Health Promotion: Evaluating And Analysing Existing Campaigns And Creating Own Research Tools Ie: Questionnaire

1132 words - 5 pages

Task OneI have chosen drug abuse as an area from a health promotion target.I have chosen target five, from the "national health programme objectives and targets" ( 19/01/2003)Target 5 is:"Reducing abuse of psychoactive substances and drug abuse-related health damage" ( 19/01/2003)There are three expected outcomes, to be achieved by 2005 they are:Ø" drug demand reduction"Ø"Limited access to psychoactive substances"Ø"Implementation of generally accessible treatment and rehabilitation programmes for person's experimenting with drugs and drug addicts"( 19/01/2003)The rationale they give for the target is as follows...".......the amount of illicit psychoactive substances such as amphetamine, cocaine, hallucinogens, cannabis type drugs has rapidly increased on the polish market" ( 19/01/2003)I feel another reason for them devising the target is that drugs are extremely damaging to people's health, the damage caused varies a great deal depending on the drug being used, but some drugs can even kill people, even when only used in small quantities.The expected health gain is to reduce drug related health damage and lower the incidence of: mental health problems that are related to drug use, such as drug induced psychosis and "somatic diseases" ( 19/01/2003) which are things like AIDS, and viral hepatitis B.This particular target is aimed at people who are already addicted to drugs, experimenting with drugs or those that may be tempted to try drugs. For the targets to be achieved there are 7 tasks, that the national health programme wants to be carried out. The first task being:" to establish drug policy aimed at managing psychoactive substances and harmonising legislation with current and changing needs." ( 19/01/2003)The above task aims to review current policies that are related to drugs such as the " misuse of drugs act 1991)The other tasks are all very similar, as they have all been designed with the same targets in mind. I feel that target 5, would be extremely difficult to achieve as people that take drugs have already chosen to live their lives that way. The target is mainly aiming to use behaviour change methods to achieve it's outcomes as well as the educational method.Task TwoThere are many outside agencies that support health campaigns related to drug use and misuse. The sectors involved in the above target include:ØMinistry of health and social welfareØMinistry of national educationØMinistry of internal affairs and administrationØMinistry of justiceThe media can also help in drug abuse campaigns. For example advertisements can be shown on the television and stories can be published in newspapers and magazines, to discourage people from taking drugs such as when Leah Betts died after taking an ecstasy tablet. The main way in...

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