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Nurcor In 2005 Essay

1027 words - 4 pages

Capabilities
Distribution
Nucor has a strong distribution capability as their plants are located in strategic areas and their and there majorly use computers and other electronic devices to take up production orders for its consumers. In relation to its human resources capability, Nucor has an excellent management that has ensured that company’s organizational culture has always been maintained and the corporate values of responsibility, trust and cooperation among the employees have been enhanced.

Information Management
Nucor has a high capability in its information management systems through the use of computers and computer programs in product designing, pricing inventory control decision making, sales and in product engineering dating back as early as 1960.
Nucor has a high potential in the marketing and sales evident by the proximity of their plants to their target consumers. In addition, each plant has its own corporate management and the effectiveness of the information system allows for quick adaptation to the external environment changes. In order to incorporate their customer demands Nucor established the Mini-mill technology which has ensured that there is product-mix diversification.

Management
Nucor has a strong management that has been able to ensure that there is effective and that is inclusive in its decision making. In addition, Nucor’s leadership has embraced empowerment, strategic vision, leading by examples and trustworthiness. Nucor’s management is also pivotal in promoting the innovation culture, team work between employees and over time they have remained responsible and socially ethical.
Manufacturing
Nucor possesses a strong manufacturing capability as it is the leading producer of recycled steel items. Moreover, it is known for its mini-mill technology which was the first in production of sheet metal. As a matter of fact, the ability of Nucor to produce steel at a lower cost of production than its competitors is one of its manufacturing capabilities.

Resource and Management
Nucor’s resource and management is good. However, there is still need for improvement in this area. This is because Nucor lacks its own research and management department and instead link up with other research firm. Despite this fact, Nucor still furthers its research in technological improvement.

Conclusion
Nucor has great possibilities in many areas. However, there is need for improvement in the research and development as it is key to innovation of new technology, a major factor of competition among steel industries.
SWOT Analysis
Nucor strengths include diversified product mix, a strong financial position, strong market position and technological innovation whereas its major weaknesses are its lack of focus in the international market and overreliance in the construction industry. Nucor has the opportunity of growing globally, improving its technology to be more cost efficient and consolidation through acquisitions to...

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