Seo Tactics For Php Developers Essay

789 words - 3 pages

The SEO Game:

Search Engine Optimization is an effective process of pleasing the search engine crawlers or bots. Different strategies, tactics and techniques deployed to attract the search engines to index and rank the web pages well. The prime goal of doing SEO for a website is to increase the traffic to a website through better exposure in search engine results page (SERP).

White hat and black hat are the two basic kinds of SEO techniques. Black hat SEO is now dead; according to different research data and industry experts. The trending white hat SEO system comprises three modules, i.e. Inbound links, Content and Technical side. All of these three sections of an effective SEO strategy prefixes the term “Quality” after the search engine algorithm updates like Google Panda, Penguin and Hummingbird. Also the introduction of Web 2.0 prioritized the user views for excelling in internet.

SEO and PHP:

According to data, PHP is the most popular programming language used for developing websites with over 65.51% usage of the Top Million websites. This foremost website programming language is a framework itself and lets the website developers create user friendly web pages easily. The trending responsive web design and making it interactive are the added features of the PHP language.

The PHP developers who are familiar with SEO prospects can easily extend their PHP codes to make the web pages search engine friendly. Moreover the SEO ignorant PHP developers will start building SE friendly websites after going through this article.

How to Code a Search Engine Friendly Website with PHP?

1. Use dynamic

Using a dynamic header.php file via an include statement eliminates the need of typing the same codes repeatedly for every page. Actually the header portion of the webpage plays a vital role in SEO so, using PHP variables the developers can easily put dynamic values (unique to each page).

2. Use page-specific PHP variables

Using unique variables like $pageTitle, $pageDescription, etc changes the Meta part of the webpage(s). These variables need to be coded before include(header.php) statement.

• $pageTitle - According to the Google guidelines, the title text of every webpage needs to be unique and relevant to the page contents. So, using the $pageTitle variable before the header file inclusion let’s tag unique SEO beneficial titles for every webpage.

• $pageDescription – Same as Meta title, the Meta description of the webpage should be...

Find Another Essay On SEO Tactics for PHP Developers

How to develop a SEO friendly Android App

694 words - 3 pages both web search and app search. Appropriate use of anchor texts and authority links for making the process Google friendly. As the web SEO is not same as ASO so, the international SEO consultants are refining their knowledge on Google Play App search algorithm. The above aspects give the geek Android developers a way to popularize their Android Apps with SEO prosperity. A SEO friendly Android App improves the money making capability of paid mobile app developers.

Champion Services, Inc. - Software Development Proposal

1641 words - 7 pages include a PHP/MySQL solution, a Java/Oracle solution, and a Microsoft ASP.NET/SQL Server solution. "PHP is a widely-used general-purpose scripting language that is especially suited for Web development and can be embedded into HTML" (The PHP Group, 2006). PHP has several advantages and disadvantages. One of the advantages that PHP enjoys is that developers consider PHP easy to learn. Another advantage is that PHP can run on any platform

Online Store

871 words - 4 pages . Integrating Database. Database integration in code igniter we just need to install the codeigniter and manually create the database table for project according to requirement. Code igniter allow us to extend predefine library for reducing the extra coding .This database table define previously are manually created according to project requirement. 2. Database connectivity. - Connecting PHP shopping Cart to MySQL Database. Database

Designing an Information System for Football Management

2768 words - 11 pages address).PHP provides a convenient way to send email with the mail() function”.[W3schools 2014] PHP is relatively easy to use for beginners and also offers more advanced features for the more experienced programmers. PHP can be run on Xampp which allows for portability during the creation process. PHP is very popular and this provides a large community of developers willing to help each other out with any problems that may arise or technical

Online Social Networking

3547 words - 14 pages networking software platforms have emerged for developers to create their own network. An overview of the software that can be used to develop the network is displayed in the table below(appendix ). Elgg appendix Elgg ( is at this point the most popular open source social networking platform. Offering developer’s blogs, RSS, networking functionality and API integration. ELGG operates on a LAMP (Linux, Apache, MySql and Php) environment

