Introduction Essay

632 words - 3 pages

Introduction
The term technology life cycle could be elucidated as the business cycle of a product because it focuses on how the technology affects the product and the different stages of the technology. It includes the research and development process, stages of growth, maturity and the decline stages of the technology. Furthermore, it describes commercial profits of a technology, time taken to recover costs based on risks. It is also crucial to define a product life cycle life cycle because it lays the foundation for the upcoming discussion. According to Stark (2011), a product life cycle deals with the performance of a product in the market. It includes the marketing measures, timing, and costs associated with a product. This paper discusses the acceptance process, technology, and product cycles for the iPhone 5C model.
The Technology Life Cycle
According to Apple.Inc (2013), the iPhone 5 C consumed $1.18 billion on research and development. Breaking this cost down with respect to a single product reveals that the cost for a single iPhone (in terms of research and development) is 18.85. Other elements of the product also contributed to the cost for developing the final product. These elements include the licensing fees, cost of production, cost of packaging, cost of mechanical parts, power management, flash memory, display touch screen, cameras, processor, battery, cellular, and wireless radios ($226.85). Additionally, the product had operating expenses ($61.18), wholesale, and retail mark up costs ($68.90) that reduced the profit. Considering all the aspects and risk involved the product had a profit of $293.06 because its selling price is $649.99. The anxiety in the market, Apple will make recover the cost of production after selling 31.241 million iPhones in three months.

The Product Life Cycle
The product life cycle has four main stages, which are the introduction, growth, maturity, and decline. This cycle...

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