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Starbucks And Howard Schultz Essay

1914 words - 8 pages

Waking up drowsy, struggling to get out of bed and the difficulty to mentally prepare for the day is a common problem that many individuals deal with day in and day out. Consuming one particular caffeine-filled drink can almost always solve the morning grogginess and lack of motivation for the majority of people. Coffee has become part of the daily routine for the majority of people all around the world, and due to the constant demand for coffee, there are numerous multi-million and multi-billion dollar successful coffee chain companies that can be found internationally and all over the globe. When considering all of the major coffee corporations, a few well-recognized names that are ...view middle of the document...

Inspired and intrigued by the success of Howard Schultz and his constant improvements to Starbucks, I wanted to further my knowledge about the company and the leadership skills that Schultz possesses. Being as successful as Schultz may not lie in my future, however, I think that by researching many of his techniques and approaches to the business world I will be able to take mental notes and possibly apply them to my concentrated major as well as enhancing my business related skills that I have developed thus far. In Howard Shultz’s book, Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time, he discusses all the essential components of a work place that are necessary for a company to run smoothly. Through his entire time employed by Starbucks, Schultz has developed certain skills that he realized were necessary to run a successful business. Going hand in hand with many of Warren Bennis’s theories, Schultz demonstrated that his ability to succeed as a twice-born leader by establishing trust within all employees of the company while instilling passion throughout the employees as he revolutionized the coffee industry. Schultz is constantly motivated to reach his goals while making sure that he never compromises his own values in which his determination was based off of. (OWN, 1). Howard Schultz’s believes that if you abide by these guidelines, you are destined for success as a business professional, role model and exemplary leader in the eye of society.

In order to understand how many goals and aspirations Howard Schultz has achieved throughout his career so far, it is important to understand the circumstances in which Howard Schultz was raised and why his upbringing makes his success as a leader much more admirable. Howard Schultz was born in Brooklyn, New York during the summer of 1953, to a poor Jewish family. In an interview with Oprah, “Schultz told Oprah about his father who struggled with a series of blue-collar jobs, never able to find meaning or fulfillment in his work. The breaking point happened when his father was injured on the job, with no health insurance or worker’s comp. It left a lifelong impression on Schultz (Gallo, Forbes).” From his father’s struggles, Schultz realized he wanted to work hard to pursue a career he loved and was passionate about. Since Schultz did not have endless opportunities due to his families financial struggles, he needed to strive to be the best he could be, hoping that one day he would be able to provide for his family in ways that his parents could not. Schultz’s childhood and young adulthood struggles before his success qualify him as a twice-born leader, which is characterized by Warren Bennis as someone who has re-invented him or herself and become a leader due to their hard work and success while overcoming many obstacles. Bennis highlights in his book that often times it is much harder for people to become leaders when they need to overcome struggles such as financial...

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