Sabre Essay

2134 words - 9 pages

Introduction The case is about American Airlines? forecasting system IFS, which was built by and then upgraded by Sabre Group. American Airlines is a major airline company in the United States and its parent company is AMR Corp. Sabre was formed by the IT group working in American Airlines as a separate company from American Airlines but as a subsidiary of AMR Corp.American Airlines was founded in 1930 under the name American Airways, Inc. In 1934, American Airways name changed in to its current name American Airlines. At the end of 1930?s it became the largest air carrier company in the USA.In 1945, American Overseas Airlines (AOA) was formed by the Trans-Atlantic division, which served a number of European countries as American's first European service. AOA was the result of the merger between the international division of American and a company called American Export Airlines. In 1950 AOA merged with Pan American World Airways At the end of 1959 and into the early 1960s, American, teaming up with IBM, introduced and implemented a Semi-Automated Business Research Environment (SABRE), the largest electronic data processing system for business use. This system was installed on two IBM 7090 computers located in New York. It had a capability to process 84,000 telephone calls per day. This first Sabre system?s cost was $40 million with 400 man-years effort.By 1964, the SABRE network extended from coast to coast and from Canada to Mexico. It became the largest real-time data processing system, second only to the U.S. government's SAGE system. SABRE remained as a in-house system for America until 1975 when the marketing SABRE to travel agencies in the U.S. began. By year the end of 1976 the system is installed in 130 locations. Of the top 100 agency accounts located in highly competitive markets who select automation systems, 86 percent elect to use the Sabre system.American merged with Trans Caribbean Airways in 1970 that allowed American Airlines to serve in Caribbean routes. It expanded those routes throughout the early 70s, including routes obtained in 1975 from Pan American World Airways Inc. American launched a major route expansion after the airline deregulation took place in 1978 and in January 1979. American established its Dallas/Fort Worth hub in 1981 and its Chicago hub in 1982. 1982 was an important year for American, in this year American Airlines was reorganized and AMR Corporation was formed and it became as the parent company of American Airlines, Inc. In 1983, Sabre expands its computer reservations system to Canadian travel agents.American opened its Nashville and San Juan hubs in 1986. SABRE, which was the largest private real-time computer network and travel information data base, became available via the personal computer. Miami was selected as American Airlines? seventh hub by the help of the IFS system. In 1993, AMR Corporation formed the SABRE Technology Group. It included AMR Information Services (AMRIS), SABRE Travel...

Find Another Essay On Sabre

report

1852 words - 8 pages better carrier. Moreover, both the airlines also needed more and more processing power to deal with a far higher volume of customers. They also needed more features as, the ability to link with the prices and seat arrangements with inventories compare to other airlines with whom they were being cooperated. Both West Jet and JetBlue did contract with Sabre Holdings to modify and upgrade airline reservation systems. The major differences between

Strategic Planning Relevant to all Organizations?

2574 words - 10 pages Porter attractive as this expert knowledge provides an illusion of control, legitimacy and security amidst all the uncertainty.Gaining Advantage Through Applying Information Systems American Airlines - SABREOne of the most commonly used examples of gaining strategic advantage through the application of IS has to be the SABRE reservation system by American Airlines (AA). It was the first electronic reservation system in the US that was highly

American Airlines

467 words - 2 pages Case 14: AMR - American Airlines Valuation: Valuing a Corporate Bond Issue AMR is the parent company of American Airlines. In addition to its primary subsidiary, AMR also operates several airline support companies such as the SABRE group (reservations), the Management Services Group, and American Eagle (a regional carrier). American Airlines is currently considering the issuance of a series of $1,000

The Internet Revolution

1587 words - 6 pages selling stocks for $29.95 a trade (Cropper 60). A division of the Sabre Holdings Company of Fort Worth, Texas and Preview Travel, an exclusive partner of America Online, announced they were both merging to form one of the nations largest internet commerce sites with an expected revenue of nearly one billion dollars (Jones C-7). Companies are merging and joining the internet all out of the internet revolution craze. The internet is revolutionizing the

Such a Long Journey and Family Matters: Family Relationships Author: Rohinton Mistry

1470 words - 6 pages off the heads of behemoths, disembowel sabre-toothed tigers , lay waste to savage cannibal armies.' (Such a Long Journey, Mistry 13-14)He also uses his prayers as a way to take out the anger, the sabre-toothed tigers representing all the things that he is unhappy with in his life, and the cord which is used to eradicate his problems. In comparison, Nariman reminisces about his past, especially his times with Lucy, the times of utmost happiness

