This website uses cookies to ensure you have the best experience. Learn more

S Imulation Write Up For Value Creation Smart Mart

1357 words - 6 pages

SmartMart is a grocery store that has found its core differentiation in providing organic food to its customers. Due to changes in the market environment, SmartMart has had to rethink its strategies and has identified three scenarios. The first is the store size conundrum due to the recent arrival of low-cost competitors such as Big-Box Mart and new market entrants such as Community Supported Agriculture (CSA). The management has arrived at three strategies to address the problem, namely expand to Big-Box Mart scale, become a niche player or stick to the current store concept. The second scenario is tapping the biofuel opportunity for which three strategies have been identified, namely alliance, acquisition and organic growth. The third scenario is pursuing Organics 2.0 for which three strategies were identified, namely improving the supply chain to increase standards, to distribute high yield seeds to farmers and to work with government agencies and FDA to acquire a label for Organics 2.0.
Value created is a perceived addition of value by the stakeholder while value captured is the utilization of the created value in the value chain. Value, as understood, for SmartMart is multidimensional and it targets its people, the planet and profit. The decisions taken have been by keeping the company’s vision of providing healthy food while generating profit for its shareholders and in turn creating value for its stakeholders.
Change in Store Format
For this scenario, I would recommend SmartMart to move to be a niche player. This is because to expand to the scale of Big-Box Mart and to start competing on low prices SmartMart requires a lot of investment and this strategy has some serious potential consequences on the brand image. This is because if SmartMart is to scale to the level of Big-Box Mart, the brand would get diluted. Big-Box Mart is viewed as a store with poor customer service, low quality products and low price products. To compete against Big-Box Mart by keeping its brand image intact is perceived to be difficult. Moreover, if this expansion strategy fails, SmartMart could face serious financial losses.
If SmartMart adopts the second strategy and sticks to the current store concept, would result in the market capture by both the new entrants as well as by the low cost competitors. Though many are of the view that a change in the current market scenario is unnecessary as there is a growing demand for organic food, it is no secret that since the threat of new entrants is low, there is going to be significant number of new entrants in this field and this is going to squeeze the market share that SmartMart enjoys.
As per the move to become a niche player, SmartMart would customize its stores to local conditions capitalizing on its customer friendly approach. Though the ability to customize for a particular community is an existing concern, SmartMart’s sales tracking system is a boon. This tool monitors SmartMart customers’ buying...

Find Another Essay On SImulation write up for value creation SmartMart

Experiment write up, including method and discussion on testing food substances for the presence of lipids (fats)

2369 words - 9 pages using a scalpel and white tile and the chocolate was grated.2. A boiling water bath should then be set up for use in the Sudan III test; A beaker containing 250cm3 of water should be set up on a tripod and gauze over a Bunsen burner. Once lit the air hole on the Bunsen burner should be opened so that it burns with a blue flame.The Grease Spot Test3. Two pieces of filter paper were folded into eight segments. Each segments was numbered to

Strategic Decision for Smart-Mart Essay

1463 words - 6 pages SmartMart Simulation - The Main ContentThe simulation exercise puts the incumbent in the shoes of a leadership trainee at Corporate Strategy division of SmartMart, a retail grocery chain that combines the mission of environmental stewardship with entrepreneurial spirit in an effort to add value to all their stakeholders. SmartMart is going through a watershed moment where mass market adoption of organic products has set them up against price

The Simulation Theory and Explanations that Make Sense of Behavior

3569 words - 14 pages and see whether satisfaction of the simulation-based condition at (SE)* is likely to be necessary and/or sufficient for a correct one. Let us take the case of Philip who decides to take up smoking and smokes his first cigarette while working on his dissertation. Let us suppose that the correct commonsense psychological explanation of Philip’s smoking is "Philip smoked because he wants to finish writing his dissertation and he believes that he

Construction Activities

4108 words - 16 pages programs being built in respect to enhanced speed and quality of output. Halpin claims that CYCLONE software program is the first simulation tool to be developed for simulating construction activities. (Halpin, D.W, 1973). Perking up the existing activity cycle diagrams (ACD) and creating a user affable software product which can act as an analysis and communication tool is the main intent behind development of CYCLONE (Hassan and Gruber, 2006). A

