This website uses cookies to ensure you have the best experience. Learn more

Identifying Facts And Trends For Sbe 'digi Wave'

716 words - 3 pages

A business has to act and react to what happens inside and outside of the company. Businesses exist within an external environment. This external environment is concerned with consumption and production. Economics is one of the main factors which is related to costs and prices of goods. What consumers want and need income, interest rates, exchange rates and rate of inflation (Sloman &Boer, 2009). This report undertakes secondary research to identify facts and trends for our SBE named as ‘Digi-wave’.


Why consumption is important?

Demand is unlimited people’s wants. Potential consumers make up a market, which are people with both the desire and the ability to buy specific products. All markets ultimately are people. There are three factors which affect demand. (Ken, 2002)

* Price of goods
The price of a good is the most influential factor consumer’s take into consideration. If the prices of some goods go down, this means that there is more money in a budget to be spent on other goods. However, if prices of goods rise there is less to spend on other goods. It is by this reasoning that the prices of other unrelated goods will have an effect upon the demand for any product.

*Income
In general terms, when the public’s income rises this influences consumer’s demand. People, who have low incomes, often buy products which they consider to be inferior to other products, which they would prefer, but cannot afford.

*Taste
Taste is the most important influence of consumer’s demand. Tastes include the value from people’s ideas, quality of goods, fashion, morality and straightforward preferences. For example, many people will not buy products which are made in certain countries where human rights are abused (2002, Ken)

The way for estimating demand

*New Zealand Unemployment rate
The graph shows that the unemployment rate has increased over the years. Low unemployment is often also associated with improving wages and working conditions, as employers compete to attract and retain workers.
On the other hand workers who become unemployed are liable to stop spending which can lead to a down turn in the economy (Sloman &Boer, 2009).

*GDP (Gross domestic product)
Bollard goes on to say, this month the economy is recovering from a recession that ended in the second quarter of last year, buoyed by rising consumer confidence and spending. Confidence surged to a...

Find Another Essay On Identifying Facts and Trends for SBE 'Digi-Wave'

5 page report on Prisoner rights using facts that support the need for more rights for prisoners and combat the need for more laws against prisoners. Includes in text citations and works cited

1434 words - 6 pages these very circumstances.In my report I will state the facts that support my feelings as well as my opposition's arguments. I feel that the current system doesn't allow prisoners their proper rights. Although the public thinks prisoners have too many rights, laws like The Litigation Reform Act take rights away from prisoners and should be repealed.The Prison Litigation Reform Act was passed in 1996. It serves two purposes, too reduce the amount

What mega trends do you think will impact the energy landscape in 2020 and how should Singapore prepare for such challenges and opportunities?

1056 words - 5 pages Introduction By 2020, the world will most likely face three vital trends that could impact on the way we generate and consume energy. The most significant trend will probably be the increasing environmental concerns across the world that forces the government to reduce their reliance on oil to generate energy. This is followed by the increasing hunger for energy from more developing or even undeveloped nations. Furthermore, the current renewable

This essay is about divorce in todays society. IT contains facts and figures as well as a bibliography of works cited. I got a good grade on this paper for my comp II class

2066 words - 8 pages people are choosing not to get married. Current statistics indicate that the marriage rate between 1970 and 1990 fell almost thirty percent (Ahlburg and DeVita 24). Compared with the 1960's marriages have a shorter average duration. A smaller portion of a person's life is actually spent in marriage, despite gains in life expectancy. In their research, Dennis Ahlburg and Carol DeVita describe an explanation for these facts: While these facts often

Marijuana: Do you know the facts? When you cut out all the non-factual claims and off the wall rumors, the pro argument side for marijuana without doubt out weighs the cons

971 words - 4 pages Marijuana: Do you know the facts?Pot. Weed. Mary Jane. Reefer Madness. We've all heard and read the negative accusations about the illegal narcotic drug, marijuana. So why is there still any debate on the legalization of this awful drug? Well I'll tell you why. When you cut out all the non-factual claims and off the wall rumors, the pro argument side for marijuana without doubt out weights the cons. In fact, marijuana has been proven to be safer

This paper argues pro-legalization for the incessant marijuana debate. It includes statistics, quotes from doctors, and facts to back up the positive effects of the use of marijuana

1119 words - 4 pages Obviously the current drug policy of our government today is fails to be effective. Drug laws have been a main cause for the increase of street crime, corruption, violence, and disrespect for the criminal justice system. We see stories on the news about people being killed on the street every day over drugs. To many people drugs are only an inner-city problem, but in reality they affect all of us users and non-users. I believe that the negative

Q1: FULL supply chain (SC) for computer products Q2: Trends terms of wealth and opportunity of the people Q3: Cradle to Cradle Q4: The key ingredients of socially sustainable business Q5: “...

