Nutrition & Network Marketing Essay

2014 words - 8 pages

Nutrition & Network Marketing
Choosing a career never came easy for me, however, because of a long time illness with Fibromyalgia, a career with Nutrition and Network Marketing found me. Fibromyalgia is an autoimmune disease that affects the nerve endings in different parts of the body. Some of the symptoms are chronic fatigue and pain. For the most part, I just wanted to get my day over with, come home, and go to bed. I was not enjoying what most people consider a good quality of life. A very dear friend of mine offered to share this bottle of juice that actually looked like a bottle of wine. The juice is MonaVie. It has 19 blends of fruits from all around the world. The fruits work most synergistically with the human body. My energy levels elevated and my pain was subsiding. I wanted to live again. For example, I wanted to ride my bike and stay up to watch late movies. My neighbors, friends, and loved ones all noticed a huge difference in me. People in general were asking me what I was doing different, and of course I was more than glad to share the good news. I now enjoy sharing a quote by Hippocrates, “Let Thy Food Be Thy Medicine and Thy Medicine Be Thy Food.”
The evolution of network marketing actually started in 1903 with a company called Watkins Corporation. This company allowed consumers to purchase products at a wholesale price and sell at retail. It also allowed individuals to recruit others into their business to do the same (The Evolution of Network Marketing). This technique is multi-level marketing where two becomes four and four becomes eight and so on and so on. It is a business where the recruiter cannot become successful unless he helps the recruited succeed. The industry was slow between the years 1903 and 1909. It was not until 1949, when a promising new company called Nutri-Lite, an industry involved in healthy supplements started experiencing exponential growth, that people in general felt more secure about a network and possibities of income for themselves. They were experiencing some wealth and learning about residual income. Not only were they considering this industry as a secondary source of income but as a primary source. Amway started in 1959 and experienced unrestricted growth of 600 million until about 1972.
There were many startup companies from 1972 through 1975 trying to mimic Amway. Some were legitimate and some were not.
The greatest challenge to networking is trying to get people to understand what a pyramid scheme is and what it is not. The industry came under fire by the Federal Trade Commission in 1975 and Amway took the brunt of that fire. The claim was that it was a “pyramid scheme.” The claim was false and by 1970, the Federal Trade Commission had ruled in favor of multi-level marketing. Amway flourished because of the ruling, and went on to experience exponential growth of two billion dollars over the next two years (The Evolution). That ruling is FTC 93-61A, which explains the...

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