In the article titled “Mexican official's daughter gets restaurant closed after she didn't get table she wanted” gives us the opportunity to explore a current event in Mexican society and the influence of social media which we attempt to view through the eyes of both Karl Marx and Emile Durkheim. We will focus on Karl Marx’s conflict theory of capitalism and Emile Durkheim’s structural functionalism theory of dynamic density. Both theories remain relevant today, and a correlation exists regarding the effect of social media on egoistic versus altruistic states of anomic suicide in present society.
In summation of the article, the Mexican government investigated an incident that occurred in a Mexico City bistro in April involving allegations that Andrea Benitez, the Daughter of Humberto Benitez Trevino (the federal attorney General for consumer protection) sent inspectors to shut down a bistro that didn’t give her the table that she was promised. After inspectors’ overreaction to the allegations; showing up with “suspended” signs, and suspending two of the restaurant’s permits (covering reservations and liquor sales), Trevino ordered the raid suspended and issued an apology for his daughter’s inappropriate behavior. Because of the readily available nature of social media, thousands of less than enthused Mexican citizens tweeted of the incident with hash tags and photographs.
As indicated by the many examples of the abuse of power by officials’ family members in the article, this seems to be a common trend among Mexican proletariats. As a result, Mexican citizens, plagued with deep class divisions and an increasing division of wealth, are growing increasingly upset. In 2011, President Pena Nieto’s teenage daughter re-tweeted a comment describing his opposition as "the bunch of idiots who form part of the proletariat and only criticize those they envy." In 2012, another famous daughter of the head of Mexico's oil workers union, Carlos Romero Deschamps, uploaded to Facebook pictures of her European excursions aboard luxurious private jets and yachts. Writer Guadalupe Loaeza attributes the increasing public awareness of an ever-present bourgeoisie arrogance and subsequent proletariat uprising to social media.
This article exemplifies Karl Marx’s conflict theory on capitalism. “The starting point for Marx’s grand theory is a set of assumptions about the potential of people in the right historical and social circumstances; Capitalism was important to Marx because it provided the technological and organizational innovations needed for the creation of a communist society.” (Ritzer, 2013). In this case, the technology Marx speaks of would be social media. The article identifies social media (i.e. Twitter) as being a means to speak out against the nepotism frequently occurring in present day Mexico. Just as Marx theorized in the 1800’s, social media is currently leading to a type of communal uprising against capitalism in that location.