Understanding Web Development

631 words - 3 pages greatly influences the amount of business you can expect to get. Making things easier for the user is not always easy, however makes all the difference in weather you get business or not. marketing Support cooperation between developers and marketing makes drastic difference in company branding and marketing appeal. Integrating marketing into development allows for smoother layouts for sales funnels. These calls to action can make the difference

A2. Search Engine

1504 words - 7 pages SEO (search engine optimization) is the practice of strategic techniques and tactics to boost a websites ranking and placement in the results page of search engines. The use of SEO is important in order to increase the traffic volume to the website. The increased traffic will result in high volumes of visitors. SEO ensures the websites likelihood of being found and accessibly to search engines, such as Bing, Yahoo, Google and others. Think of

History of Programming Languages

1667 words - 7 pages own designated applications. They supply the fuel to power everyday activities, such as computers and smart-phones throughout the world. In addition, they also support in advancing technology for use in science, astronomy, and other fields. However, learning about the history of these computer programming languages provides a stable foundation of how electronics work through the software it uses to both users and developers alike. Of what had

Evaluation of YouProtect's Website

2862 words - 12 pages ] Halvorson S., 2013. How To Speed Up Your Website Load Times. [Online] [Accessed 25 March] Iguidenetwork, 2013. The Importance of Keywords for Search Engine Optimisation (SEO). [Online] [Accessed 22 March] Jetpeppers, 2012. The Important Of Attractive Website Layout

Digital Marketing Plan - Clark's International

2985 words - 12 pages locations to reduce production cost.Clarks has worked on its websites, social networking and SEO but these fields can be improved fruitfully along with other objectives of bettering online shopping experience and recognizing competitions.This report discusses the various strategies and tactics that can be implemented so as to develop a 12-month digital marketing plan for the firm to attract new online sales.Clarks International : Current Digital

Web Vulnerabilities Paper

2243 words - 9 pages . Vulnerability can be identified and removed from an application by performing security reviews and analyzing code to identify malicious portions. The utilization of scanning tools can also be hopeful to scan a website for flaws as well. It can be argued that one of the simplest rules for cybersecurity is to never trust user-input, however with this vulnerability its primary advantage is vulnerabilities left by developers in their work

Similar Essays

How To Develop An Seo Friendly Php Website?

793 words - 4 pages search engine visibility of the web pages, the web developers should follow the following tips while developing a SE friendly website. Tips for developing an SEO friendly PHP website: • Clean URL structure: Dynamic URLs and season IDs in URL are not good so the developer need to use unique PHPSESSID variable. If the season IDs will be included in URLs so, the search engines will treat a single page with different season IDs as different pages

Concrete 5: A Simple Cms To Cement Your Website

837 words - 4 pages Summary: Concrete 5 can be considered as one of the best CMS after Joomla and Drupal, when it comes to PHP based CMS. This article would be discussing about Concrete 5 in a vivid manner. The website development in today’s world is highly dependent on frameworks. The developers of our times take open source content management system to be the magic wand which can help their clients to update, manage as well upload content without taking any

Using Google Ad Words To Drive Traffic And Increase Sales

1039 words - 5 pages Chapter 8: Using Google AdWords to drive traffic and increase sales. It's no secret that ongoing SEO (search engine optimization) is one of the most highly recognized tactics for online marketing. Now, if you're not familiar with this term, it's quite possible that you are not receiving the traffic deserved because you're not providing your targeted audience with a way to find your site. If you do not want to take the time to learn the

Php Code Essay

1004 words - 4 pages systems and platforms for computing. Knowing how to run PHP can be useful for people using the scripting language. PHP is a scripting language, which is well suited for the server-side web developers where this PHP will runs on the web server. A PHP code is always executed on the runtime of PHP, for creating dynamic web page content. Sometimes it is used for the command-line scripting and the client side applications for GUI. PHP can be easily