Review Of Target Corporation

641 words - 3 pages

In 1902, George Dayton bought out the company Goodfellows and renamed it to the “Dayton Dry Goods Company.” An employee named John. F. Geisse thought of the idea of an upscale discount-relating store. In 1962, the Dayton Company used Geisse’s idea and opened its first store in Minnesota called “Target,” currently owned by Target Corporation. With more than 1,750 stores across the country, Target has grown into a household staple brand. In fact, Target mega-brand is second only to Wal-Mart.
Early this year, Target Corporation announced that it would expand internationally into Canada. Target Corporation bought 220 leaseholds for Zeller from the Hudson’s Bay Company for $1.8billion. Currently, Target Corporation in Canada is just doing business as Zellers and will convert and rebrand about 150 stores by 2014. MSNBC reported that 70% of Canadians were aware of the Target brand, and, in fact, 10% of Canadians have shopped at their stores in the last year. Though many of the product line will change, Target Corporation will not compromise its fundamental principle of high-equality bargain buying.
Although it is still known as the "other" discount retailer, Target ranks higher than Wal-Mart when it comes to the happiness of its employees, according to At the end of August, Target received the honor of the website's annual "Leap Awards" which highlights changes in workforce. Heidi Golledge, the site's chief executive, points out that Target surpassed more than 250,000 other companies for the coveted title, including big names such as Bank of America and Wal-Mart. sets the criteria for the Leap Award, which includes, "work-life balance, one’s relationship with the boss and co-workers, the work environment, job resources, compensation, growth opportunities, company culture, company reputation, daily tasks, and job autonomy." Matt Miller, the chief technology officer at Career, stated, "Target demonstrated strong, positive employee feedback in every field, with the strongest employee happiness in senior management and compensation." Strong marks in set categories, coupled with the fact that Target employees' happiness approval ratings rose 12 percent from last year, led to the company's win.
Target is famous of its philanthropy as a corporation, and is ranked number 22 in in Fortune Magazine's "World's Most Admired Companies" for 2010. Furthermore, Target Corporation...

Find Another Essay On Review of Target Corporation

Information Security System: The Case of Target Corp

1105 words - 5 pages individual or organizational assets (Kroenke 309). Apparently, a threat will lead to a company’s vulnerability gradually; Target Corporation is one specific example that has faced this type of risk in this case. The data breach at Target Corporation, which exposed more than 110 million of its customers’ credit card and personal data, appears to be related to a malware-laced email with phishing through cyber-attack. With the breach of data, a

The AmeriCorps VISTA Program Essay

1646 words - 7 pages Introduction This paper presents an examination and evaluation of the impact of a policy at the grassroots level. The policy under investigation is the Volunteers in Service to America (VISTA) program policy governing VISTA members’ participation in education courses. First, a brief history of the AmeriCorps VISTA program will be provided. A review of policy details will follow. Then, a summary of perspectives regarding the impact of

The Battle of the Discount Retailer

2870 words - 11 pages demonstrates distinctive differences in company culture, promotion within the organization, lofty goal setting, and leadership styles between these two organizations. Although this paper shows a definite competitive advantage for the Wal-Mart organization, it will also demonstrate that Target Corporation has taken some innovative steps to secure itself in the discount retail market. Battle of the Discount Retailer: The Visionary’s Secret Weapon

Target's Physical Assets and Monetary Values

1248 words - 5 pages Physical AssetsTarget Corporation was founded in Minneapolice, Minnesota in 1902 as the Dayton Dry Goods Co. In 1962, the first Target store was opened in Roseville, Minnesota. It is the sixth-largest retailer in the United States. It is also ranked the 29th on the 2006 Fortune 500. It sells more gift cards than any other retailer in the U.S. and is also the third-largest seller of music in the United States.Target is a chain of discount

The First Target Store

2247 words - 9 pages Target Corporation Company Background: The first Target store was opened in Roseville, Minnesota in 1962. The company began its’ path towards development in 1902 by George Draper Dayton. Dayton was a partner in Goodfellow’s Dry goods Company in Minneapolis, Minnesota. He quickly bought out his partners and became the founder of Dayton Dry Goods Company. In 1968, Dayton acquired the JL Hudson department store thereby changing his founding