Your Mind Can Fool You

906 words - 4 pages story Flowers for Algernon, the main character suffers from an unrevealed disability, yet Miss Kinnian his night school teacher proclaims that he wants to learn to read and write more than most highly intelligent people. This bit of information alongside an anecdote which tells of how he discovered the night school demonstrates how important perseverance is in all situations whether ideal or not. I am able to apply this ability to my daily life by

Colonial Diplomacy

1563 words - 7 pages execute its demands. In the simulation, we encounter the same idea. Once the order is given, you can't alter it. Also, there is a delay between turning in orders and receiving a reply. The orders also were complicated at first which could stand for difficulties with telegraph communication, in contrast with 21st century technology and ease of communication. The Brits and Turks demonstrated the importance of not reading the received message and

Fiscal Policy Simulation

995 words - 4 pages a recession. Frank Smith is concerned about increasing employment as well as raising public popularity levels. As president I decided to increase government spending for infrastructures by 200 million dollars. Increasing the budget for infrastructures allowed the development of the highly needed public systems that can now link up the different regions of the country. In addition the development of infrastructure is geared towards the skilled

Fiscal Policy

995 words - 4 pages a recession. Frank Smith is concerned about increasing employment as well as raising public popularity levels. As president I decided to increase government spending for infrastructures by 200 million dollars. Increasing the budget for infrastructures allowed the development of the highly needed public systems that can now link up the different regions of the country. In addition the development of infrastructure is geared towards the skilled

International Trade Simulation Paper

830 words - 3 pages with it a weak, but permanent organization for enforcement of free and fair trade. Worldwide tariffs have declined overall since the creation of the WTO.The fourth key point from the assigned readings found in the simulation was that free trade with absolutely no restrictions is the way to ultimately foster the best economic environment for trade around the globe. Some countries may find the need to specialize as the global market shifts. This is


1749 words - 7 pages partition will then be removed and the molecules will once again move randomly. The main assumption for this simulation is that the collisions between molecules are perfectly elastic so researchers do not have to deal with the complicated effects of molecules that may have resorted to the edges of the walls or how rough the walls are to begin with. The final simulation demonstrates the diffusion of molecules between two boxes that are connected by a

Robotics: The Visual Simulation Displays

1557 words - 6 pages . Third, the simulation does not implement the full task bundle auction that is described in the paper. Instead, the simulation uses single task implementation which auctions off the single task bundles. Multiple item task bundles have no value when there will only be one possible task (following the single target). Fourth, as mentioned above there are a lot of implemen- tation details that were not discussed in the paper such as: what language did

Similar Essays

Write Up On “Value” Essay

1146 words - 5 pages object of exchange. The latest definition (as of January 2014) reads: “Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large” (“Definition of Marketing,” 2013, emphasis added). Some important conceptions of value from Philosophy, Sociology and Economics One of the foremost thinkers on value – Plato

Question: For Your Creative Writing Task Write Up A Short Story. My Story Is A Very Emotional One! Suitable For Those Doing Their Gcse's

4896 words - 20 pages her waist, she had large blue eyes, and very white teeth, even teeth. She gaped at her reflection for a few moments before setting of back to her bed, she laid their motionless thinking about something that crossed her mind often, how does it feels to be part of a family or to have parents. She would often fantasise about her waking up one day and seeing her mother or father, even though she never remembered what they looked like, she made people

Case Solution Of Horniman Horticulture. Case Studies In Finance Managing For Corporate Value Creation By Bruner, Robert F, 5th Edition, Mc Graw Hill Irwin, 2003

5202 words - 21 pages years that will transfer the value of the business to its owners while at the same time strengthen the long term prospects of Horniman Horticulture. A first step was to prepare a statement of cash flows for years 2003 to 2005. As seen in Exhibit 1, HH has been in a net cash burn for the past four years. The level of spending on net working capital (NWC) was an immediate red flag. In 2002, change in NWC was 1.57 times net income and ballooned

Lab Write Up For Separation By Filtration And Crystallization

583 words - 2 pages distilled water. Stir the mixture for about two minutes to allow the salt to dissolve.#2 Set up a filter funnel with filter paper on a filter funnel stand. Filter the mixture and collect the filtrate in a 100 mL beaker as shown in Figure 1.1.#3 Wash the solid with a further 5 mL of water but do not add this to the filtrate.Note and record the appearance of the solid#4 Add a boiling chip to the filtrate. Heatthe solution with a Bunsen burner