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The Background Of Internet Marketing Marketplaces

1041 words - 5 pages

The Internet started out as a proprietary network run by the government. While it gradually opened up to civilian use in the 1980s, it was not yet seen as a medium for promoting one’s product, much less selling goods and services. It wasn’t long, though, before marketing professionals saw the potential of the online community as a venue for advertising as millions began to log on for information and entertainment.

From BBS to Banners

Online marketing started out in what were called “bulletin board systems”, or BBSs. Unlike today’s websites, BBSs could only be accessed directly through dial-up modem, and did not support graphics at all. Nevertheless, they were popular from the late 1980s to ...view middle of the document...

This concept was brought about by a mutual need for new content for websites and promotions for vendors. Affiliate marketers use a variety of techniques, such as search engine optimization and pay-per-click to get their message across to potential consumers. It actually puts vendors at an advantage as they do not need to pay anything for advertising unless they actually make a sale.

This business model was so successful that a whole industry was built around it, reaching nearly seven billion dollars in revenue by 2006. ClickBank and JVZoo specialize in books and information on topics ranging from stocks and trading to anger management. It has proven to be a pretty lucrative business model so far – in 2011, ClickBank reported generating over $350 million in yearly revenue.

While the Internet marketing marketplace model seems complicated, there is no denying that it has played a major role in shaping the Internet, and that it has changed the way advertising and promotion is performed. With the rise of social media and mobile computing, it is exciting to see where Internet marketing will take both advertisers and consumers next.

Chapter 3:
How Jv Zoo Compares With Warrior Plus And Clickbank

One of the many wonders brought by the World Wide Web, aside from better access to almost any information, is the possibility of giving you a good platform to better grow your money and business. In internet marketing, the possibilities to grow are endless but how do you really know which internet marketing affiliate marketplace is ideal for you?

The current internet marketplaces are updates of the old version where business owners pay the affiliates when they sell the product/s or refer new clients. In affiliate programs, you don’t go to an individual but an internet site and find products to sell. The internet marketplace will then serve as a middleman between prospective buyers and large online stores. This system has been perfected by a few marketplaces, but today, there is nothing like how JvZoo does it.

JvZoo.com is one of the...

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