Role Of Media Essay

2186 words - 9 pages

Media PAGE \* MERGEFORMAT 2
Running Head: ROLE OF MEDIARole of MediaRole of MediaDifferent countries have different regulations and laws. In China, the media are under the control of government and serve for the government. They are called government's 'throats' and 'tones', which means media speak for the government. It is still a long way to go for Chinese media to realize the media public sphere. In western countries, the media system seems more democratic.On one hand the media reports will find out the problems in the society, give advises to the governments and help the governments make progress in order to provide for the citizens better services. In this sense, the media are tools for the public to benefit themselves. On the other hand, media have to be influenced by the governmental activities so that media become the ruling methods of the governments.Economic factor also influences the contents of media. Audiences do have needs from media. The media programs have to concern audience needs if they want to earn profits. The media must "respond in a competitive market-place to what people want, and express their views and interests" (Curran, 2000: p.129). As a result, the privately owned broadcasting system speaks for people (Curran, 2000). The state-owned media has less pressure from the market because a large amount of their economic supports are from the governments. Almost all the traditional media in China are owned by the government so they speak for the government. However, a new regulation that aimed at bringing the industry in line with a shift towards a free market economy was put in place in China at the end of 2003 that the newspapers "must be financially independent from central government" (BBC News Online, 2003, ref 3). This means that Chinese media will have more freedom and more programs expressing audience opinions will be released than before.Although the constraints to realize the media function in favor of the public, media still provide the audience a space to communicate with each other (Curran, 1991: p.33). The public members who have the same ideas or different ones are all allowed to express their ideas through the media. Through the opinions exchange in the Media, people may understand each other better. Media help different sections of society "foster empathetic insights" and "strengthen bonds of social association" (Curran, 1991: p.33). MSN Messeger is popular online communicating software. People around the world can chat with each other online through it. People from different countries can make friends and exchange opinions. For example, there are two university students of the same age. One is from Mainland China and the other is from Taiwan. They hold different political opinions. Through talking, they may find out that the reason why they have the different opinions. That is mainly because the education from the government. However, the communication through this online software will be realized on the...

Find Another Essay On Role of Media

The role of media in Vietnam.

652 words - 3 pages no story to tell aside from juicy footage, so it is not really the media's job to show this. It is alright for the press to spice up a story, after all who wants to read on going generic statistics everyday, but this should be to some extent. The media's role in this time of need was to get the stories out, but make it interesting enough to keep the public involved. I think to a degree the media over-killed some stories that could have gone

The Role of the Media in Australia

3056 words - 12 pages The Role of the Media in Australia Osborne and Lewis state that [a] preeminent theme in Australian thinking about the use of communication is the extent to which it has been viewed as a form of control. There has been concern in recent times of the enormous power communication holds as an agent of societal control. This is due to a number of factors, such the media mogul dominated media, which promotes a very conservative view and does not

The Role of Media in the Society

1254 words - 5 pages The Role of Media in the Society Media has always played a huge role in our society. For a long time media was one of the methods of controlling people and leisure. In ancient times when there was no newspapers and television, people used literature as source of information, some books like "the Iliad", and different stories about great kings, shows those people the information about them. Nowadays media is one of the

Role of the Library Media Teacher

2064 words - 8 pages teachers capable and competence to perform their roles towards information literacy very well and does all school teachers really realize and understand about the roles of library media teachers? What are the teachers’ perceptions towards the role of library media teacher? The Library Association of Malaysia feels that if it is to be cost effective in supporting quality education, the person in charge of the library must be a person above of average

Role of Social Media in Pharmaceutical Marketing

1514 words - 6 pages marketing strategies in the form of advertisements. Pharmaceutical companies use advertisements like product claim advertisements, reminder advertisements and help-seeking advertisements. However, these all are types of direct to consumer advertising which is broadcasted in TV, radio, telephone but the role of social technologies like web 2.0 tools in pharmaceutical marketing has increased recently. Web 2.0 tools are used highly today and

The role of the media in British political state

1204 words - 5 pages The media plays an extremely important role within the British political system, even if one doesn't imagine so to begin with. All world events are informed to the public via the media as they give us a framework for understanding past, present and future events. Our political world is changing every day and to keep up with our changing world one needs a source that is changing along with the world as well. The functions of the media it has been

The role of the mass media in American politics today.

