Case Study For Clearwater

1705 words - 7 pages

Risk analysis for Clearwater SeafoodsStudent name: Yanyu JinStudent ID: 25688170Executive summaryClearwater Seafoods Income Fund(CS), seafood exporting company that is based in Canada. The firm suffered from the serious exchange rate risk due to large scale of international trade and appreciation of Canadian dollar. The company has to hold a conference to establish useful strategy to tide and change investor sentiment.This report starts with SWOT of the CS, then the foreign exchange risks the company encountering with would be analyzed. After that, the business risks would be also introduced to make the more comprehensive evaluation for CS. Furthermore, we will try to find the useful strategies to deal with the current predicament.SWOT for the Clearwater SeafoodsTo get the broad- brush understanding of CS, we firstly need to get the strengthens and opportunities of the company.Large economic scale: Clearwater Seafoods, as one of largest publicly traded shellfish company in North America. Its business is widespread around the world including North America, Europe and Asia with 1600 employees , and its business consisted of harvesting, processing and selling a variety of shellfish and ground fish species. This means that the large scale of economic would benefit to meet with loss and risks the company may suffer.Operational efficiency: The offshore processing implemented by CS improved the freshness of the seafood products and make its product unique from other products of competitors.Brand loyalty: about 80 per cent of customers are loyalty to CS. They transacted with CS for over 10 years. It means that the company has steady consumer group and sales revenue can be guaranteed to some extent.Industry trend and regulations: there was a growing international demand for premium shellfish, which is benefit to the sales development of CS. In addition, even though the industry was regulated by government agencies, the quotas and licenses could be transferred, traded and sold. Thus CS can try their best to pursue much more quotas and licenses to get more shares of market.Subsequently, the evaluation of risk and threats of CS is listed as below:The foreign exchange risk: since the business of CS is world spread, it indeed suffer the risk of foreign exchange fluctuation. For many years, the company benefited from weak Canadian dollar while in recent years the appreciation of Canadian made the foreign exchange risk more serious.The operational risk: they are risks resulting from uncertainty about future returns, how and where the business operates, its exposure to markets, competitors, exchange rates. The exiting strategies of CS is concluded as innovation, vertical integration and diversity of species and market. even though this strategy seems to comprehensive, the huge fund support is needed to maintained. In addition, the existing strategies need to be modified to meet with the predicament while a lot of uncertainty also exiting about the...

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