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Report On Knowledge Management Strategy

1062 words - 4 pages

Introduction
From the last decade, the discipline of the Knowledge Management (KM) has a long foot development, which was established since 1991.(Sven C. Voelpel and Han, 2005) As the weight of the investment to KM system increasing, the researches of management to knowledge get more complex and integrate. The purpose of this report is to identify the current position on the KM of Siemens, and the recent KM effort within the industry. Furthermore, it will apply the model of Knowledge Management Value Chain to Siemens. In addition, the report will recommend a proper KM strategy to the Siemens group in order to improve the efficiency and performance. The conclusion will be mentioned in the last part of the report, including the limitation of the strategy.

Industry and Siemens
Siemens is the leading supplier in production, transportation, lighting and so on in the worldwide. Not only are the business activities of hardware, but also of the software commenced over 100 countries. In addition, for extending the market share, Siemens offer the customers a diverse product portfolio individually. Security systems and innovative household are included. (Siemens, 2011)Because of the various range of products and services, Siemens is involved with drastic competitions from internal and external circumstances. A simple instance of Phillips can illustrate this problem. These two organizations explore similar target customers. Phillips is focusing on the femininity market about delicate household appliances of beauty, whereas Siemens pays attention to the household which is able to improve the life quality of consumers. Thus, Siemens should concordance their experience and technology logically for efficient productivity.

Knowledge Management Strategy
Due to the organization has capability to improve the business activities by utilizing the information and skills from external environment, the KM value chain can add extra value when the managers choose an appropriate KM strategy. There are several processes to carry out the KM value chain, including knowledge acquisition, knowledge storage, knowledge dissemination and knowledge application. This line structure is in respect of the whole business activities such as marketing, administration, and finance. (Laudon, 2010)As Siemens is one of the top electrical companies in the world, it commences most of the management and organizational activities which are same as other corporations. It covers training, exploring new products and technology, accessing new markets and so on. However, not all the skills and experiences can be adapted to various contexts because the external economic conditions and culture background. As a global and high diversify group, Siemens should establish an advantaged knowledge management system to collaborate the whole range of information for increasing the capability of market competition. The complex KM strategy should be deviated from the single track KM value chain.


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