This website uses cookies to ensure you have the best experience. Learn more

Making A Splash(Y) In Social Media

701 words - 3 pages

It’s no secret that the internet and social media have become a dominant part of our civilization. There are 2,495,518,376 people internet users worldwide. In addition to that a colossal 70% of them use the internet on a daily basis. On average that 70% will also spend 3.2 hours daily on social media, such as Instagram, Tumblr, Google+ and YouTube. Since there are so many people using social media, how do you get noticed?
In this Ted Talk Alexis Ohanian who is a co-founder of a “democratic front page of the best things on the internet”. How this works is users submit interesting things they found on the internet share it on Reddit and other users’ thumbs up or thumbs down your post. Every day new trends and memes are born right on the Reddit front page, making it simple to get noticed by others on the internet.
Alexis begins with a story of Mister. Splashy Pants, basically the Japanese government devised a whaling campaign, in which Humpback whales were getting hunted. However, Greenpeace an environmental organization took action and decided to put a tracking device on the Whales to defend them from the government. To personify the movement and shed light on to the issue they decided to name the whale, so they put a poll up on They suggested some really interesting names but, Mister Splashy Pants was the favorite name among the public. Eventually the name won by a landslide. However, Greenpeace wasn’t too pleased, so they decided to re-open the poll in hopes that people will start voting for a name of more significance. That had enraged the public, Greenpeace had no choice but to give up and accept that the public loves Mister Splashy Pants; they even began a whole marketing campaign, based on Mister. Splashy Pants. Most importantly, the exposure of the issue resulted in Greenpeace to accomplishing their mission and Japan called off their hunting mission leaving Mister. Splashy Pants unscathed.

Find Another Essay On Making a Splash(y) in Social Media

WeChat: A Social Media Perspective Essay

2024 words - 8 pages The social media, today, has become one of the most effective ways to communicate. Emails and telephones are no longer the primary way of electronic communication. Consumers today prefer to ‘tweet’, ‘comment’, or even ‘chat’ with their friends, relatives and colleagues. WeChat is a mobile text and voice messaging service that was developed by Tencent, China in January 2011. It is used in the form of a mobile application. WeChat application is

Social Media in Local Government Essay

1023 words - 5 pages important and in ways that citizens themselves decide are appropriate and/or needed" (Gibson, 2006, p. 7). A critical factor of citizen engagement is making citizens aware of opportunities to become involved. Such opportunities are announced through notifications in newspapers, a newsletter sent to all residents, e-mail, and the local government Website. Using today’s technology, public administrators are expanding the use of social media to

Social Media Causes Social Change in Businesses

1000 words - 4 pages your products and services are easily shared and visible to more and more people which can carry a lot of influence. In short, the social web empowers everyone to be an author. Social media has emerged as a prominent platform in the Web revolution and has a direct impact on how companies engage with their customers. NEED FOR SOCIAL MEDIA • Company knows the value of communicating with customers through the channel of their choice. Social web

Social Conflict in the Media

2091 words - 8 pages a recently produced film depicting a racist environment within a high school football team in the South . The team's members fight through the basic issue of having to look at each other's differently pigmented faces. Then, they move on to experience the stereotypes projected onto them by society (Remember the Titans).The morbidly unreserved Jerry Springer Show is another example of how social conflict is promulgated in the media. In this

Social Concepts Represented in Media

914 words - 4 pages “Modern Family” is a mockumentary style sitcom that premiered in 2009 on ABC which has become one of the nation’s most popular television shows. It depicts the daily life of three families, a nuclear family consisting of a mother, father, and their three kids, a homosexual couple and their adopted daughter, and a mixed family with a stepson. As if that weren’t enough the three families are also related making it all one big multigenerational

Identity Management in Social Media

725 words - 3 pages When it comes to our identities everyone has a different one offline and online. As in for social media’s everyone expresses themselves differently on their profiles not everything said can be a 100% true but then again it can be. That’s the tricky part about reading into someone online versus face to face. Someone can make themselves seem perfect online; but in reality nothing in their life is how they describe it online. In the articles

Social Partnership Was a Beneficial Feature in the Policy-Making System and Should be Retained

1862 words - 7 pages ‘Social partnership’ is the name given to the tripartite, triennial national pay agreements reached in Ireland. It is a form social corporatism that involved a process of deliberation between the social partners (trade unions, employers, farming organisations, environmental organisation, and the community and voluntary sector) and the Government on social and economic policy issues. There can be no doubt that Ireland had enjoyed unparalleled

Social Influences in Health Decision Making

1295 words - 5 pages Health behaviour theorists have long attested to the importance of social influences in health decision making. For example, the prominent Social Cognitive Theory builds in a construct of outcome expectancies, of which social outcome expectancies, or the value of the anticipated reaction of those in one’s environment, play a role. In essence, an individual is going to consider anticipated approving or disapproving responses, by his/her peers

Biological and Social Gender Differences in action: a brief research into whether gender plays a role in decision making

1899 words - 8 pages Northwestern University, Illinois, told Science Now, a daily science news service run by Science magazine, that the case was heralded by many as the pinnacle of proof that psycho-social factors could override biological factors in determining gender.(Text extract from The Times, March 15 1997, by Nigel Hawkes. Pictures captured from a BBC TV programme "The boy who was turned into a girl", broadcast in December 2000)4This excerpt clearly illustrates


951 words - 4 pages teaching them skills that they will use for the rest of their lives. Lastly, social media has played a very dominating role in businesses and marketing, helping companies advertise and promote themselves through the world of online interactive networks. It is clearly visible that social media, through various methods, has made a very strong yet positive impact in the way that communities across the globe interact with one another

Making a Mark in History

794 words - 4 pages In today’s society, there are many different religions, one of those religions is Jainism. Jainism is a unique religion said to be founded in the sixth century BCE. This religion originated in India and has spread all over the world. The original language of Jainism was Sanskrit. This religion emphasizes on eliminating negative Karma, observing, purifying, disciplining the mind and body, and living by strict ethical principles. As one takes a

Similar Essays

Making A Splash(Y) In Social Media

687 words - 3 pages It’s no secret that internet and social media has become a major part of our society. In the last 14 years the number of internet users has increased by a whopping 566% and 2,495,518,376 people in this world have access to the internet. 70% of them use the internet on a daily basis. On average that 70% will spend 3.2 hours daily on social media, such as Instagram, Tumblr, Google+ and YouTube. In this Ted Talk Alexis Ohanian who is a co-founder

Media Literacy In Social Media Essay

1580 words - 7 pages Look back: the Arab Spring What is so called “digital media literacy” or “new media literacy”? Apart form the debate in literature, I am now going to explore the term in a real example. When it comes to big event related to social media recently, we can not avoid talking about the Arab Spring. I will first look at the general view from different perspectives, and then dig into media literacy from two aspects, one from the activists, one from

Narcissism In Social Media Essay

1414 words - 6 pages Social Media sites are making narcissists dreams come true! Narcissism is the term known for “an exceptional interest in or admiration for oneself, especially their physical appearance. It is a consuming self-absorption or self-love which is a type of egotism. Narcissists are continually assessing their appearance, desires, feelings, and abilities” (The American Heritage New Dictionary of Cultural Literacy). I will show several studies that

Civility In Social Media Essay

960 words - 4 pages Imagine a world where the physically weak have a powerful weapon to fight against the strong. In this kind of world, that mean kid who beats you up, steals your lunch money, and copies your math homework has no power, whereas the weakling who gets his lunch money stolen has all of it. Through the aid of social media, individuals, teens in particular, who are usually quite docile have a chance to fight back at their oppressors, or they might, in