Swot Analysis Of Vancouver

1586 words - 7 pages

The purpose of this paper is to analyze the strengths, weaknesses, opportunities, and threats of Vancouver. Vancouver is a beautiful coastal seaport city on the main land of British Columbia, Canada. It has great diversity due to international immigration, efficient city planning, and advanced technology companies that recruit global talents. However, the high cost of living, threats of earthquake, and containment of urban sprawls continue to be major concerns for the general public—these factors prevent the city from becoming the most desirable city to live in.
Vancouver is a city with various strengths, such as high walkability, great diversity, and modern technology. Theses merits ...view middle of the document...

Furthermore, in order to transform streets into comfortable and vibrant public spaces, the city closes some roads to vehicle traffic during the summer and converts them into public spaces for walking, markets, businesses, galleries, and other gathering activities. These temporary gathering squares are for recreational purposes. By creating a safe, useful, comfortable and enjoyable walking experience for its residents and visitors, Vancouver is regarded as Canada’s most walkable city by Walkscore.com .
Besides high walkability, Vancouver is incredibly diverse. Diversity is a consequence of its beautiful and highly livable environment and relatively open immigration policy. According to Charles Montgomery, on page 43 of his book Happy City, “the city that acknowledges and celebrates our common fate, that opens doors to empathy and cooperation, will help us tackle the greatest challenges of this century.” Vancouver does so by welcoming and embracing people from the entire world.
From the economic perspective, diversity drives growth by providing a strong workforce, increasing purchasing power, and promoting trade. Statistics Canada data shows that out of 630,000 people living in Vancouver, White is the largest ethnic group with over 272,650 (46.25%) of the population, Chinese is the second with 168,215 (27.7%), and South Asia is the third largest ethnic group with 32,515 (6%) of the populations . Majority of people from South Asia are Indians. China and India are fast-developing countries with major economic forces in the next century. Therefore, their huge populations not only contribute by providing large, prosperous middle classes but also promote trade. For example, Canadian exports to China reached $5.1-billion in 2011, five times their 2001 value . Certainly, Vancouver will continue to benefit from large Chinese and Indian populations, which can facilitate trade and other economic cooperation between Canada and these countries. In the case of Vancouver, there are also significant Korean, Filipino and Japanese communities that help to create a more resilient economy.
From a sociological perspective, diversity enriches residents’ lives in various ways. The linguistic, cultural, and food diversity increases residents’ knowledge and enriches their lives. Overall, Vancouver is a very multi-cultural city, home to large Chinese and South Asian communities. The diversity of Vancouver integrates new ideas and cultures into local communities and fosters economic growth.
By welcoming people, creating a highly walkable, and enjoyable environment, Vancouver has become one of the nation's leading high-tech centers. Vancouver attracted a cluster of software development companies, such as Maximizer Software, large foreign technology companies, such as IBM, Nokia, Microsoft, Intel, Amazon, and video game developers, such as Electronic Arts, and nascent tech startups that include HootSuite. According to Mayor Gregor Robertson, there are more jobs in...

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