and girls as young as five have expressed fears of getting fat (Tiggemann, 1996). The medias usage of ultra thin and beautiful models are leading to eating disorders and depression and other mental disorders in women. Robin Gerber who is a motivational speaker and author says “We don’t need Afghan style burquas to disappear as women. We disappear in reverse-by revamping and revealing our bodies to meet externally imposed visions of female beauty”. The media is endangering the health of the female population without even realizing it.

Women and adolescent females look in the mirror everyday and see something that they are unhappy with. According to a journal excerpt titled, “Body Image and Body Shape Ideals in Magazines: Exposure, Awareness, and Internalization” by Dale L. Cusumano and J. Kevin Thompson, they agree that exposure to ideal images highly cause eating disorders, due to the fact that young women strive to achieve the perfect body shape (Cusumano, Thompson). In fact, today’s fashion models, opposed to the eight percent difference 20 years ago, weigh 23% less than the average female, and a young woman between the ages of 18-34 has a seven percent chance of being as slim as a catwalk model and a one percent chance of being as thin as a supermodel (Tiggemann, 2000). The advertisement industry is ecstatic when they even think about a female saying those words. Advertisers often emphasize sexuality and the importance of physical attractiveness in an attempt to sell products, but researchers are concerned that this places undue pressure on women to focus on their appearance. “Becoming the new feminine ideal requires just the right combination of insecurity, exercise, bulimia and surgery”(G.B. Trudeau).

The medias focus on a woman’s body in there advertisement is leading to a lot of health problems for women, that would not be as prominent as it is today. “One out of every four college-aged women uses unhealthy methods of weight control—including fasting, skipping meals, excessive exercise, laxative abuse, and self-induced vomiting“(Anorexia Nervosa & Related Eating Disorders, Inc.). The development of unhealthy eating habits along with depression, loss of self esteem is destroying young women’s and young adults bodies. Exposure to advertisers images of thin, unreal, airbrushed women who put there health in danger everyday is what women and young girls are trying to achieve. Girls who were already dissatisfied with their bodies showed more dieting, anxiety, and bulimic symptoms after prolonged exposure to fashion and advertising images in a teen girl magazine. They are multiple types of eating disorders that effect women and young girls when...

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