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The Different Types Of Media Essay

935 words - 4 pages

The Different Types of Media

I think that all different types of media have lots of different
influences on society, especially individuals. There is an enormous
variety of media including; television, newspapers, radio, magazines,
advertisements etc. It seems that the more developed that society
gets, the harder it becomes to escape media. One of the most common
forms of media is advertisements.

Advertisements are not only one of the most common forms of media but
also one of the most over-exposed types of media there is. This is
because advertisements appear in every single type of other media
there is, therefore making advertisements are an essential way for
people to ‘advertise’, or make known, their products. A good example
of this is in magazines, in many teenage magazines feature life
stories, surveys/questionnaires, celebrity interviews etc, however the
person that has purchased this magazine doesn’t realise that by simply
reading the magazine they are being secretly influenced to spend their
money on, most often unnecessary, items. For example the teenage
magazine Bliss they have pages featuring models styling the latest
fashion in clothes therefore advertising to the reader the clothing,
but also at the same time encouraging the reader to purchase clothes.
This is an extreme type of advertising. Advertising doesn’t just
feature in magazines though. It also plays an important role in
television whether it’s just advertising a television program or a
cosmetic product.

Television is another form of extreme media. With lots of different
options for hundreds of different channels, e.g. Sky, digital, free
view etc. with hundreds of different channels now available there are
lots of different programmes appealing to lots of different viewers.
From soaps, like Coronation Street, to documentaries, like a day to
remember, there’s something for all ages and makes it hard for people
not to get infected by this contagious disease. Some people might
argue that television is a waste of time that could be better spent or
that it displaces the brain of useful information, when in fact these
people are mistaken. With televisions powerful documentaries it
encourages everyone to take an interest in something and to learn
about a passion or maybe teach them how to carry out a dream.
Television actually develops and nurtures the mind. Even soaps have a
secret hidden agenda of teaching the viewer...

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