This website uses cookies to ensure you have the best experience. Learn more

Talent Acquisition Through Social Media Essay

967 words - 4 pages

Due to the fact of the financial and economic crisis, the war of talent is an actual topic across the world. Companies have the challenge of finding the employee that best fits with the company. The searching of finding the right employee is a constant battle between companies and sometimes strategies have to be developed in order to find the appropriate candidate.
I have search and read some studies about the usage in social network in the recruitment process. The purpose of this paper is to get an overview of the problem and know about what is the current situation in that field.
There is not many studies about the topic because as we will see, each company can use different tools according to their preferences or benefits.
1. Introduction
During last years, social networking sites and social media have revolutionized the communication methods, for private use and more and more in the work place.
We live in world with fast changing technologies, which open new opportunities for companies and employees to communicate at work. Due to the growing importance of Internet and the communication tools, the phenomenon of Web 2.0 is long gone, web 3.0 and 4.0 will became the generation of it. The main principle of that type of webs it is the use of Internet and the possibility to help shaping the web.
We have seen that, the number of Social Networking Sites has during last year’s risen enormously and still keeps on rising. The constant change of technology opens new opportunities of communication, however it is leading to huge amount of applications and competence. For this reason, there are few studies about the usage of Social Networking Sites and Social Media tools and recruitment because it is remain a jungle with different tools and procedures available and because is a fast moving field difficult to monitor up to date.
According to Smith and Rupp (2004) Internet has changed the face of recruitment, where employers have to implement good e-recruitment programs to find better qualified candidates and improve their hiring decisions with less time and at a cheaper cost.
Research question
The main objective with this report is to understand how effective recruitment is with the usage of social media tools and what the risks of it are and which tools employers use in the recruitment process.
2. Background
The importance of social media
Five years ago, social media and social networks were a novelty in the society and in business, but today the importance of it is no longer debated.
Communication methods have been revolutionized due to the high usage of social media tools and social networking sites in last years.
Social Media is defined as “a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content” (Kaplan and Haenlein, 2010).
The main...

Find Another Essay On Talent Acquisition Through Social Media

Enhancing Student Experience Through Social Media Platforms

1994 words - 8 pages  “Serious social media: On the use of social media for improving students’ adjustment to college” an article, published in June 2011, describes the results of a social media intervention developed with the intention of “increasing students’ perception of social support prior to their arrival on campus” (DeAndrea, Ellison, Larose, Steinfield, & Fiore, 2012). This experiment involved the design and implementation of an institutional specific

Ethics of Google Glass: Spying through Social Media

1413 words - 6 pages see they can now see. (Walton, 2013) With Google Glass there already have some apps one particular one is called NameTag this allows to scan or take a picture and you can find out everything that they have posted on all social media site. This uses “real time facial recognition” software that access any and all media profiles you can get anything from name, address, other photos, occupation, and even criminal history if any. One of the

How to Promote a Website through Social Media

664 words - 3 pages of social media has been the make or break of today’s companies. The number of virtual assistants increased and continues to increase because of the demand to keep up with the social trends and stay pertinent against competitors. We base efficiency on the amount of website traffic we generate and the response to the content we provide. What steps do we take to take advantage from the social media platform? (REPHRASE) 1. Be a spy It is a human

Talent Acquisition and retention

952 words - 4 pages , experience and soft skills in available applicants are some of the major reasons which have led to talent gap. This has resulted in reduced ability to serve clients, reduced productivity which has led to low employee engagement and hence high attrition rate.Now question is how to emerge out of this 'Talent acquisition' crisis!!!Use of social tools is one of the ways. Here companies try to build corporate followers to drive employment brand


1120 words - 5 pages with a local consulting agency to assist with the process. This writer believes a local person is more in tune with their culture then the recruiter would be in terms of identifying an individual. Having established a strong brand and showcasing your organization through a website is another strategic tool in the global recruitment process. Using professional social media (LinkedIn) as a recruitment tool, local media and newspapers is another

Marketing Usage of Social Media for Customer Engagement: A Wells Fargo Case Study

