How The Internet Has Affected The Music Industry.

923 words - 4 pages

When Tim-Berners Lee dreamt up the, then, crazy idea, of an inter-global network, I'm sure very few people had the same optimism in believing that it could happen in the future.Over the last ten years, the Internet has evolved from just web pages to e-mail, to online gaming, to viewing sport and film previews, and to buying and downloading music online. The Internet has now become one of the music industry's greatest markets, estimated to reach over 25% of sales in five years. This may be true, yet the Internet is also one of the music industries greatest enemies.For some years now online shopping has been available to anyone with a credit card and an Internet connection. E-commerce retailers such as Amazon.com sell everything from garden tools, to C.D's and mini-discs. It is only in the last couple years however, that online shopping has taken off. Before this the public and businesses alike had not been taking full advantage of this phenomenal asset, which has been proven to save companies millions. It was only with the creation of Windows 98 and other Internet programs that people were sure that their credit card numbers and personal details could not be viewed by another person, or 'hacked'. Once this huge hurdle was overcome, the way we used the Internet and the effect it had on the music industry had changed forever.The close relationship between the Internet and the music industry has led to many dramatic revolutions. First of all it has changed the way in which we purchase music. It has also opened up a new medium for record companies and musicians to promote their music, and now consumers can listen to music via technology such as RealAudio. Also, with peoples Internet connections getting faster all the time, and now with the invention broadband Internet, you can listen to music through Internet Radio Stations whilst still surfing the Internet, a new technique called 'streaming'.From a consumers point of view this is all excellent news, and I am sure there is yet more to come. But from the music industry's perspective, not all of this new technology is helping their cause. Many areas of the music industry have been affected in a bad way, areas such as musicians and record companies worry about copyrights, songwriters and music publishers also worry about copyrights, and distributors and high street retailers worry about sales, and they should be worried as C.D shipments went down by 7% in the first six months of 2002. Copyrights are based on control of the market: how and when a copyright work is used. So the Internet has changed the foundations of the music industry. Because it is so easy and inexpensive to create a website, this makes it easy...

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