Rtt Executive Summary Essay

852 words - 3 pages

EXECUTIVE SUMMARY
Overview
RTT was founded in 2002 by Paul Schenk and Thomas Carlsson to exploit significant advances in the fields of computing and visual sciences, and has developed a series of “visual intelligence” technologies, that offer a leading edge in real world motion capture and real time virtual computer generated 3D graphics technology.

RTT’s systems utilise networked video cameras, computer processing units and specialist software and are now, through its subsidiary Venatrack, exploiting the football market with signed three year supply agreements with the Premier League and Sky Sports as well as PA Sports and Manchester City FC. The company also expects to close negotiations with the BBC imminently. The nature of the technology signifies that it has economic applications at club level for training purposes, in other sports and a wider range of applications including, but not limited to military, civil defence, commerce and film production.

The Company is seeking to raise £10 million on a £10 million pre-money valuation through the issue of [946,007] New Ordinary Shares, representing 53.6 per cent.

Technology and IP
RTT owns and/or has the right to use the intellectual property in the unique visual recognition technology which underpins its business. The technology has evolved over many years of development to offer real time performance with a data quality dramatically better than any other product in the market. The technology has been extensively tested during the 2007/08 and 2008/09 seasons in over fifteen Premiership stadiums and at more than fifty matches.

Venatrack uses RTT’s technology to analyse in real-time multiple video streams of sporting action, to extract the human participants from the images, and convert these seamlessly into a flow of both statistical data and cutting-edge virtual graphics – enabling the viewer to see the action from anywhere on the pitch or within the stadium from the perfect angle every time.

Venatrack uses proprietary tools, to re-create action sequences, e.g. a players’ eye-view of a free kick, or a linesman’s view of an off-side decision. The technology debuted on UK television during the season 2008/9 as part of Setanta’s live coverage ending, post the broadcaster’s demise, at the 2009 FA Cup Final at Wembley.

Importantly, Venatrack has recently been awarded prestigious contracts with two of the most well respected organisations in the global football market, the Premier League & Sky Sports and is set to begin a three-year supply contract for a wide variety of data and graphical material from August 2010.

Market Size

The nature of the technology means it can be used to provide extensive data analysis applications to the broadcast, gaming, betting and coaching markets within the football industry. These markets are estimated to be worth over £1 billion worldwide.

Beyond the contract with the Premier League,...

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