HRM at American Airlines

1465 words - 6 pages of the airline industry.2. 1980: AA's growth plans called for ore planes, new routes, increased membership in its AAdvantage frequent flier program, and an enlarged installed base of its SABRE reservation system.3. 1981:The Presidents Conferences began.4. 1983: Two Tier compensation system concepts was adopted. Head count restrictions was applied to the managerial posts5. 1985: Decline in fuel prices. AA began building up it U.S route network6

Overcoming Adversity

681 words - 3 pages it to the state tournament. There are people that are still surprised when they find out I compete on the wrestling team, sing in choir, am a Sabre dancer, do hip-hop dance team, and hold a part time job, all while keeping my grades up. However, these challenges that I have placed upon myself are no more difficult than the challenges I had to overcome growing up. I have the motivation to keep taking bigger challengers in life and accomplishing them. I feel as if I have overcome so many obstacles already, there is not one that can stop me now.

Author's Craft

704 words - 3 pages miserable situation. Another way imagery is used by Stevenson is for character development. For example, on page 1, the narrator says, “I remember him as if it was yesterday, as he came plodding to the inn door, his sea-chest following behind him in a hand barrow; a tall, strong, heavy, nut-brown man; his tarry pigtail falling over the shoulders of his soiled blue coat; his hands ragged and scarred, with black, broken nails; and the sabre cut across one

Is Strategic Planning and Information Systems Strategic Planning Relevant to all Organisations?

3664 words - 15 pages implementation of these systems (fiddler and Rogerson, 1996). It has been claimed that strategic IS planning can help an organisation visualise the potential contribution of IS (Lederer & Gardiner, 1992).Gaining Advantage Through Applying Information SystemsAmerican Airlines - SABREOne of the most commonly used examples of gaining strategic advantage through the application of IS has to be the SABRE reservation system by American Airlines (AA). It was

Turkana

767 words - 3 pages , the bus company has turned to extorting money from desperate commuters. The situation got worse with the night travel ban. However I do not mind traveling with another so long it's cheaper on my not-so-deep pockets. A keen look at the Sabre star should tell you the state of roads that lead to Turkana. Oh, there is no actual road. Just some tracks that provide the direction to the destination. The journey is anything but smooth. If you happen to

The secret diary of adrian mole aged 13 3/4 by sue townsend plot summary, characterization, themes, author

2188 words - 9 pages the problems get too bad Adrian goes to his grandmother who comforts him by preparing him a good meal and by squeezing his spots. Adrian and his father even move in with her for a while when Mr. Mole is not able to pay the electricity bill. The snobby boy joins a samaritan organization where he has to look after an old, dirty man, Bert Bexter. Bert's dog is called Sabre and in the beginning Adrian fears the big dog. Later he starts liking Bert

Similar Essays

My Last Duchess And Porphyria’s Lover By Robert Browning

550 words - 2 pages . Porphyria’s lover thinks he has done no wrong because God has said nothing and he wanted to sabre the moment, but he has just strangled his true love. He is obviously a possessive pig who just thinks about himself all the time. Life in the nineteenth century for women was dreadful, as Robert Browning has shown us in his two magnificent poems. Women were the property of men and did not have a say in anything, their fathers decided who they

American Airlines Essay

653 words - 3 pages later AA pioneered non-stop transcontinental service in both directions across the US. Due to American Airlines incredible growth, they teamed up with IBM introducing the largest data processing system called SABRE (Semi-Automated Business Research Environment). This new reservation system opened many doors in the industry. Most of the travel Agencies started using the system as well as the advantages of discount fares that they could find in this

Amadeus Company Report

6819 words - 27 pages direction that the company is heading. Although as a business it will continue to be a global leader in the provision of GDS services, the name change reflects a shift to a broader platform of IT solutions within the travel sector.It is by this means that Amadeus is expected to confront the challenges of its competitors, such as Sabre Corp and Galileo, but also against smaller newer players that will enter the sector.Geographical expansion and

The Main Theme Of Tennyson's The Charge Of The Light Brigade

716 words - 3 pages human attributes. This highlights the horror, torture and suffering the soldiers uncovered and shows the wicked darkness of war. In verse four there is a dramatic pause, 'All the world wondered.' This line suggests that the whole world knew of their bravery and that they would be always remembered as heroes of their era. 'Reeled from the sabre-stroke,' in this short line you can nearly hear the sabres slashing through