2325 words - 9 pages The mass media today play a vital role in American politics and possess a vast amount of power with reference to the political process. A role is defined as characteristic and expected social behaviour and the function, position or actions taken by a required person or group. (web reference 1) Politics as we know it is inconceivable without the mass media. They are the central forums of political communication in modern liberal democracies and

The Role of Media Bias in American Society

2545 words - 10 pages The Role of Media Bias in American Society One of the major problems in the American media today is non-objective reporting which is also known as bias. This has been a trend since the early 1980?s and is very alarming for American citizens who watch the news for truth and honest reporting. Not only has bias been a problem in the broadcast media of ABC, NBC, and CBS, but it has also been a problem in mainstream newspapers such as The New

The Role of Social Media in American Society

1095 words - 4 pages When analyzing the role of social media in American society, several questions come to mind. What is social media and are these social media and networking sites helpful to the people of America; can these sites be used to enhance or do they intrude in the relationships people have with others, and can they be integrated into their daily lives successfully. As the world becomes more and more technology friendly, the internet has transformed into

Role of the Media in the Civil Rights Movement

1174 words - 5 pages vote from this point forward. Media plays a significant role in society, in government, and in our personal politics. It is the responsibility of the media to keep the public informed. There are four major effects of functioning media in a democratic society. One is the educational effect whereby ordinary citizens rely on various forms of media to educate them on current events. We are made aware of what is happening in the world around us by

The Role of Media on Middle Eastern Conflicts

4394 words - 18 pages The Role of Media on Middle Eastern Conflicts 'By now, all of us realize that there is a high powered media campaign aimed at promoting the war on Iraq and shaping the views of the American people, relying on media-savvy political strategy to sell the administration's priorities and policies' 'Systematic sources of bias in TV coverage of international affairs not only distort information, but can also restrict citizens' awareness and

Similar Essays

Role Of Media Essay

3659 words - 15 pages Discuss the role of media and its contribution to escalation of conflict.Role of Media in Conflict:Contributions of Media to 2007/2008 Post Election Violence in KenyaAbstractAmong the many factors that can affect the occurrence of violence, the role of the media is indubitably one of them. A concern about the role of media in escalation of conflict have been expressed by the many incidences of election-related disputes in most countries in

Assess The Role Of The Media

850 words - 3 pages What is the actual role of the media? Television, newspapers, radio and internet are all forms of media that are used by politicians to put news and views across. The question that is raised however is, what is the media's role within the political field which leads onto a question of influence. The Sun ran the headline "If Kinnock wins today will the last person to leave Britain please turn out the lights" (1992, p1), two day later it ran the

Role Of Media In Future War

4165 words - 17 pages RESTRICTED ROLE OF MEDIA IN FUTURE WARIntroduction1. The history of war correspondence is not that old. So far known; it was first introduced in Peninsular Campaign of Wellington and thereafter in the Crimean as well as in the Boer Wars. During the First World War, the reporters were firmly under control of military and were not allowed to go to the front until mid 1915. A strict censorship also applied on their reports. In the Second World War

"Wag The Dog", Role Of Media.

525 words - 2 pages manipulate and puzzle our minds and the way we think of politics today.As discussed both in class and Patterson's text, the role of media in politics is by far one of the most important factors of our politics today. As Robert DeNiro said in the movie "It's over, I just saw it on TV," we can all agree that if a news is cast on media, most people will consider it as true facts due to the fact that we trust the media. We see in this movie how the