Lutron And Its Competitors: Cooper And Creston

970 words - 4 pages

Lutron has two local and global competitors on the market that are Copper and Crestron. Cooper came on the market with the first gear-driven rear truck axle product. Over the years with the research for automobile industry, Copper named to the FORTUNE 100 for the first time. In the last decade of 20th century, Cooper went through a period of portfolio rationalization, to diminish its exposure to more cyclical industries such as automotive and petroleum. Eventually, Cooper emerged focus on the two business segments – Electrical Products Group and Energy and Safety Solutions. They are the bigger industry with wider range of product line for electrical equipment. They purchase many well-known brand names of lighting to keep in their product offerings.
The other American based competitor is Crestron Electronics, a leading provider for control and automation systems for residential and commercial customers, and audio / video control. Crestron products designed, engineered, and manufactured in America. Their market is limited to local projects only. They create jobs in the USA, which allows expediting product development and time to market. They sell their products through dealers who purchase and install Crestron systems and not directly to the customers.
Lutron is worldwide known company to save energy by 60% and ease for residential and commercial customers. Their product line offers sensors in different sizes that will fit in the smaller spaces and automatically will turn off while room unoccupied. To increase productivity, while most commercial spaces are over-lit, leading to wasted energy usage and affect the productivity of employees, Lutron incorporate lighting based on task performance and providing personal control of lighting and shading. Lutron’s research department created a portfolio for workable area in the buildings and the case study shows that employees typically dim the lights when given personal control, further increasing energy savings. Lutron’s safety and security solutions adjusted to customer needs. Their solution is to provide properly lit spaces at any time of day or night, make space look occupied while away, or integrate light, shade, and temperature controls to fire alarm and security systems. Reliable Lutron solutions help ensure safety and security in both residential and commercial settings.
Lutron is more customer oriented and focused on customer needs. Every customer, who is interested in product and service, able to leave the name and number, and coordinator returns call respectively. They provide a case study for each residential and commercial customer. Lutron is a well-known company for easy installation and reliability of the products. The Lutron, who had been on the market for over fifty years, offers over 1500 products that all related to save energy, money savings, and provide comfort. Lutron also brought to market the first dimming ballast, the first reliable wireless lighting control...

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