According to Ward, the creation phase is the early entrepreneurial stage of the company as the entrepreneur assembles the beginnings of an organization geared towards bringing the organization’s first product or service to market. In this phase, the Creator’s role is to create the organization from scratch, breathe life into the organization, and establish the organization out of nothing (Ward, 2003). When Spielberg was in college, he wrote a screenplay titled, Amblin’. This movie was about a teenage couple making their way through the desert to get to a beach that symbolized paradise. Amblin' became a reality after Spielberg was introduced to aspiring producer Dennis Hoffman. This movie, only 26 minutes long, led to his becoming the youngest director ever to be signed to a long-term deal with a major Hollywood studio (Universal) after Sid Sheinberg, then the vice-president of production for Universal's TV arm, saw the film (Amblin', 2011). Spielberg was not so awed by this attention from a studio bigwig that he did not have some misgivings. “I was still several months shy of my twenty-first birthday, and I hadn’t graduated from college.” But Sheinberg said, ‘Do you want to graduate, or do you want to be a film director?’ (Sanello, 1996). The movie had a $15,000 budget. In 1968, his friend Dennis Hoffman provided financing of approximately $10,000 for the production of the film. Spielberg and Hoffman agreed to the “1968 Amblin’ Contract” that prohibited Spielberg from receiving money for directing Amblin’ and was to direct movies presented by Hoffman for the next ten years. Amblin’ received many awards including the Atlanta Film Festival and Venice Film Festival (Amblin', 2011).
This movie birthed Amblin Entertainment in 1981founded by Steven Spielberg, Kathleen Kennedy, and Frank Marshall. This company was housed by Universal Studios along with his contract with Dennis Hoffman. Epik.com explained that Amblin is only a production company, and has never distributed its own movies, nor has it fully financed its productions, needing the help of the studios that distributed it. Its logo features the silhouette of E.T. riding in the basket on Elliott's bicycle flying in front of the moon from the movie, E.T. the Extra-Terrestrial (Epik). The top ten most famous movies produced by this entertainment company include:
Top Ten Amblin Entertainment Movies based on viewers
1. Back to the Future (1985) 2. Saving Private Ryan (1998)
3. Schindler’s List (1993) 4. Jurassic Park (1993)
5. Back to the Future II (1999) 6. Catch Me If You Can (2002)
7. E. T. The Extraterrestrial (1982) 8. The Goonies (1985)
9. Minority Report (2002) 10. Men in Black (1997)
(The Best 'Amblin Entertainment' Movies)
Spielberg reached new heights as he directed and produced The Color Purple based on the book by Alice Walker. It was a major hit in theatres, but it did not come without its criticisms from many activists and other...