2716 words - 11 pages toxics into the air just to obtain a copper wire that can be sold to the scrap-metal buyer. The people involved try to keep those recycling sites secret. Q2: Trends terms of wealth and opportunity of the people The poor workers in the developing countries who are involved in the mining and recycling do not have much of a choice and are not in a position to make a change. They think they can create a bright future for themselves and

fashion brands and top iconic designers - somewhere - facts and information for a speech

1213 words - 5 pages director since 1997, the house has expanded its offering to include bags, clothing, shoes, accessories and jewellery, making it one of the most valuable luxury brands in the world. At the age of 13, tired of provincial life and of his strict stepmother, Vuitton left home for Paris. The 292 mile journey took him two years on foot with stops to carry out odd jobs to support himself along the way. Upon arrival in Paris in 1837, Vuitton became an

Comparison in ELL Teaching Methods in Canada and China: Identifying Effective Teaching Approaches in ESL Instructions for Chinese Speaking ELL Student

1599 words - 7 pages The purpose of the study is to compare divergent teaching methods in Canada and China, and to identify which teaching approaches are effective to Chinese ELL students. The research contains pre- and post-tests, and one open-ended survey for 20 Chinese ELL students at one university in Canada. English as a communication tool holds prominent position in Chinese curriculum (Liu, 2012). Learning English as a Second Language (ESL) has seen its boost

Mock Corporate Strategy for Hormel on Mandatory GMO labeling and Marketing Strategy - Southwest Minnesota State University Food Trends - Essay

974 words - 4 pages Corporate Strategy Mandatory GMO labeling can be seen as one of two ways: either an opportunity or a threat. “Whether labeling is a threat or opportunity depends on the type of products being pursued and the degree of uncertainty for the product” (Isaac, 1998). There are two general types of GMO’s and it is useful to know the difference between them. Process-based GMO’s is where biotechnology is used to enhance productivity or yield for a

Digi Marketing Analysis

2488 words - 10 pages factor to accommodate the external contingency and internal capability. Then a choice should be decided to overcome all weaknesses and threats along with maximizing the company's strengths and business opportunity.Segmentation Targeting & Positioning (STP)In order to survive running a business, it is crucial for DIGI to know their market segmentation, targeting and positioning so that DIGI can target their customer accurately and efficiently

WEBSITE EVALUATION

900 words - 4 pages regarding the information about DiGi services. The content has include about DiGi Plan offered, the Internet packages, customer can shop for smartphone and tablet with labeled with its prices, about DiGi reward, its apps, the latest DiGi Reward and product and many more. This website organized ideally with labeled for each section and make this site look customize. DESIGN AND AESTHETICS DiGi website has a simple and well defined design with a

Similar Essays

Benefits For Identifying And Analysing Training Needs For And Organization

2331 words - 10 pages 1 OUTLINE THE BENEFITS OF IDENTIFYING AND ANALYSING TRAINING NEEDS FOR AN ORGANISATION. When an organisation identifies and analyses a training need by carrying out a training needs analysis the organisation can satisfy itself that there is a real need for training. Training is offered within an organisation for a variety of reasons e.g.; it can be induction training for new staff, new technology has been introduced or they are up-skilling the

Knowing Your Content Area Is Not Enough For Teachers Or Students: Do Not Just Memorize Facts And Formulas

1053 words - 4 pages Knowing your Content Area is not enough Traditionally, students have trouble thinking of subjects beyond right and wrong answers. For example, students will see a history class as a set of dates and events that need to be memorized in order to answer questions correctly on an exam. They fall short of seeing the broader picture or the impact that history can play on the present world or their own lives. Similarly, students miss the broader

Qualitative Tests For Carbonyls: Aldehydes Vs. Ketones. Various Chemical Tests Identifying Ketones And Aldehydes Are Used In This Experiment In Order To Identify An Unknown Carbonyl Compound.

1040 words - 4 pages Laboratory #6Qualitative Tests for Carbonyls: Aldehydes vs. KetonesIntroductionVarious chemical tests identifying ketones and aldehydes are used in this experiment in order to identify an unknown carbonyl compound. The tests used are: 2,4-dinitrophenylhydrazone test, Tollen's Test, Benedict's Test, Chromic Acid Test, aka Bordwell-Wellman Test, Schiff's Test, and Iodoform Test. These classification tests provide results based on color change or

The Importance Of Understanding And Interpreting Leisure Trends And Forecasts For Leisure Managers, And Provide Examples Of Their Use

2188 words - 9 pages The Importance of Understanding and Interpreting Leisure Trends and Forecasts for Leisure Managers, and Provide Examples of Their Use The continually changing and occurring, media driven sports industry must be fully aware of the current and upcoming trends which occur and impact youth and society. To develop an insight into the relationship between both understanding and interpreting leisure trends and how this directly