Marketing Management-Bose Corporation

3558 words - 14 pages concepts and the development of new products. This obviously increases the overall costs that are higher than competitors. Hence Bose Corporation is not pursuing cost leadership strategy.According to figure 1, differentiation strategy requires broad target and differentiation. The business concentrates on achieving superior performance in an important customer benefit area, such as being the leader in service, quality, style, or technology-but not

Company Selection Paper

1223 words - 5 pages family retail store that offers high-quality, stylish designed items and other daily essentials for a person's life. The stores breathe with the refreshing, clean, organized and welcoming environment. Target is committed to providing services and products at a reasonable price and stylish innovations they believe the one-of -a -kind feeling is why customers continue to return to their stores Target Corporation, 2007).As Wal-Mart, Target understands

The Target Corporation

1232 words - 5 pages merchandises, and groceries. (Target Corporation, 2014) SWOT analysis: One of the most important aspect of Target’s success is the company has a clear vision of where to go and what to do. Even though it has faced the tough period during recession, the company has come up great strategies, switched their gear to adapt the changes of markets. One of its strength is the strong brand image, which has greatly built over many years. As the result

System of Inquiry

1466 words - 6 pages securities laws violations it serves an important watch dog role, and its effectiveness should be assessed accordingly" (Mark, 2007).According to the Bob Ulrich, prior chairman and CEO of Target, "the Target Business Conduct Guide was formed to ensure that Target Corporation will conduct its business according to the highest ethical standards." (TBCG, 2007). That said, it is not possible to formulate a detailed set of principles to cover all

Target.Direct: Customer Purchasing Satisfaction in E-commerce - This case study describes issues associated w/ customer satisfaction in e-commerce purchasing in reference to Target.Direct

790 words - 3 pages Introduction"No matter what you are shopping for, Target.Direct has something to fit your style": Target.Direct self-advertises. Target.Direct, the direct merchandising and electronic retailing division of Target Corporation, successfully combines the e-commerce and direct marketing operations of Target, Marshall Field's and Mervyn's. Target.Direct not only combines, and, it also recently added, with

The primary internal and external influence on the General Motors Corporation

3834 words - 15 pages Executive summaryThis report analyzes the primary internal and external influence on the General Motors Corporation and the influence of changing political environment on policy making and response of the corporation. Then the report discusses the changing political environment in and its influence. The influences of political environment on policies and decision making to the corporation are analyzed. The corporation response to the political

Similar Essays

History Of The Target Corporation Essay

1481 words - 6 pages The Target Corporation formerly known as “The Dayton Dry Goods Company” is a major retailing company that was founded in 1902 in Minneapolis, Minnesota by George Draper Dayton. It is ranked the second largest discount retailer in the United States and ranked thirty- sixth on the Fortune 500 as of 2013. The Target Corporation has been serving this nation with the best price possible goods since their expansion from “Dayton” and is continuously

Target Corporation Analysis Lynelle Schimek 2014 Minnesota School Of Business – Lakeville

974 words - 4 pages Target Corporation is a well-known American discount retailing company, founded in 1902 and is headquartered in Minneapolis, Minnesota. It is the second-largest discount retailer in the U.S. (Walmart being the largest) (Target, 2014). Target’s analysis will provide an insight into the corporation and its working. It look at and evaluate it in terms of terms of its effectiveness in each of these areas, such as: the structure, goals, agendas

Business Essay

5210 words - 21 pages Target, which offers a full line grocery store in addition to the Target retail operation. The company's other key business include Target Financial Services, which encompass the Target Red and Target Visa card business. Target Corporation, originally called the Dayton Corporation, was formed in 1902 by George Dayton. The company recorded revenues of $59,490 million during the fiscal year ending January 2007.Target Corporation prides itself on its

Target Corporation The Job Interview Process

651 words - 3 pages Target Corporation is a growth company focused exclusively on general merchandise retail. Target Corporation states that there are four main reasons why people should work for them: the culture, the diversity, the benefits, and industry leaders. Every employee at Target is an important part of the culture at Target Corporation. Employees like the challenging work tasks, the motivation, and the feedback, which helps personal and professional