Fundamentally we are social beings, since we relate to other people from the moment of birth and we use communication as means of contact. Our ability to communicate effectively and clearly helps us to improve our interpersonal relationships. With this in mind, it is clear that communicators represent an important factor in the personal and professional understanding , and the responsibility to communicate in the promotion of the culture, generate entertainment and scope of information to unite, educate, influence and persuade people within an organization or the general public
The communication has evolved of a vertiginous form in the last 30 years and the means and technology have become more sophisticated and diversified enormously; therefore, today it is a value added in any organization who wants to transmit its vision with credibility and transparency, therefore, if we thought that the strategic communication is an option for a professional race, is necessary to raise to us which is the motivation to study strategic communication and in that area we are wanted to specialize. I believe that the greater motivation for a person who studies this career is the possibility of getting to be a professional able to diagnose, to solve problems and to emit responsibly messages for relevance for a determine target. To choose wisely this career implies to listen to your vocation, but being conscious of your own abilities and capacity.
By all means, the object to study a career of strategy communication is to have the aspiration to have a professional exercise. Then, as strategic communicators we have a versatile labor field that can include diverse areas like corporative communication, organizational communication, public relations, marketing strategy communication, publicity, communications in public, governmental and political organizations, communications in health, communications of risk, professional writer. The salaries vary depending on the position and organization. A public relations specialist has an average 24k, a publicist 42 k, public affair specialist 80k, and a manager of communications average of 58 k, marketing strategy communication manager 73 k for marketing strategy communication assistant is of 41k.
Personally, I had three areas that interested me, Public and Governmental organizations where the model strategic is used to establish a two-way communication with the citizens and strengthen the deliberative communication, later I thought to be involved in the corporative communication that helps to sustain the image of a organization through good products or services and to communicate the valuable achievements and transfer sense of ownership to the workers, and also to communicate at moments of crisis to instill confidence and to reflect transparency; nevertheless finally my decision is to work for marketing strategy communication area because I like the world of the businesses.
In this field, the...