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Media And Body Image Essay

1689 words - 7 pages

How does the media affect’s people self-esteem? Images of women bodies are everywhere. Women and their images, sell any and everything from food to cars. Magazines are filled with articles encouraging women to fit a certain criteria. While waiting in line at the grocery store you can see different magazines advertising the latest diet, weight loss and fashion. Even though all the magazines are different they all apparently relay the same idea: with the perfect body you can have a rewarding career, perfect marriage, great sex and loving children. The media, whether television or print plays and enormous role of pressuring women of all ages: from pre-teens to teens, women in their twenties ...view middle of the document...

The early 1990’s were filled with waif-like shapes as well as child-like look in women. The late 1990’s was the time for big breast and narrow hips, which were a rare mixture without the help of breast augmentation.
Today’s media presents countless images and messages daily that represents the “ideal” body. This marketing strategy not only shoves the “ideal” body image to the front line of society, but also points out and expounds this body type. Look at any magazine cover of Shape or Cosmopolitan magazines and there will be a picture of a beautiful woman with an “idea body”, perfect complexion, flawless make-up, no wrinkles etc. Why do you think that is? The sector of beauty is a multibillion dollar a year industry. Maybelline, Cover Girl, Revlon and L’Oreal are worried with the bottom line, sell these products to females that implies use these products to enhance their sexuality. The magazines appear to be saying, women, if they are to be beautiful and engaging, they should mirror the beauty of airbrushed models pictures in the magazine and must use the products being advertised. This assumption is portrayed further or expounded throughout magazines for women such as Good Housekeeping, Cosmopolitan, and Vogue. The articles in these magazines did not contain “Beautiful is Big” or “Fabulous is Flab”. Is there a possibility of being beautiful without these products?
Women may have started fashion trends, but adolescent females are adopting to these trends as well. Younger females are more naïve to believe that most everything the media shows is attainable and realistic, and mimics what they see or read on television and in the magazines. They tend to watch Scandal, Bad Girls Club, Housewives, or Basketball Wives just to name a few. Why do females look to these characters who are fictional for real life answer? Are these the characters role models? One has to begin to wonder if they copy these characters looks and behavior they will belong and then they can too, have the end results of the characters do. How many times have you drove or walked down the street and seen adolescent females wearing something that was more appropriate worn by an adult? Adolescent females read beauty and fashion magazines and the subjection to the “ideal” images corresponds with a time in their lives where self-efficacy and self-regard is in decline. This time period is where self-esteem is tied to body image. Also, this is the time period where social comparison is its highest. Young females find themselves in this subculture, due to the medial messages.
Subtle pressure seems to be put on females through television, film and magazine advertisements from the media, to be sexually attractive. Magazines portray images that are provocative of females naked or partly clothed bodies for products to sell, such as Calvin Klein Jeans, and television introduces young people in adult situations. Remember, the television show One Tree Hill, that show was all about high...

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