2237 words - 9 pages professionals who want to leverage their online presence for possibly career advancement (Machlis, 2011). The blogs are actually owned by Wells Fargo and allow approved authors to deliver opinion pieces directly to subscribed readers and others on the Internet (Wells Fargo Bank, 2014). The social media life of Wells Fargo is engaged with their customers and allows for product development, talent acquisition and retention, customer service, and issue

Concept Paper

2309 words - 10 pages great success. They are able to claim that success relying on the evidence-based metrics that they glean from various sources. Pepsi’s talent acquisition directory says he uses application tracking system metrics, google analytics, a Clout score, tweets, and likes to value the impact social media is having on putting bodies into positions. Based on that evidence, Pepsi reports social media is comparable to job boards in getting people in the door

Technology: Recruitment Via Social Media

2635 words - 11 pages , such as TV, print, etc. to advertise their product and services. Nowadays, people have become virtually social; social media have made it easy for more meetings to be conducted through social networking rather than just meeting face-to-face. More and more businesses are investing a considerable amount of time and money to understand the use of social media and how it can benefit them. On an HR standpoint, social media have played a huge

Mergers and Acquisitions

1366 words - 6 pages , Facebook, Tumblr, Pinterest, Flikr and other platforms that is a great way to broadcast marketing. Examine Structure/Analyze Differ Companies Bluefin Labs was an excellent acquisition for Twitter. Bluefin Labs is an automated media analysis platform, which is a break through the semantic barrier at a scale. The core technology of Bluefin Labs is it applies to language grounding techniques to achieve successful mapping of social media to mass

Comcast Corporation and NBC Universal

1272 words - 6 pages system In December 2009, Comcast announced its intent to acquire a majority stake in the media conglomerate NBC Universal from General Electronic. “our decision to acquire GE’s ownership is driven by our sense of optimism for the future prospects of NBC universals and our desire to capture future value that we hope to create for our shareholders” says Comcast CEO Brian Roberts( 2009): The planned acquisition was scrutinized by activists and

Personal Experiences in the Human Resource Department of the China Merchants Bank

2258 words - 9 pages the China Merchants Bank (CMB) through a review of the literature. This paper begins with a discussion of the definitions of the talent and talent management. In the third part, the significance of talent management will be shown. Fourthly, this work will distinguish between the human resource management and talent management. It will develop the fundamental processes of the talent management. In the following sections, its theoretical arguments

Similar Essays

Marketing Through Social Media Essay

3843 words - 15 pages -monthly-active-users-874-million-mobile-users-728-million-daily-users/#!sax3K (accessed 14 January 2014). Riou, N. (2009) Marketing Anatomy: les nouvelles tendances du marketing passes au scanner. Paris: Editions d’organisation. Steinman, M. L. & Hawkins, M. (2010) When Marketing Through Social Media, Legal Risks Can Go Viral.

Exchanging Information Through Social Media Essay

1136 words - 5 pages The common definition of social media would be “the relationships that exist between network of people” (Walter & Riviera, 2004). For the past years, the ever changing Internet and World Wide Web have caused the virtual and electronic world to evolve in such ways that mankind never expected. With this new and improved method of transferring information through social networks and media people of almost all ages can now be able to exchange ideas

Comparing Happiness Through Social Media Essay

1237 words - 5 pages the way their lives are. They do not realize that the work you put into the whole process is what makes you appreciate your goal when you achieve it. These comparisons blind us to the actual process of reaching our goals. Social media has become a large part of today’s modern society and it plays a large part in the comparisons we make. Social media can get out of hand at times and cause detachment, loneliness, and boredom, which ultimately leads

Cyber Bullying Through Anonymous Social Media Essay

1147 words - 5 pages In October of 2012, thirteen year old student Erin Gallagher took her life after receiving an abundance of malicious comments through the anonymous social media website, In December of 2012, fifteen year old sister of Erin, Shannon Gallagher, committed suicide due to her inability to live without her sister. In the United States alone, many families experienced the same tragedy that occurred with the Gallaghers (Mosbegen). According to